Future Theory

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

The Future of Work Now is more than a guide. It's a roadmap for understanding and navigating the changes sweeping across workplaces worldwide. It's an essential listen for business leaders, HR professionals, and employees who are navigating these changes, offering insights, case studies, and practical strategies for adapting to the evolving world of work. As we stand at the crossroads of a new work era, this book serves as a beacon, illuminating the path to a future where AI and hybrid models redefine what it means to work and succeed.

Large language models (LLMs) and diffusion models such as ChatGPT and Stable Diffusion have unprecedented potential. Because they have been trained on all the public text and images on the internet, they can make useful contributions to a wide variety of tasks. And with the barrier to entry greatly reduced today, practically any developer can harness LLMs and diffusion models to tackle problems previously unsuitable for automation. With this book, you'll gain a solid foundation in generative AI, including how to apply these models in practice.

The far right is on the rise across the world. From Modi's India to Bolsonaro's Brazil and Erdogan's Turkey, fascism is not a horror that we have left in the past; it is a recurring nightmare that is happening again - and we need to find a better way to fight it. In How to Stop Fascism, Paul Mason offers a radical, hopeful blueprint for resisting and defeating the new far right.

Sometimes the events that seem pivotal are just blips, while the more meaningful cultural shifts are hiding in plain sight. Marian Salzman’s job is to uncover those hidden shifts. So what’s in store for the next two decades? In this acutely observed guide, Salzman, whose past predictions have been heralded for coming uncannily close to the way we live now, unpacks the course of human life from the bumpy turn of the millennium through the pandemic era.

Drones are transforming warfare through the use of artificial intelligence, drone swarms, and surveillance - leading to competition between the US, China, Israel, and Iran. Who will be the next drone superpower?

We are now on the doorstep of a fourth change brought about by two technologies: AI and robotics. The Fourth Age provides extraordinary background information on how we got to this point, and how - rather than what - we should think about the topics we’ll soon all be facing: machine consciousness, automation, employment, creative computers, radical life extension, artificial life, AI ethics, the future of warfare, superintelligence, and the implications of extreme prosperity.

Bruce Bueno de Mesquita is a master of game theory, which is a fancy label for a simple idea: People compete, and they always do what they think is in their own best interest. Bueno de Mesquita uses game theory and its insights into human behavior to predict and even engineer political, financial, and personal events. His forecasts, which have been employed by everyone from the CIA to major business firms, have an amazing 90 percent accuracy rate.

Can a well-programmed machine do anything a human can - only better? Complex algorithms are buying our groceries, picking our partners, and driving our investments. They can navigate more data than a doctor or lawyer and act with greater precision. For many years we've taken solace in the notion that they can't create. But now that algorithms can learn and adapt, does the future of creativity belong to machines too?

Are you tired of feeling misunderstood? Of seeing things coming but not being believed? Of being told you care too much? If you answered “yes,” you're not alone. In a world that elevates loud voices and three word chants, it can feel like your deep empathy and perception hold you back. But what if these qualities are your greatest strengths—and what if AI can help you harness them to bring your dreams to life?

'Local is Our Future' by Helena Norberg-Hodge connects the dots between our social, economic, ecological and spiritual crises, revealing how a systemic shift from global to local can address these seemingly disparate problems simultaneously. Distilling the wisdom gleaned from four decades of activism and direct experience in both the global North and South, Helena lucidly deconstructs the old narrative of 'progress' through technological advance and corporate growth, while presenting a concise and compelling case for economic localization.

In AI for Good: Applications in Sustainability, Humanitarian Action, and Health, a team of veteran Microsoft AI researchers delivers an insightful and fascinating discussion of how one of the world's most recognizable software companies is tackling intractable social problems with the power of artificial intelligence (AI). In the book, you'll see real in-the-field examples of researchers using AI with replicable methods and reusable AI code to inspire your own uses.

In Artificial You, Susan Schneider says that it is inevitable that AI will take intelligence in new directions but urges that it is up to us to carve out a sensible path forward. As AI technology turns inward, reshaping the brain, as well as outward, potentially creating machine minds, it is crucial to beware. Homo sapiens, as mind designers, will be playing with "tools" they do not understand how to use: the self, the mind, and consciousness.

George Friedman has forecasted the coming trends (politics, technology, population, and culture) of the next century in The Next 100 Years, and focused his predictions on the coming ten years in The Next Decade. Now, in Flashpoints, Friedman zooms in on the region that has, for 500 years, been the cultural hotbed of the world - Europe - and examines the most basic and fascinating building block of the region: culture.

Unlock the power of ChatGPT and DALL·E to create passive income and live on your terms. Whether you're looking to earn extra money, achieve financial independence, or explore new opportunities, this guide shows you how to succeed, even with no prior AI experience.

Humanity has reached a critical moment. Our world is unsettled and rapidly changing, and we face existential risks over the next century. Various outcomes - good and bad - are possible. Yet our approach to the future is characterized by short-term thinking, polarizing debates, alarmist rhetoric, and pessimism. In this short, exhilarating book, renowned scientist and best-selling author Martin Rees argues that humanity’s prospects depend on our taking a very different approach to planning for tomorrow.

In January 2015, Yanis Varoufakis, an economics professor teaching in Austin, Texas, was elected to the Greek parliament with more votes than any other member of parliament. He was appointed finance minister, and, in the whirlwind five months that followed, everything he had warned about was confirmed as the "troika" (the European Central Bank, International Monetary Fund, and European Commission) stonewalled his efforts to resolve Greece's economic crisis.

This book will teach you to: understand what AI and machine learning are, and learn about new developments like ChatGPT; discover strategies for engaging students more fully using AI; automate administrative tasks, grading and feedback, and assessments; use AI in innovative ways to promote higher-order thinking skills; and examine ethical considerations of AI, including the achievement gap, privacy concerns, and bias.

Peter Frase argues that increasing automation and a growing scarcity of resources, thanks to climate change, will bring it all tumbling down. In Four Futures, Frase imagines how this postcapitalist world might look, deploying the tools of both social science and speculative fiction to explore what communism, rentism, socialism, and exterminism might actually entail.

We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.