Marketing Memoir

Dan “Tito” Davis is the ultimate survivor. Having been an international fugitive for over 13 years, and across more than 54 countries, Tito had evaded the tough, three lettered trio of the F.B.I., C.I.A., and the D.E.A., and then, for good measure, the U.S. Marshals, Homeland Security, U.S. Customs, Interpol, local law enforcement agencies, immigration agents, mercenaries, guerrilla organisations, professional kidnappers, career hit-men, vigilantes, human traffickers, and most other entities worth being wanted by.

Christina Rice offers the first biography of the actress and activist perhaps most well-known for her role in Gentlemen Prefer Blondes (1953). Despite the fact that her movie career was stalled for nearly a decade, Jane Russell's filmography is respectable. She worked with some of Hollywood's most talented directors—including Howard Hawks, Raoul Walsh, Nicholas Ray, and Josef von Sternberg—and held her own alongside costars such as Marilyn Monroe, Robert Mitchum, Clark Gable, Vincent Price, and Bob Hope.

Here is the rags-to-riches story of the man who sliced, diced, and julienned his way into our hearts and wallets—Ron Popeil—packed with hands-on, nuts-and-bolts guidance on how anyone with a product idea can make big money.

In loving memory, I am dedicating "ULTIMATE LOVE: A Life of Soul and Searching" to my son Brandon Twigg (aka Emory Dale) "CHIP" Williamson and to EVERYONE WHO HAS BEEN TOUCHED BY THIS TRAUMATIC ILLNESS. Most parents plan for a beautiful wedding. I planned for a beautiful funeral. Chip's search has ended. He, his father Jerry, and I gave each other all the love we could find here during this illness. Now he would never need to search again. In Chip's search for love, he now has gone to "The Ultimate Love," completing "a life of soul and searching."

There is an art to using today's colorful digital tools you need to know about to be ahead in business. You can quickly take advantage of the experience of the author, who has spent millions of dollars on effective marketing and advertising for the mere cost of a book! Discover why black and white (business dinosaur marketing) is out and how creatively the author has you Color Your Message with best practices for modern day content marketing and advertising.

すでに、Kindle出版されている方。今、Kindle本を書こうとしている方。「Kindle出版って、時給にするといくらだろう」と、考えたことはありますか？ 結論から言うと、収益も作業時間も安定しないKindle作業に、時給なんかない。じゃあ、自分の実績から計算し、実態に近い「時給」を出そう！そう考え、まとめたのが、この本です。 Kindle出版し、1ヶ月目の時給を計算してみると…たったの49円。

Barry Becher and Ed Valenti set the stage for today’s infomercials with their now-famous television techniques. Their zany commercials - advertising such products as the Miracle Painter, Armourcote cookware, and, most famously, the Ginsu® knife - captured both the imagination and pocketbook of the American public. And they became millionaires in the process. But wait, there’s more! You’ll learn how to get a better price on anything you buy, how to get better service anywhere, even how to get easily get bumped from coach to first class on an airline.

These are true stories of winners and losers in the quest for superior service. Who wins? Who loses? It's up to you! Benchmark the best service innovations (Chapter 5: Generating New Ideas). Discover how to keep your customers happy, loyal, and buying more (Chapter 10: Building Up Your Business). Find out who makes the biggest mistakes in service and what you must avoid (Chapter 13: The Infinite Absurdity Awards).

Transporting listeners back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill's Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World's Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents.

From GQ's "Nerd of the Year" to one of Time's most influential people in the world, Biz Stone represents different things to different people. But he is known to all as the creative, effervescent, funny, charmingly positive and remarkably savvy co-founder of Twitter - the social media platform that singlehandedly changed the way the world works. Now, Biz tells fascinating, pivotal, and personal stories from his early life and his careers at Google and Twitter, sharing his knowledge about the nature and importance of ingenuity today.

In a world where movie marketers are the stars of the story, Opening Weekend: An Insider's Look at Marketing Hollywood's Hits and Flops recounts Jim Fredrick's journey through the realm of movie marketing. Fredrick offers readers exclusive access to behind-the-scenes anecdotes and firsthand accounts of working with studio executives and navigating relationships with famous movie stars and directors.

Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens. The company’s rise to this point has been rapid, but like any gambler worth their salt, Paddy Power has always succeeded in finding an edge.

In 2000, Chris Cicchinelli was 25 and at a crossroads. He had just been forced to leave a promising position at a large retail franchise when his mother, Patty Brisben, called. She wanted her son’s help in growing her women-only, in-home and virtual party business featuring relationship enhancement products.

Warfare, clandestine romance, intrigue, and Bordeaux wine mix in a feast of adventure in Volume II of Montfort: The Founder of Parliament. Viceroy Simon de Montfort learned the hard lessons of military strategy and politics that later enabled him to seize England and found Parliament, the first modern democracy.

In Willing & Abel, Mike Abel, one of the founding partners of multi-award-winning advertising agency M&C Saatchi Abel, reveals the secret sauce behind the company’s success by sharing lessons hard-learned at the coalface of business, leadership, and creativity over the last 30 years. Ethics and empowerment, trust and value, gut instincts and tough decisions - this is what it takes to build a business that is future-fit come rain, shine, pandemics, or government corruption.

It’s a classic American success story: Cheryl Lightle, once an unemployed single mom, goes on to become the cofounder of one of the most successful direct-selling companies in the United States. Creative Memories reveals the 10 guiding principles she used to create her scrapbooking empire, teaching listeners how to use these principles to achieve success in their own lives.

Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional. Founded in a Copenhagen loft by three 30-something friends looking to break free from corporate doldrums, Zendesk Inc. became one of the hottest enterprise software companies, rapidly growing with customers in 150 countries. But its success was anything but predestined.

It's no secret; starting a company is hard. So many decisions are interdependent on factors outside of our control. Some founders follow a business plan; others operate by the seat of their pants. But all entrepreneurs need a personal framework to follow. With hard-won insight, humor, and an insider's knowledge of the entrepreneurial space, Chop Dawg founder/CEO Joshua H. Davidson dispels the myths and false promises that entrepreneurs are often too keen to believe in when starting out, and lays out a practical framework for lasting success.

A thrilling and irreverent memoir about the transformation of the advertising business from the 1980s to today. Richard Kirshenbaum was born to sell. Raised in a family of Long Island strivers, this future advertising titan was just a few years old when his grandfather first taught him that a Cadillac is more than a car, and that if you can’t have a Trinitron you might as well not watch TV. He had no connections when he came to Madison Avenue, but he possessed an outrageous sense of humor that would make him a millionaire.

Discover how a woman wheelchair user with cerebral palsy found purpose in librarianship and in ordained Christian ministry. Glean hints on how to live with purpose as a person with a physical disability. Gain clues on practical everyday living with a physical disability. Gather insights as friends and health professionals on how to relate to people with a physical disability. Appreciate how Christian faith can inform and strengthen motivation in the experience of physical disability.