Personal Science

This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.

Filled with logical yet counterintuitive answers to ordinary and extraordinary problems - whether it be buying a new home or pivoting a failing business model - Mudd's HEAD (High Efficiency Analytic Decision-making) methodology provides listeners with a battle-tested set of guiding principles that promise to bring order to even the most chaotic problems, all in five practical steps.

The Science Of Being Great is the third book in the The Science Of... series. In this book, Wattles rounds out the trilogy with his unique perspective on how you can attain greatness and tap in to the Principle of Power to unleash your inner genius and become what you want to be.

Break out of negative patterns, relieve anxiety, build new habits, and find fresh motivation by using the groundbreaking "sense foraging" technique How do you make a change in your life when the tools you used to rely on start letting you down? Whether we’re struggling with a problem, a bad...

Aimeriez-vous simplifier votre vie, la rendre plus belle, fluide et tout simplement en faire un miracle ? Votre existence est un miracle en soi, vous pouvez le vivre au quotidien et expérimenter la réalité dont vous rêvez. Au fil du temps, vous avez perdu votre capacité innée de faiseur de miracles, à cause des souffrances, limitations ou divers conditionnements.

Do you want to improve your brain power by thinking critically in your daily life? Are you interested in deepening your understanding without judgement, bias, or manipulation? Are you seeking confidence in your arguments and wish to think more efficiently? If you find yourself wanting to know more about critical thinking strategies, you’ve found the perfect solution. This workbook is for the individual who wants to think clearly and organized - for the person who wants to make the best decisions for themselves. Critical thinking is a mindset more than a technique.

As tech products become more prevalent today, the demand for machine learning professionals continues to grow. But the responsibilities and skill sets required of ML professionals still vary drastically from company to company, making the interview process difficult to predict. In this guide, data science leader Susan Shu Chang shows you how to tackle the ML hiring process. She'll take you through the highly selective recruitment process by sharing hard-won lessons she learned along the way.

This groundbreaking audiobook includes the same material used by leaders and employees of Koch companies to apply Marker-Based Management (MBM) to get results. Koch outlines this unique management methodology, developed and implemented by Koch Industries, which has experienced 2,000-fold growth since 1967. MBM is a scientific approach to management that integrates theory and practice while providing a framework for dealing with the ongoing challenges of growth and change.

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

Feeling overwhelmed by stress, negativity, or chaos? It's time to take control of your mind and rediscover your inner strength! Stoicism for Beginners: A Complete Collection of Daily Stoic Wisdom is your ultimate guide to calm, clarity, and confidence—through every twist and turn life may bring.

While on a research trip in Peru, science journalist Alice Robb became hooked on lucid dreaming - the uncanny phenomenon in which a sleeping person can realize that they're dreaming and even control the dreamed experience. Finding these forays both puzzling and exhilarating, Robb dug deeper into the science of dreams at an extremely opportune moment: just as researchers began to understand why dreams exist. They aren't just random events; they have clear purposes. They help us learn and even overcome psychic trauma.

Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening.

Imagine you are dying with a secret. Something you've never had the courage to tell your friends and family. Or a last wish - a task you need carried out before you can rest in peace. Now imagine there's a man who can take care of all that, who has no respect for the living, who will do anything for the dead. Bill Edgar is the coffin confessor - a one-of-a-kind professional, a man on a mission to make good on these last requests on behalf of his soon-to-be-deceased clients. And this is the extraordinary story of how he became that man.

Learn from Dr. Sarah Mitchell, an experienced sleep coach and member of the Society of Behavioral Sleep Medicine, how to put your baby to sleep with ease. If you are tired of the sleepless nights, the endless cycles of soothing, and the exhaustion that's taking a toll on your family, then this book is your ultimate lifeline.

Why are so many women still not properly listened to? Why do they sometimes feel that they’re less interesting than they are? Why do they often rush when they speak? Why do some women feel the pressure to sound like little girls? From one of the world's leading experts on the voice comes this call to arms for women to reclaim their voices. Using elements of experience and practice from her prolific career, Patsy Rodenburg examines these questions, and many more, to decipher what lies at the heart of female empowerment.

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

In Your Brain Is Lying to You, Julian Shaw takes you inside the hidden mechanics of the human mind, showing how your thoughts manipulate your perception, distort your confidence, and quietly sabotage your progress. Blending neuroscience, psychology, and practical storytelling, this book reveals how to catch your brain in the act, challenge its illusions, and rewrite the mental code that shapes your life.

¿Por qué en el colegio las chicas creen que no han estudiado lo suficiente y en cambio los chicos piensan que "el examen era muy difícil"? ¿Por qué en la actualidad, aunque las estadísticas continúen mostrando que ellas sacan mejores notas, sigue faltándoles confianza (cosa que además influirá profundamente en su desarrollo profesional)? ¿Por qué la mayoría de mujeres sienten que son un fraude en su trabajo y que sus éxitos son solo fruto de la buena suerte?

Les interactions sociales, le comportement sur le lieu de travail, la façon de manger, de boire, de faire du sport... Toutes ces actions découlent d'une habitude, d'automatismes, de gestes faits inconsciemment : c'est pour cela que la détermination et la volonté ne suffisent jamais à provoquer une transformation positive et durable. La professeure Wendy Wood s'appuie sur trois décennies de recherches inédites en neurosciences pour expliquer ces mécanismes et dévoiler la science fascinante de la formation des habitudes.

A practical program rooted in optimism to help you live fully and joyfully in an imperfect, turbulent world As the first medical director and attending psychiatrist at the World Trade Center Mental Health Program, Dr. Sue Varma worked directly with civilian and first-responder survivors in the...