Product Management Career

Most organizations fail at transformation because they can't translate theory into practice. This book changes that. In today's rapidly evolving market, companies know they need to become product-led organizations—but the path from project-based thinking to a true Product Operating Model remains elusive. While leadership teams understand the "why" of transformation, they struggle with the "how."

Harness the potent power of Kanban and Scrum with this bundle and take your project-management skills to the next level.

People often debate whether Agile and Lean are the same or different. This audiobook is made to introduce you to the core values and principles of both Agile and Lean methodologies and will hopefully answer some of the common questions about them.

Get new customers quickly, easily, and cheaply. Learn how to generate leads and acquire customers and users with the most cost-effective and modern techniques. Learn from a former college marketing instructor with over 10 years' experience working for companies large, medium, and small, who holds an MBA in marketing from Northwestern University.

Combined with the power of design thinking, these extensively researched best practices from some of the world's best design teams will help you nail the fundamentals of product design and do great work. This book includes: learn what the best teams know - that customer research is the base of successful products and companies; how product stories, journey maps, storyboards, and personas can build empathy and understanding; and more.

More than ever, customer relations and engagement are key components of a company's success. Companies that are intent on tracking their customer's ever-changing requirements and improving their services know the best business management model begins with customer focus and ends with customer satisfaction.

Agile project management has grown in popularity over the past several years. Change is occurring so fast that many organizations are unable to keep up with the demands of a changing global world. Your ability to quickly change and adapt to your environment will make or break, not only your career but could be the deciding factor as to whether your company survives in the coming years.

Embark on a journey into strategic mastery with 'Mastering Strategy: Unveiling the Wisdom of Sun Tzu.' This guide explores Sun Tzu's timeless teachings, offering profound insights into strategic thinking woven through Chinese philosophy. In Section One, uncover foundational principles and practical applications for today’s challenges. Section Two dissects strategy into actionable steps with engaging anecdotes and exercises. Section Three synthesizes ancient wisdom with modern innovation, providing a roadmap for 21st-century strategy.

For those of you who have many years of business education and experience, I feel confident you will pick up a few priceless nuggets of fine gold-they were mined under extreme pressure!

Frugal Value contests the notion that companies can rise to the great challenges of our time by adopting so-called "sustainable business" practices. Instead, the acute ecological crisis requires an all-round rethink of what business does and how it does it. This book explores what business responsibility looks like today and how it could be put into practice through far-reaching changes to companies, ranging from new approaches to product design and business models to reconfiguration of operations and innovative ownership structures.

For young professionals and entrepreneurs, there is no shortage of gurus, processes, and quick-fix formulas to chase in the quest to grow their business, lead their team, and find personal fulfillment. In fact, there are so many out there that it's exhausting. Wouldn't it be better to realize that the leadership lessons we need to learn are not out there somewhere but in here, in our own lives? That instead of becoming a knock-off of someone else, we can be uniquely ourselves?

One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon - a result of the company’s exemplary leadership practices. Joseph Michelli explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time.

Product management is hard. You're expected to know everything about everything - from business skills to technical skills, from customer interviews to data analytics, from interpersonal relationships to competitive strategy. But you're not alone. We've crafted this guide to empower you to level up across multiple high-impact dimensions as a product manager. This audiobook contains proven frameworks and insightful perspectives on how to drive lasting, outsized positive impact.

As product managers, we all want to become better at what we do. However, sometimes we can find ourselves in a rut: we've solved the immediate problems, our product is doing well, and we've just lost that drive that we need in order to reach the next level. This is when the power of competition comes in. We all like a good challenge. When we are faced with a situation in which we might not be the best, or we might not know exactly what we should do, that's when we can become our best.

Unlike theoretical leadership books, Beyond the Wireframe offers actionable strategies grounded in authentic leadership experiences. Each chapter includes a practical toolkit with frameworks you can implement immediately to elevate your design practice.

Each year, thousands of new products are introduced to market. Most fail. What's worse is it doesn't have to be this way. The fact is product failure is rarely the result of either a lack of need or desire for a product; rather, products fail because the entrepreneur lacks the know-how to successfully develop, launch, and roll out his or her product.

Pivoting as a Way of Life: Stop Chasing Unicorns and Product-Market Fit by Joseph Hanna is a game-changing guide for entrepreneurs, product managers, and innovators who want to thrive in today's fast-paced business environment. This book challenges the conventional wisdom of product-market fit as a static, one-time milestone. It introduces a dynamic new framework—the Pivoting Life Operating Model (PLOM)—emphasizing continuous innovation and adaptability.

In Turn Ideas Into Products, author Steve Johnson introduces a nimble idea-to-market process with strong emphasis on personal experience with customers. From business planning to product launch, this approach for managing products empowers your product team to work smarter and collaborate better with colleagues and customers.

Introducing Guardrailing, a nontraditional method for creatively and authentically guiding your vision, team, and company from concept to successful exit. Author Michael Bush draws from his experience as a consultant, strategic planning expert, and former CEO of Ganeden, a prominent player in the probiotics industry, to share his simple strategy for aligning your business with the values and spirit of the wellness revolution— to help you reach your ultimate destination while fostering a new era of conscious leadership.