Publishing Business

There is a form of creativity so powerful that it only takes one look and one listen for millions of consumers to remember it, like it, buy it, and tell others about it. These are the so-called "super signs" - the brands that are embedded in human culture and hidden deep in our subconscious. This audiobook takes a fresh approach to branding and explores how to turn brands into super signs in today's competitive and ever-changing world.

Based on his TEDx talk "Everyday Leadership (the Lollipop Moment)" -- voted one of the 15 most inspirational TED talks of all time -- This Is Day One is leadership expert Drew Dudley's guide to cultivating the behaviors that will help you to succeed and empower those around you. If you're...

The chaos of everyday business forces people into an exhausting, ineffective, seemingly never-ending cycle of work-arounds, firefighting, and Whac-a-Mole. The irritatingly urgent crowds out the lastingly important. There has to be a better way. And there is: the game-changing discipline of dynamic work design improves productivity, reduces costs, and increases efficiency, ensuring that all parts of a company can work in concert. It has been used in organizations around the world to close the gap between results promised and results delivered.

If you want to start and grow a landscaping business or if you want to demolish self-limiting beliefs and transform yourself into a warrior of a self-employed lawn and be a landscape contractor, then this audiobook will change your life.

You want to write a nonfiction book that matters. Book readers love and rave about a book they underline, dog-ear, and highlight. How do you do that, when you’ve never written a book like that before, when you aren’t sure what content to include in a nonfiction book, or how to organize it? And when you’re not sure if your idea is worth pursuing in the first place? At the heart of the answers to all these questions is a craft created by A. J. Harper, ghostwriter and editor for some of the foremost thought leaders of our time.

Charles Raynaud has found the perfect cover for his smuggling operation running out of Mexico, because how many customs agents are going to want to inspect a carton of venomous snakes? When Raynaud runs into his old Yale buddy Richard Pierce, a chance to play bodyguard feels like even easier money.

Professional dog walking is a booming business. Over forty percent of U.S. households include a dog and the number is rising steadily. No wonder, then, that demand for dog walking services also keeps growing. But there’s a huge difference between throwing a leash on a few dogs and charging for it and running a professional dog walking business. To be a successful dog walker, you must be dog savvy and business savvy. Veronica Boutelle has helped thousands of dog walkers set up and run successful enterprises. This book tells you how.

The risk in leading a business is the same as in piloting an airplane: namely, crashing and burning. But what if you had an operating system to keep your business airborne until you wanted to land it? How much time would that OS save you? How much money? Written and narrated by the creator of the Profitable Growth Operating System®, The 80/20 CEO: Take Command of Your Business in 100 Days is a detailed playbook for aspiring or accomplished senior-level executives who want to lead their organizations in profitable strategic growth and do so on demand, on track, on pace, and without surprises.

AN INSTANT NEW YORK TIMES AND USA TODAY BESTSELLER NAMED A BEST BOOK OF THE MONTH BY TIME MAGAZINE, AMAZON, AND KOBO NAMED MOST ANTICIPATED BY LIT HUB, PUREWOW, AND W MAGAZINE “Gossip is the only cultural tradition I care about, and Kelsey McKinney has written its Bible”...

Dive deep into the lives, successes, and failures of some of the most successful, and wealthiest, men on the planet - Jeff Bezos, Elon Musk, Steve Jobs, Bill Gates, Jack Ma, and Richard Branson - and discover what drove them all to become super achievers.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

These affirmations are great to listen to before bed, first thing in the morning, on a coffee break, at the beach, or any time you need a daily dose of inspiration! By listening to these affirmations, we are bombarding our subconscious minds with powerful, positive statements that will move us towards our goals automatically. In essence, by listening to these affirmations over and over, we are actually reprogramming our mental computer to achieve more health, more wealth, more love, and more happiness right now!

Conversationally Speaking has become the most popular book in the world teaching conversation skills. Millions of people have used it to learn the secrets of effective communication. This revised edition provides more ways to improve your conversation skills by giving you strategies that work for starting conversations, asking questions that promote interaction, interesting people in what you have to say, listening so that others will be encouraged to talk, avoiding rejection-producing behavior, handling criticism constructively, and more.

A step-by-step system for seven-figure success. Rock Your Network Marketing Business will help you discover how to promote products, power prospect, present your opportunity, product, or service, powerfully "close", power start your new distributor and duplicate, plus much, much more.

Few of us have lived through the kind of suffering Teal Swan endured: 13 years of ritual abuse at the hands of a cult. But all of us have been fractured by trauma in one way or another. Your wounds may be visible as bodily scars; or they may show up in the form of anxiety, depression, or PTSD; or you may simply be struggling in your life for reasons you don’t simply understand. The good news is that you can heal your wounds.

You can turn any warm or cold prospect into a hot prospect, wanting to know all about your business. How? By learning how to effectively introduce your business into a social conversation with an easy, rejection-free sequence of just a few words. Prospects want what you have to offer, but they are afraid of someone selling them. However, prospects love to buy and join. So why not use socially acceptable word sequences that compel any prospect to literally beg you for a presentation?

Over 5 Million Copies Sold! Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day. A powerful parable that will help you see your life and work in a new way. It's a rainy day in Seattle, and on the third floor of First Guarantee...

A game-changing road map for ambitious people to transform chronic stress and anxiety into sustainable happiness and success. Throughout her years as a licensed clinical psychologist, Mary E. Anderson, PhD—known affectionately as “Dr. A” by her clients—has noticed a pattern: Talented...

How many business books can stand a 100-year test of time? This little volume has done just that. It's been called "The best marketing book you've never read". And while it continues to slip under the radar of many, thousands of ambitious business people regard this classic tale as one of the most important business lessons they've ever learned.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.