Social Media Psychology

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

All of us constantly broadcast information to others, even when we don't say a word. Sales professionals broadcast to potential clients in a way that wins new business. Managers broadcast to their teams about projects. Colleagues broadcast to one another about available resources. The messages we choose to broadcast shape others' beliefs in the potential for success and their ability to create positive change.

This is the first truly comprehensive book examining the life and career of the murderer who has become one of America's great supervillains. It reveals not only the true story but how the legend evolved, taking advantage of hundreds of primary sources that have never been examined before, including legal documents, letters, articles, and records that have been buried in archives for more than a century.

Based on a far-reaching study of thousands of individuals, Finding Flow contends that we often walk through our days unaware of and out of touch with our emotional lives. Our inattention makes us constantly bounce between two extremes: During much of the day, we live filled with the anxiety and pressures of our work and obligations, and during our leisure moments, we tend to live in passive boredom.

Viktor Frankl is known to millions of listeners as a psychotherapist who has transcended his field in his search for answers to the ultimate questions of life, death, and suffering. Man's Search for Ultimate Meaning explores the sometimes unconscious basic human desire for inspiration or revelation and illustrates how life can offer profound meaning at every turn.

Renowned media scholar Sherry Turkle investigates how a flight from conversation undermines our relationships, creativity, and productivity - and why reclaiming face-to-face conversation can help us regain lost ground. We live in a technological universe in which we are always communicating. And yet we have sacrificed conversation for mere connection. Preeminent author and researcher Sherry Turkle has been studying digital culture for over 30 years. Long an enthusiast for its possibilities, here she investigates a troubling consequence.

In today’s chaotic world, where the multiplication of information sources creates competing narratives, credibility is the key to winning the war of ideas. This is the reason why governments and corporations resort to astroturfing - creation of ostensibly grassroots movements set up to advance political agendas and commercial campaigns. The democratization of information and polarization of politics offer a perfect storm.

Psychology is a subject with wide and partially unexplored horizons. The psychological well-being of an individual is in fact dependent on every single influence. Starting in the womb, continuing with education, hobbies, views, knowledge, feelings and learned values. These influences provide namely for positive development or also for negative development. These opposites of the positive and negative development describe thereby roughly seen finally the psychology. This tries to explain behaviors of an individual and offers the possibility to overcome fears, for example.

On dit de vous que vous êtes perfectionniste ? Vous êtes très sensible à l'harmonie, vous réagissez à certains conflits dans votre couple avec une froideur glaciale ou une colère aveugle ? Voulez-vous souvent plaire aux autres jusqu'à ce que vous vous sentiez épuisé, cela va-t-il même jusqu'à l'abandon de soi ? Est-ce que ce sont toujours des situations similaires dans lesquelles vous réagissez de manière inhabituellement émotionnelle ? Tous ces éléments peuvent indiquer que vous avez subi des cicatrices dans votre enfance et que vous attendez toujours une guérison.

You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality - except we’re not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of 15 more ways we fool ourselves every day. This smart and highly entertaining audiobook will be wowing listeners for years to come.

Les parents sont souvent dépourvus dans leur quotidien pour intégrer le respect dans la relation éducative. Écrit par une spécialiste du sujet qui est également mère de 5 enfants, ce livre apporte une vision nouvelle, réaliste et applicable de la relation parent-enfant et propose des moyens concrets pour vivre une relation de plaisir, d'amour, de paix et de respect réciproque avec les jeunes.

For centuries, we’ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers.

Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.

In Shameless Liars radio talk show host and video podcaster Larry O'Connor details the most egregious examples of media bias, slanted coverage, double standards, journalistic malpractice, and outright propaganda that were on full display during the 2024 election cycle and how Donald Trump triumphed over all of it.

We all keep secrets. 97 per cent of us are hiding a secret right now, and on average we each hold thirteen at any one time. They are the stuff of gossip, of novels and of classic dramas; secrets form a major part of our hidden inner lives. Podcaster Andrew Gold knows this better than anyone. A public persona, he found himself the (unwitting) recipient of hundreds of strangers' most private revelations. This set him on a journey to understand this critical part of our societies and lives. Why do we keep secrets? Why are we fascinated by those of others? What happens to our mind when we confess?

There is a war on for your mind. We are endlessly confronted by those who would manipulate us – advertisers, pick-up artists, politicians, big tech, cult leaders and many more – even the humble waiter who asks, ‘Still or sparkling?’ All forms of communication are designed to persuade you in some way. Politicians and nudge units manipulate us into agreeing with controversial policies. Adverts tell us to buy lots of this, but none of that. The news tells us what to care about. Charities compete for our support. Social media buffets us with algorithms.

“Like being deemed a witch hundreds of years ago, being presumed a slut today is cause for ostracism, abuse, and death”.... Archetypes of “witch” and “slut” have been used to police female sexuality and punish women; now, feminists are reclaiming them as positive affirmations. This book unearths the sex positive feminist legacy of the witch in art, music, politics, and popular culture, connecting the fictional witch we love to emulate and fear with real women, past and present.

We live in the age of disinformation - of organized deception. Spy agencies pour vast resources into hacking, leaking, and forging data, often with the goal of weakening the very foundation of liberal democracy: trust in facts. Thomas Rid, a renowned expert on technology and national security, was one of the first to sound the alarm, even before the 2016 election. But this is not new. The story of modern disinformation begins with the clash between communism and capitalism after the Russian Revolution.

We live in an age of addiction, from compulsive gaming and shopping to binge eating and opioid abuse. Sugar can be as habit-forming as cocaine, researchers tell us, and social media apps are hooking our kids. But what can we do to resist temptations that insidiously and deliberately rewire our brains? Nothing, David Courtwright says, unless we understand the history and character of the global enterprises that create and cater to our bad habits.

In November 2008, John Hattie’s ground-breaking book Visible Learning synthesized the results of more than fifteen years research involving millions of students and represented the biggest ever collection of evidence-based research into what actually works in schools to improve learning.