Social Science Theory

Why are certain people so incredibly great at what they do? Most of us think we know the answer - but we’re almost always wrong. That’s important, because if we’re wrong on this crucial question, then we have zero chance of getting significantly better at anything we care about. Happily, the real source of great performance is no longer a mystery. Bringing together extensive scientific research, best-selling author Geoff Colvin shows where we go wrong and what actually makes world-class performers so remarkable.

This detailed and persuasive study by the author of The Patton Papers was described by Patton's daughter Ruth as "an extraordinary book". It is widely considered the best biography ever written of the General, an American hero as compelling as he was complex.

For over three decades, Ray Kurzweil has been one of the most respected and provocative advocates of the role of technology in our future. In his classic The Age of Spiritual Machines, he argued that computers would soon rival the full range of human intelligence at its best. Now he examines the next step in this inexorable evolutionary process: The union of human and machine, in which the knowledge and skills embedded in our brains will be combined with the vastly greater capacity, speed, and knowledge-sharing ability of our creations.

Unlock the Power of AI to Dominate Social Media and Grow Your Brand. Are you struggling to build an audience, increase engagement, or generate sales through social media? Do you feel overwhelmed by constantly changing algorithms, content trends, and the pressure to stay relevant? What if you could automate and optimize your strategy using Artificial Intelligence (AI)? In Social Media Marketing for Beginners 2025, renowned digital marketing expert Maxwell Cyberstein reveals cutting-edge AI-driven strategies that will transform your online presence.

Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.

Faced with the ceaseless stream of news about war, crime, and terrorism, one could easily think we live in the most violent age ever seen. Yet as New York Times bestselling author Steven Pinker shows in this startling and engaging new work, just the opposite is true: violence has been diminishing for millennia and we may be living in the most peaceful time in our species's existence.

In the 21st century, humanity is reaching new heights of scientific understanding - and at the same time appears to be losing its mind. How can a species that developed vaccines for COVID-19 in less than a year produce so much fake news, medical quackery, and conspiracy theorizing? Pinker rejects the cynical cliché that humans are an irrational species - cavemen out of time saddled with biases, fallacies, and illusions.

An aging judge about to step down. Aggressive prosecutors friendly with the judge. A disgraced president. A nation that had already made up its mind. The Watergate trials were a legal mess-and now, with the discovery of new documents that reveal shocking misconduct by prosecutors and judges alike, former Nixon staffer Geoff Shepard has a convincing case that the wrongdoing of these history-making trials was actually a bigger scandal than the Watergate scandal itself.

Something new entered our world in November 2022—the first general purpose AI that could pass for a human and do the kinds of creative, innovative work that only humans could do previously. Wharton professor Ethan Mollick immediately understood what ChatGPT meant: after millions of years on our own, humans had developed a kind of co-intelligence that could augment, or even replace, human thinking. Through his writing, speaking, and teaching, Mollick has become one of the most prominent and provocative explainers of AI.

"A revealing look into the intrigue and extraordinary courage of our intelligence gatherers of World War II. A rare combination of suspense thriller and true heroism by a great American writer." (Clive Cussler, New York Times best-selling author)

Virtually all human societies were once organized tribally, yet over time most developed new political institutions which included a central state that could keep the peace and uniform laws that applied to all citizens. Some went on to create governments that were accountable to their constituents. We take these institutions for granted, but they are absent or are unable to perform in many of today’s developing countries—with often disastrous consequences for the rest of the world.

The Great Game in Cuba uses the backdrop of the Cuban Revolution to examine the CIA's inner workings during the '50s and '60s. Detailing the agency's lies and deceits, Mellen paints a vivid behind-the-scenes picture of the CIA in Cuba after the Castro revolution: what it wanted and the lengths it was willing to go to in order to paralyze the opposition to Fidel Castro.

At least one-third of the people we know are introverts. They are the ones who prefer listening to speaking; who innovate and create but dislike self-promotion; who favor working on their own over working in teams. It is to introverts—Rosa Parks, Chopin, Dr. Seuss, Steve Wozniak—that we owe many of the great contributions to society.

From the Pulitzer Prize-winning scholar, a timely history of the constitutional changes that built equality into the nation's foundation and how those guarantees have been shaken over time.

A major new collection from "arguably the most important intellectual alive" ( The New York Times). Noam Chomsky is universally accepted as one of the preeminent public intellectuals of the modern era. Over the past thirty years, broadly diverse audiences have gathered to attend his sold-out lectures. Now, in Understanding Power, Peter Mitchell and John Schoeffel have assembled the best of Chomsky's recent talks on the past, present, and future of the politics of power.

In spring 2011, Syrian President Bashar al-Assad turned to his friend and army commander, Manaf Tlass, for advice about how to respond to Arab Spring-inspired protests. Tlass pushed for conciliation but Assad decided to crush the uprising - an act which would catapult the country into an eight-year long war, killing almost half a million and fueling terrorism and a global refugee crisis. Assad or We Burn the Country examines Syria's tragedy through the generational saga of the Assad and Tlass families, once deeply intertwined and now estranged....

On May 17, 1980, on the eve of Peru's presidential election, five masked men stormed a small town. They set election ballots ablaze and vanished, but not before planting a red hammer-and-sickle banner in the town square. The lone man arrested the next morning later swore allegiance to a group called Shining Path. Described by a US State Department cable as "cold-blooded and bestial", Shining Path orchestrated bombings, assassinations, and massacres across the cities, countryside, and jungles of Peru in a murderous campaign to seize power and impose a Communist government.

Before and after World War II, a serendipitous confluence of events created a healthy balance between the market and the polity - between the engine of capitalism and the egalitarian ideals of democracy. A global financial system was devised explicitly to allow nations to manage capitalism. Yet this golden era turned out to be lightning in a bottle. From the 1970s on, a power shift occurred, in which financial regulations were rolled back, taxes were cut, inequality worsened, and disheartened voters turned to far-right faux populism. Can democracy find a way to survive?

The Alabama Communist Party was made up of working people without a Euro-American radical political tradition: devoutly religious and semiliterate Black laborers and sharecroppers, and a handful of Whites, including unemployed industrial workers, housewives, youth, and renegade liberals. In this book, Robin D. G. Kelley reveals how the experiences and identities of these people from Alabama's farms, factories, mines, kitchens, and city streets shaped the Party's tactics and unique political culture.

With the gravitas of Joan Biskupic and the irreverence of Elie Mystal, Leah Litman brings her signature wit to the question of what’s gone wrong at One First Street. In Lawless, she argues that the Supreme Court is no longer practicing law; it’s running on vibes. By “vibes,” Litman means legal-ish claims that repackage the politics of conservative grievance and dress them up in robes. Major decisions adopt the language and posture of the law, while in fact displaying a commitment to protecting a single minority: the religious conservatives and Republican officials.