Social Sciences Media Studies

Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments - also known as randomized controlled trials - designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.

In 1981, emboldened by Ronald Reagan’s election, a group of some 50 Republican operatives, evangelicals, oil barons and gun lobbyists met in a Washington suburb to coordinate their attack on civil liberties and the social safety net. These men and women called their coalition the Council for National Policy. Over four decades, this elite club has become a strategic nerve centre for channelling money and mobilising votes behind the scenes.

The one real difference between the American press and the Soviet state newspaper Pravda was that the Russian people knew they were being lied to. To expose the lies our media tell us today, controversial journalist James O'Keefe created Project Veritas, an independent news organization whose reporters go where traditional journalists dare not. Their investigative work - equal parts James Bond, Mike Wallace, and Saul Alinsky - has had a consistent and powerful impact on its targets.

Sady Doyle, hailed as "smart, funny, and fearless" by the Boston Globe, takes listeners on a tour of the female dark side, from the biblical Lilith to Dracula's Lucy Westenra, from the T-Rex in Jurassic Park to the teen witches of The Craft. She illuminates the women who have shaped our nightmares: Serial killer Ed Gein's "domineering" mother Augusta; exorcism casualty Anneliese Michel, starving herself to death to quell her demons; author Mary Shelley, dreaming her dead child back to life.

Legal scholar and architect Sara C. Bronin examines how zoning became such a prevailing force and reveals its impact. Outdated zoning codes have maintained racial segregation, prioritized cars over people, and enabled great ecological harm. But, as Bronin argues, once we recognize the power of zoning, we can harness it to create the communities we desire, and deserve. Drawing on her own experience leading the overhaul of Hartford's zoning code and exploring the efforts of activists and city planners across the country, Bronin shows how new codes are reshaping our cities.

Selling sex has never been more profitable—or dangerous—for everyone on both sides of the screen. Jewels Jade should know. She has spent most of her life working in the adult entertainment industry. Porn isn’t just for men in trench coats and shady video store backrooms anymore. From vanilla to vile, it’s all online. Just like social media, though, online porn banks on fresh content and takes viewer data mining to the bank, creating a snowballing cycle of algorithms, addictive behaviors, and extreme performances that have consequences beyond our wildest dreams and nightmares.

A great script is only as good as the effort you put into your career, but there is little information for the aspiring screenwriter about how to break in. Even those who study TV or film in college are taught to simply “get a production assistant job.” But then what? Anton Schettini provides a rare insider’s glimpse of the modern-day network and streaming TV writers’ room. Here, you will find practical advice, career path strategies, and first-hand accounts for how to establish your network, grow within it, and acquire the necessary tools to become a TV writer.

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. In 2000, The Tipping Point entered the lexicon. Now, in Microtrends, one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live.

As consumers of art, and especially as fans, we have a host of tricky moral question to navigate: do the moral lives of artists affect the aesthetic quality of their work? In Drawing the Line, Erich Hatala Matthes argues that it doesn't matter whether we can separate the art from the artist, because we shouldn't. Matthes argues both that the lives of artists can play an important role in shaping our moral and aesthetic relationship to the artworks that we love and that these same artworks offer us powerful resources for grappling with the immorality of their creators.

Providing a post-COP26 perspective on the climate emergency, Hothouse Earth: An Inhabitant's Guide acknowledges that it is now practically impossible to keep this side of the 1.5°C dangerous climate change guardrail. The upshot is that we can no longer dodge the arrival of a disastrous, all-pervasive climate breakdown that will come. Bill McGuire explains the science behind the climate crisis, painting a blunt but authentic picture of the sort of world our children will grow old in, and our grandchildren grow up in, a world that we catch only glimpses of today.

Army Wives goes beyond the sound bites and photo ops of military life to bring listeners into the hearts and homes of today's military wives. Biank tells the story of four typical Army wives who, in a flash, find themselves in extraordinary circumstances that ultimately force them to redefine who they are as women and wives.

The consequences of adopting the cynical but popular worldview are many, including needless pessimism, missed investment opportunities, and - surprisingly - even poorer health. Yet An Embarrassment of Riches provides a powerful antidote. Green begins with a robust survey of the many ways our lives are becoming longer, easier, safer, healthier and more prosperous. He then embarks on a wide-ranging exploration of the ideas and the many men and women - both living and dead - who are still enriching our lives today.

The Life and Times of Frederick Douglass was Douglass' third autobiography. In it he was able to go into greater detail about his life as a slave and his escape from slavery, as he and his family were no longer in any danger from the reception of his work. In this engrossing narrative he recounts early years of abuse; his dramatic escape to the North and eventual freedom, abolitionist campaigns, and his crusade for full civil rights for former slaves.

In The Marketplace of Attention, James Webster explains how audiences take shape in the digital age. Webster describes the factors that create audiences, including the preferences and habits of media users, the role of social networks, the resources and strategies of media providers, and the growing impact of media measures - from ratings to user recommendations. He incorporates these factors into one comprehensive framework: the marketplace of attention.

"Uma mentira pode dar a volta ao mundo no mesmo tempo que a verdade leva para calçar seus sapatos." Mark Twain. Aos olhos dos seus eleitores, as deficiências dos líderes populistas se transformam em qualidades, sua inexperiência demonstra que não pertencem ao círculo da "velha política", e sua incompetência é uma garantia da sua autenticidade. As tensões que causam em nível internacional são vistas como mostras de sua independência, e as fake News, marca inequívoca de sua propaganda, evidenciam sua liberdade de pensamento.

The Einstein Intersection won the Nebula Award for best science fiction novel of 1967. The surface story tells of the problems a member of an alien race, Lo Lobey, has assimilating the mythology of Earth, where his kind have settled among the leftover artifacts of humanity. The deeper tale concerns, however, the way those who are "different" must deal with the dominant cultural ideology. The tale follows Lobey's mythic quest for his lost love, Friza. In luminous and hallucinated language, it explores what new myths might emerge from the detritus of the human world....

Alex Marlow was just a 21-year-old UC Berkeley student when renowned media mogul Andrew Breitbart hired him as his first employee. Breitbart began mentoring Marlow on how to fight the culture war one headline at a time and to remain resilient in the face of personal attacks. Now, in this eye-opening and timely book, Marlow explains how the establishment press destroyed its own credibility with a relentless stream of “fake news” designed to smear Donald Trump and his supporters while advancing a leftist agenda.

The distinguished American civil rights leader, W. E. B. DuBois first published these fiery essays, sketches, and poems individually in 1920 in the Atlantic, the Journal of Race Development, and other periodicals. Reflecting the author's ideas as a politician, historian, and artist, this volume has long moved and inspired readers with its militant cry for social, political, and economic reform. It is essential reading for all students of African American history.

It’s hard today to remember how recently cancer was a silent killer, a dreaded disease about which people rarely spoke in public. In hospitals and doctors’ offices, conversations about malignancy were hushed and hope was limited. In this deeply researched book, Elaine Schattner reveals a sea change—from before 1900 to the present day—in how ordinary people talk about cancer. From Whispers to Shouts examines public perception of cancer through stories in newspapers and magazines, social media, and popular culture.

Beginning with America’s first newspaper, investigative reporting has provided journalism with its most significant achievements and challenging controversies. In The Evolution of American Investigative Journalism, James L. Aucoin provides listeners with the first comprehensive history of investigative journalism.