Strategic Business Management

Würden wir eine Zeitreise in die Zeit vor 500 Jahren oder 500 Jahre in die Zukunft machen, wären wir erschüttert, wie sehr sich Technik und Medizin verändert haben. Die geopolitische Ordnung würde für uns keinen Sinn ergeben. Die Sprache wäre uns völlig fremd. Und doch müssten wir in dieser uns vollkommen unbekannten Welt die Menschen nur wenige Minuten beobachten und würden sagen: »Ah, das habe ich schon einmal gesehen.« Denn uns würden zahlreiche universelle Verhaltensweisen begegnen: Menschen, die von Angst, Neid und Gier angetrieben werden; Menschen, die blind vor Selbstüberschätzung fatale Entscheidungen treffen.

「暗記する」戦略思考とは何か?一言で表せば、「プラクティカルに頭の使い方、面白い解の作り方」が学べる本。

「一流になるまでの修業期間などは、いまの半分にしなきゃダメだ。それに、修業をもっと楽しいものにする必要もある。いまよりもっと『早く』、もっと『楽しく』仕事を覚えよう――

As the new property manager of the failing eight-hundred-unit Mesquite Ridge Apartments, Eliza Hawkins must quickly increase occupancy and meet budgeted revenue goals if she wants to keep her job. What she doesn’t understand until her first day is that she’s stepped into a toxic team culture.

Jack is a stressed out CEO of a once great business, Stackflow. But after a pandemic, supply chain chaos, labor market fluctuations, and his own failed strategic initiatives, Jack is struggling to keep his head above water—and the company's. Like nearly every other CEO in history, Jack is working endless hours away from his family, who is quickly losing patience. During those long days, he's cobbling together ideas and goals—and still not seeing meaningful results.

Renowned technology and economics forecaster Mark Anderson reveals hidden patterns beneath the art and science of predicting the future. Through a series of personal vignettes, Anderson exposes a complex web of causes, influences, and effects that propel today’s world, then describes strategies that he employs to lay bare new trends, to make new discoveries in a wide variety of disciplines, and to accurately foresee future events.

As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organization's ability to reach potential customers. This Very Short Introduction provides a general overview of the function and importance of marketing to modern organizations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace.

Vor einigen Jahren begann Ray Dalio beunruhigende politische und wirtschaftliche Entwicklungen zu bemerken, denen er in seiner 50-jährigen Karriere noch nie zuvor begegnet war. Auf der Suche nach einer Erklärung entdeckte er, dass solche Kombinationen von Bedingungen charakteristisch für Perioden des Übergangs sind, in denen sich Reichtum und Macht in einer Weise verschoben, die die Weltordnung neu gestaltete.

Opportunities are all around you - it's time to take the bucket off your head and embrace them! Will you get to the future on time? Are you ready for tomorrow? J. Allen expands upon the concepts originally published in Finance Monthly and CEO Today, sharing insider views on how to ''take the bucket off your head'' and connect with game-changing opportunities.

First introduced in Anne Marie Knott's influential Harvard Business Review article, RQTM (Research Quotient) is a revolutionary new tool that measures a company's R&D capability - its ability to convert investment in R&D into products and services people want to buy or to reduce the cost of producing these.

How do Michelin-ranked food stalls in Singapore and the decline of Swiss watches force all luxury brands to rethink their business models? What insights can the world's quietest place and a clothing dye produced by former tobacco farmers reveal about serving enlightened consumers? The answers to these questions may not be all that obvious. And that's exactly the point. For the past eight years, marketing expert and Georgetown University Professor Rohit Bhargava has curated his best-selling list of non-obvious trends.

The future is not what it used to be. In this volatile era, with the world changing rapidly, people are more curious than ever to know what lies ahead. Will relentless consumerism end up destroying our planet? Or can science and technology allow us to innovate our way out of trouble? Perhaps a greater social consciousness and community-based living will take over or, conversely, the competition for limited resources may result in everyone fighting for themselves.

The tumultuous changes of the past decade, including China's economic rise and the financial meltdown, were just the beginning. The next cataclysmic wave is surging relentlessly ahead, demanding leaders who can steer their companies through complexity and change. Leadership 2030 uncovers six megatrends that will dramatically impact organizations' markets, cultures, systems, and processes.

James Burstall runs one of the most successful TV production companies in the UK. But during his tenure at Argonon he has had to deal with a variety of existential crises. Through them all, he's managed to guide his team out the other side successfully. Whether it's been the credit crunch or terror attacks. Recessions. Natural disasters. Pandemics. The TV industry has felt the strain of these recurring events like all of us. And each time, James has put strategies in place in order to be prepared for the next time something like this happens. Now you can be prepared as well.

A powerful new approach to strategy setting from a worldwide leader in strategic thinking. Written by a leading consultant at Kepner-Tregoe, one of the world's most respected strategy consulting groups, The Art and Discipline of Strategic Leadership goes far beyond most other strategy books to offer business strategists an integrated five-phase model for setting and implementing strategy.

Just like with the physical world, there are four fundamental forces of leadership—forces that quality leaders use to create transformative cultures. These forces are love, respect, service and fun. However, humans have the habit of inserting incompatible elements into their practice. With The Four Fundamental Forces of Leadership, the author will help you understand how these fundamental forces work within yourself, with others and through teams and organizations, and much more.

Accettate il consiglio. Lavorate di più e con maggiore attenzione. Pensate al futuro dei figli. Se siete giovani, sbrigatevi a emigrare. Leggete molto, soprattutto la stampa straniera. Se non sapete l'inglese imparate almeno a leggerlo. Evitate di seguire assiduamente la politica italiana, ma non perdete mai di vista ciò che succede vicino a voi. Osservate il mondo, interessatevi a tutto ciò che è nuovo, a livello di costume, consumi, prodotti e servizi. Non guardate la Tv.

The challenge to be a "future-fit" leader is as unrelenting as it is difficult. Leading in a Changing World is about the current and future challenges that leaders face. It explores the type of thinking, behaviour, and habits that leaders will need in order to successfully navigate the unfolding future. This completely updated and revised edition for the 2020s adds new insights gained from the work the authors have done with many leaders since they first published this book. It’s more practical, and picks up key issues that leaders are dealing with.

Gods of the Valley downs the businesses and big problems with Google, Amazon, Facebook, and Apple, examining upcoming market trends and potential disruptions that impact today’s tech giants and rating the businesses accordingly.

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.