Using Brain Science

Today’s workplace is a pressure cooker— even the most talented people struggle to sort through an influx of information, relentless demands, and unprecedented stress. And so your job as manager becomes even harder. How, in a world of intensifying competition and economic stress, canyou help people shine their brightest and perform at their best, day in and day out? How can you keep your star players inspired?

Leor Zmigrod reveals the deep connection between political beliefs and the biology of the brain. Drawing on her own pioneering research, she uncovers the complex interplay between biology and environment that predisposes some individuals to rigid ways of thinking, and explains how ideologies take hold of our brains, fundamentally changing the way we think, act and interact with others.

Sleep. Memory. Pleasure. Fear. Language. We experience these things every day, but how do our brains create them? Your Brain, Explained is a personal tour around your gray matter. Neuroscientist Marc Dingman gives you a crash course in how your brain works and explains the latest research on the brain functions that affect you on a daily basis. You'll also discover what happens when the brain doesn't work the way it should, causing problems such as insomnia, ADHD, depression, or addiction.

Just over 125,000 years ago, humanity was going extinct until a dramatic shift occurred—Homo sapiens started tracking the tides in order to eat the nearby oysters. Before long, they’d pulled themselves back from the brink of extinction. What saved us during that period of endangerment? The...

In this extraordinary follow-up to the critically acclaimed The Lucifer Principle, Howard Bloom - one of today's preeminent thinkers - offers us a bold rewrite of the evolutionary saga. Global Brain is more than just a brilliantly original contribution to the ongoing debate on the inner workings of evolution; it is a "grand vision," says the eminent evolutionary biologist David Sloan Wilson, a work that transforms our very view of who we are and why.

Today brain power is more important than ever. As technology gets faster and faster, our brains need to keep up. Luckily, the human brain has virtually infinite potential. You just need to tap into it. Brain Power, written by a master of the mental arts, will show you how to unleash the magnificent abilities that lie in your brain. You’ll learn exciting new techniques that will help you remember more, think more clearly and creatively, solve complex problems, read and study with speed and efficiency, and climb the ladder to success!

John Ratey, best-selling author and clinical professor of psychiatry at Harvard Medical School, lucidly explains the human brain's workings, and paves the way for a better understanding of how the brain affects who we are. Ratey provides insight into the basic structure and chemistry of the brain, and demonstrates how its systems shape our perceptions, emotions, and behavior. By giving us a greater understanding of how the brain responds to the guidance of its user, he provides us with knowledge that can enable us to improve our lives.

Unlocking My Brain: Through the Labyrinth of Acquired Brain Injury brings to life Christine's personal experience of brain injury - from losing her vision and being unable to walk, talk or write, Christine regained her life, her thoughts and her career. In 1991, Christine was involved in a horrific car accident and suffered extensive injuries including Acquired Brain Injury (ABI). Unlocking My Brain shows the incredible plasticity of the human brain as well as the plasticity of the human spirit.

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone...

Written by experts and authorities in the field and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for the USMLE, or if you're simply interested in neuroscience. The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical medical school neuroscience course. Included are both capsule and detailed explanations of critical issues and topics you must know to master neuroscience.

Your brain responds in a predictable way when it encounters new or difficult tasks. This unique book teaches you concrete techniques rooted in cognitive science that will improve the way you learn and think about code. Learn how to optimize your brain’s natural cognitive processes to read code more easily, write code faster, and pick up new languages in much less time. This book will help you through the confusion you feel when faced with strange and complex code, and explain a codebase in ways that can make a new team member productive in days!

Analyzing brainwaves, the imperceptible waves of electricity surging across your scalp, has been possible for nearly a century. But only now are neuroscientists becoming aware of the wealth of information brainwaves hold about a person’s life, thoughts, and future health. From the moment a reclusive German doctor discovered waves of electricity radiating from the heads of his patients in the 1920s, brainwaves have sparked astonishment and intrigue, yet the significance of the discovery and its momentous implications have been poorly understood.

How to Build a Healthy Brain is here to help. Written by a passionate advocate for the importance of mental health, Chartered Psychologist Kimberley Wilson draws on the latest research to give practical, holistic advice on how you can protect your brain health by making simple lifestyle choices. With chapters on Sleep, Nutrition, Exercise and Meditation, Kimberley has written an empowering guide to help you look after both your physical and mental well-being.

What makes a person liberal or conservative? Why does the Democratic Party scare off so many possible supporters? When does our "injustice trigger" get pulled, and how can fairness overcome our human need to look for a zero-sum outcome to our political battles? Daniel Meegan suggests that American liberals are just missing the point. If progressives want to win the vote, they need to change strategy completely and champion government benefits for everyone, not just those of lower income. Fairness, he writes, should be selfishly enjoyed by everyone.

Know your brain so you can keep learning, growing, and finding success! Everyone has a brain. This is the instructional user manual that everyone should have. It shows how to use your brain. It teaches you about your brain’s major processes and how best to use your brain to reach your goals. Know Your Brain walks you through the brain’s major processes, then gives you real-life examples of people who have successfully used those processes to solve a problem or be creative.

Joe Biel, author of A People’s Guide to Publishing, draws on twenty-six years of business ownership and management experience to walk you through how to think like a business owner, plan, strategize, manage budgets, scale up, and keep your focus on what’s most important. Dr. Faith Harper, author of the bestselling Unf--k Your Brain, provides vital skills that aren’t often lauded in business books, such as overcoming imposter syndrome and other fears, communicating your boundaries, and building mutually beneficial relationships.

Activators are more than influencers; they are leaders who leverage neuroscience to energize and inspire their people, launching them toward their potential. The most successful leaders of the future will be those who know how to apply cutting-edge, brain-boosting principles to bring out the best in their people. Blending contemporary behavioral research and neuroscience, workplace psychologist and leadership expert Dr. Jason Jones, has created an innovative method to boost employee brainpower and performance.

Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions.

Aphasia, the amygdala, anorexia, the inner thought process, and testosterone. You’re probably wondering what the majority of these things are, don’t worry, you’re not alone. That is why this audiobook was written, to teach you about: Aphasia, a language disorder that prevents the understanding and production of speech, the amygdala, the tiny organ in our brain that is responsible for the majority of our emotions, anorexia, an emotional eating disorder, the inner thought process, a way to use your subconscious to better your life, and testosterone, a male hormone.

In the first part, The Amazing Brain, young readers are introduced to the wonders of the human brain, exploring topics such as memory, decision-making, and learning. Through fun exercises and real-life examples, readers learn how their brains work and how they can make smart decisions using their memory.