Wellness Industry

Life sciences companies deliver the most innovative, life changing products in the world. Period. And yet, when it comes to delivering impactful experiences built around patients and healthcare professionals that leverage omnichannel capabilities to commercialize these therapies, our industry struggles to transform (to put it diplomatically). Why? It's because we never took the time to properly educate ourselves on the basic building blocks of omnichannel capabilities and advanced concepts on customer-driven experiences that address stakeholder needs.

There is no more universal truth in life than death. No matter who you are, it is certain that one day you will die, but the mechanics and understanding of that experience will differ greatly in today's modern age. Dr. Haider Warraich is a young and brilliant new voice in the conversation about death and dying started by Dr. Sherwin Nuland and Atul Gawande. Dr. Warraich takes a broader look at how we die today, from the cellular level up to the very definition of death itself.

The inspiring story of a Black doctor who was deeply affected by the violence that plagued his Brooklyn childhood and later dedicated himself to addressing trauma and violence as public health issues....

In 1875, tuberculosis was the deadliest disease in the world, accountable for a third of all deaths. A diagnosis of TB - often called consumption - was a death sentence. Then, in a triumph of medical science, a German doctor named Robert Koch deployed an unprecedented scientific rigor to discover the bacteria that caused TB. Koch soon embarked on a remedy - a remedy that would be his undoing. When Koch announced his cure for consumption, Arthur Conan Doyle, then a small-town doctor in England and sometime writer, went to Berlin to cover the event.

This comprehensive guide is designed to simplify and clarify complex nursing concepts, helping NCLEX-RN candidates master essential content and enhance their retention. Packed with easy-to-understand explanations, key nursing principles, and interactive practice questions, this handbook focuses on breaking down challenging topics into more manageable pieces.

While quackery—loosely defined as the spread of false "knowledge," often accompanied by various versions of "snake oil"—is not a novel phenomenon, it has never posed as great a threat to public health as today. In Quack Quack, Dr. Joe Schwarcz focuses on the deluge of anecdotes, cherry-picked data, pseudoscientific nonsense, and seductive baseless health claims that undermine efforts to educate the public about evidence-based science. The wide scope of the topics drawn from past and present aims to cast a life preserver to people drowning in a sea of misinformation.

In How to Raise a Doctor: Wisdom from Parents Who Did It!, Dr. Dale Okorodudu draws from the lessons of parents who strategically and successfully guided their children to become medical doctors, without forcing it upon them. It turns out that for many of these parents, it really wasn't that difficult. After interviewing more than 75 parents of physicians, Dr. Dale provides their most essential instructions for raising doctors in this practical and powerful book. These are key strategies that you can begin applying today.

Measles, once seemingly defeated, is resurgent around the globe. Why, at a time when biomedical science is so advanced, do parents turn away from vaccination, endangering their own children and the health of the wider population? Using a combination of patient narrative, historical analysis, and scientific research, Dr. Adam Ratner, pediatrician and infectious disease specialist, argues that the reawakening of measles and the subsequent coronavirus pandemic are bellwethers of forgotten knowledge—indicators of decaying trust in science and an underfunded public health infrastructure.

As scientists confidently look forward to average life expectancies hitting 100+ years in some Western societies, it’s easy to forget how precarious our grasp on good health has been. It is a struggle no better demonstrated than by the myriad and extraordinary measures that humans have gone to – as diverse as animal sacrifice to stem cell transplants – in their quest to stave off death and disease. Acclaimed historian Mark Jackson takes a fresh global view of mankind’s great battle, exploring both Western and Eastern traditions.

Reveals the truth behind the controversial issue of vaccine-related injuries. Proponents declare that vaccines have saved millions of lives. Critics claim that the success is overstated and that vaccines may even be dangerous. Many consider mandatory vaccinations a violation of individual rights or religious principles. Many in public health argue that vaccine mandates are critical and justified and that antivaccination sentiment has resulted in outbreaks of preventable childhood illnesses.

It’s true that strength declines with age, and your abilities are changing with each passing year. That doesn’t have to mean you give up and let your body rot away. Your muscles can still be exercised and strengthened, and your balance and coordination can improve greatly. You just need to find different exercises that work for you -ones designed specifically for people your age.

Dealing with chronic illness can be an isolating and challenging experience. Whether it’s you or someone you love, it’s common to struggle with feelings of fear, sadness, or anger as you navigate the uncertainty of your experience. The practices here help those facing illness, as well as their loved ones, embrace the present moment, make peace with themselves, and deepen interpersonal connections.

Beyond the Next Village is Mary Anne Mercer’s memoir of discovery, growth, and awakening in 1978 Nepal, which was then a mysterious country to most of the world. After arriving in Nepal, Mercer, an American nurse, spent a year traveling on foot–often in flip-flops–with a Nepali health team, providing immunizations and clinical care in each village they visited. Communicating in a newly acquired language, she was often called upon to provide the only modern medicine available to the people she and her team were serving.

From the 15th to the mid-19th centuries, scurvy caused more deaths at sea than storms, shipwrecks, combat, and all other diseases combined. The cure for scurvy ranks among the greatest of military successes, yet its impact on history has mostly been ignored. In this book, Stephen R. Brown delivers a lively recounting of how three determined individuals overcame the constraints of 18th century thinking to solve the greatest medical mystery of their era. Brimming with tales of ships, sailors, and bureaucracy, Brown presents a vivid picture of life aboard the ship during the age of sail.

Lurking in our homes, hiding in our offices, and polluting the air we breathe is something sinister. Something we’ve turned a blind eye to for far too long. Dr. Leonardo Trasande, a pediatrician, professor, and world-renowned researcher, tells the story of how our everyday surroundings are making us sicker, fatter, and poorer. Through a blend of narrative, scientific detective work, and concrete information about the connections between chemicals and disease, he reveals what we can do to protect ourselves and our families in the short-term, and how we can help bring the change we deserve.

This book exposes an industrial system of food production geared not to produce nourishing food, but to produce maximum profit for corporations. It is based on hard scientific research, most of which has been conducted outside of the United States, where food production lobbies have fought against this kind of research.

As a University of Chicago–trained economist and Harvard medical school professor and doctor, Anupam Jena is uniquely equipped to answer these questions. And as a critical care doctor at Massachusetts General who researches health care policy, Christopher Worsham confronts their impact on the hospital’s sickest patients. In this singular work of science and medicine, Jena and Worsham show us how medicine really works, and its effect on all of us.

From Dr. Rosanne M. Leipzig, a top doctor with more than thirty-five years of experience caring for older people, Honest Aging is an indispensable guide to the second half of life, describing what to expect physically, psychologically, functionally, and emotionally as you age.

The audiobook is focused and high-yield, covering the most important topics you might expect to learn in a typical undergraduate organic chemistry course. The material is accurate, up-to-date, and broken down into bite-sized sections. There are key takeaways following each chapter to drive home key points and quizzes to review commonly tested questions.

In the spring of 1940, the aspiring but unknown writer Albert Camus and budding scientist Jacques Monod were quietly pursuing ordinary, separate lives in Paris. After the German invasion and occupation of France, each joined the Resistance to help liberate the country from the Nazis and ascended to prominent, dangerous roles. After the war and through twists of circumstance, they became friends, and through their passionate determination and rare talent they emerged as leading voices of modern literature and biology, each receiving the Nobel Prize in their respective fields.