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Publisher's Summary

In the age of software, will your business dominate and maintain relevance? Or will it become a digital relic?

As tech giants and startups disrupt every market, those who master large-scale software delivery will define the economic landscape of the 21st century, just as the masters of mass production defined the landscape in the 20th. Unfortunately, business and technology leaders are woefully ill-equipped to solve the problems posed by digital transformation. At the current rate of disruption, half of the S&P 500 companies will be replaced in the next 10 years. A new approach is needed. 

In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the age of software. If you're driving your organization's transformation at any level, this is the audiobook for you. 

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2018 Mik Kersten (P)2018 Mik Kersten

What listeners say about Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework

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More on this topic welcome

Engaging, well written, and delivered. I would like to see a followup with more concrete and specific examples of how things are working. Particularly how to increase flow for the human part of the network involved in delivering value to customers. As well, when implementation environments are complex and diverse, how is flow optimized?

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Nice but too many references for an audiobook

The start was good but drifted from the flow and relation to what it intended to primarily convey. too many references to charts that come with the audiobook.

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Good content, but repetitive

The content itself was good, but it got pretty repetitive after a while, with the same points being stretched out.

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Hang on till the end

I found the reader a tad too ‘confident’. The book spends a lot of time discussing how thing shouldn’t be. However the last few chapters are quite good.

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  • Sigurborg Rögnvaldsdóttir
  • 2018-12-01

Great book but missing the additional PDF material

The subject matter should concern anybody interested in how to link DevOps to the value generation in your business. Overall the author does a great job of advocating for the Flow Framework though details of how to implement in a large Enterprise are left out. The side-story of the authors visit to the Leipzig BMW plant and the insights gained from that contains more than a little echo of The Phoenix Project (and by implication, The Goal) and for those inspired by that book, this is one more piece of the puzzle on how business delivery needs to transform in the age of software.
However, the fact that the additional material referenced by the narrator is missing from the Audible version greatly reduces the value of the audio version.

12 people found this helpful

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  • Anonymous User
  • 2018-12-21

Additional pdf material can be found elsewhere

The additional pdf material referenced in the audio book by the author can be found here:
https://itrevolution.com/book/project-to-product/

11 people found this helpful

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  • Dan Collins
  • 2020-03-03

If it was Easy Everyone Would be Doing it

It is not hard to find blog posts and articles that chronicle failed digital transformations. This book explains why there seem to be so many examples. To the extent it can, the book also does a reasonable job in pointing the way. But it also makes the point that it is culture, processes and people all aligning to the way the business accrues value that will allow you to possibly transfer from project to product. If it was easy, everyone would be doing it ... successfully. It is not easy.

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  • Dustin
  • 2021-09-20

Author should have waited a year or two

The successful companies outlined by the author are Boeing and BMW. If the author had waited it would be apparent that other companies should have been chosen.

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  • Amazon Customer
  • 2021-06-24

mostly buzzwords, almost no insight

I struggled on to the end of the book, which I regret. The 'new framework' never came. No epiphanies. All the content in this book could be summarized by 'visualize your work' and ' integrate your tools' as possible by scale.
The whole book uses examples of companies that already are successful in value flow, yet the author claims his ideas are new. Author continually says the old management/production frameworks won't work, but lean and agile underpin all his ideas.
All delivered by the voice of a dramatic used car salesman.

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  • Pascal Guy
  • 2019-09-05

Next step for any transforming organization

Great book !

Being in agile development for more than 10 years, i think this is the next step for any organization trying to manage software development and align initiatives with the business value stream.

The book paint a complete view from theory to framework and tying it back to tools.

Next step for is the implementation

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  • James Tharpe
  • 2022-06-30

A sales pitch for consulting

While this book contains some substance, it ultimately feels like a sales pitch for consulting services. It provides some high level thoughts and measures on improving software development productivity, relies too heavily on manufacturing for examples (and approach that's been beaten to death in similar books), and doesn't really get into practical implementation.

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  • H. Mosenge
  • 2022-04-24

A must read for agile practitioners

Loved it. So much knowledge and one will find so much value to put to work right away

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  • Susan J.
  • 2022-04-05

Great vision

Id recommend this book, and the primary audience should be business leadership, not technologists.

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  • Pete Kloehn
  • 2022-04-01

Calming when your company moves this way

My company is making this move, and leadership isn't communicating well. This book helped to calm me down by seeing that things are going in the right direction, even if the change management isn't being handled well, or at all.

The most important thing to remember that there's very few leaders who do change well, and they'll get components right. Just try to judge things stoically, pragmatically and holistically.