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2Bobs—with David C. Baker and Blair Enns

2Bobs—with David C. Baker and Blair Enns

Auteur(s): David C. Baker and Blair Enns
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À propos de cet audio

 Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • Always Be Anchoring

    Always Be Anchoring
    May 21 2025

    Blair sees high price anchors everywhere—from buying a suit to ordering a burger. So what factors should creative firms keep in mind as they use anchoring in selling their service options? And when is the best time to present the anchor option within the sales conversation?

    Links

    “Anchor High” by Blair Enns for winwithoutpitching.com
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    30 min
  • What to Ask, Sign, and Share With a Potential Buyer

    What to Ask, Sign, and Share With a Potential Buyer
    May 7 2025

    Following up on the recent episode on whether you should be considering that offer to sell your firm, David provides four questions to get answered, two documents to sign, and a short list of materials that can help you take the lead in early conversations with a buyer.

    LINKS

    ”Should You Entertain That Acquisition Offer?”
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    24 min
  • The Power of a Metaphor

    The Power of a Metaphor
    Apr 23 2025

    The more unexpected the metaphor, the more information it carries. Blair has four less-obvious metaphors to give you access to entire playbooks in just four words when selling your expertise.

    LINKS

    "The Power of a Metaphor" written by Blair Enns for winwithoutpitching.com
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    26 min

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