Showing results by author "Adam Alter" in All Categories

Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.

Almost everyone feels stuck in some way. Whether you’re muddling through a crisis, wrestling writer’s block, trapped in a thankless job, or trying to remedy a friendship, the resulting emotion is a mix of anxiety, uncertainty, fear, anger, and numbness. But it doesn’t have to be this way. Break Free is the roadmap we all need to escape our inertia and flourish in the face of friction. Adam Alter has spent the past two decades studying how people become stuck and how they free themselves to thrive. Here he reveals the formula he and other researchers have uncovered.

Why are people named Kim, Kelly, and Ken more likely to donate to Hurricane Katrina victims than to Hurricane Rita victims? Are you really more likely to solve puzzles if you watch a light bulb illuminate? How did installing blue lights along a Japanese railway line halt rising crime and suicide rates? Can decorating your walls with the right artwork make you more honest? The human brain is fantastically complex, having engineered space travel and liberated nuclear energy, so it's no wonder that we resist the idea that we're deeply influenced by our surroundings.