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The New York Yankees have won 27 world championships and 40 American League pennants, both world records. Their pinstripe swag is a symbol of "making it" across the globe. Yet some 25 years ago, from 1989 to 1992, the Yankees were a pitiful team at the bottom of the standings, sitting on a 14-year World Series drought and a 35 percent drop in attendance. To make the statistics worse, their mercurial, bombastic owner was banned from baseball. But out of these ashes emerged the modern Yankees dynasty, a juggernaut built on the sly, a brilliant mix of personalities, talent, and ambition.

Bill Pennington, the voice of the everyday golfer, has traveled the globe in search of golf’s essentials - those basic principles, those ultimate truths (and, who are we kidding, any trick or quick fix he can pick up along the way) that will improve anyone’s game. He has consulted elite golf instructors as well as countless caddies, groundskeepers, parking lot attendants, and bartenders. He has played rounds with Tiger Woods, Annika Sorenstam, and Justin Timberlake. He has spoken with psychiatrists, economists, and Zen masters.