 
                SPIN Selling
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Narrateur(s):
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Eli Woods
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Auteur(s):
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Neil Rackham
À propos de cet audio
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
In SPIN Selling, Rackham delivers the first book to specifically examine selling high-value product and services. By following the simple, practical, and easy-to-apply techniques of SPIN, listeners will be able to dramatically increase their sales volume from major accounts. Rackham answers key questions such as “What makes success in major sales?” and “Why do techniques like closing work in small sales but fail in larger ones?”
You will learn why traditional sales methods that were developed for small consumer sales just won't work for large sales and why conventional selling methods are doomed to fail in major sales. Packed with real-world examples and informative case studies - and backed by hard research data - SPIN Selling is the million-dollar key to understanding and producing record-breaking high-end sales performance.
©2014 McGraw-Hill, Inc. (P)2014 McGraw Hill-Ascent AudioVous pourriez aussi aimer...
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5 out of 5 stars
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- Version intégrale
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Au global4.5 out of 5 stars 14
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- Version intégrale
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Au global4.5 out of 5 stars 182
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Performance4.5 out of 5 stars 151
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Histoire4.5 out of 5 stars 152
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5 out of 5 stars
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4 out of 5 stars
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Au global4.5 out of 5 stars 110
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Performance4.5 out of 5 stars 89
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Histoire4.5 out of 5 stars 89
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5 out of 5 stars
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great advice
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Au global4.5 out of 5 stars 61
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Performance4.5 out of 5 stars 45
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Histoire4.5 out of 5 stars 46
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5 out of 5 stars
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Lightbulb moment
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Au global4.5 out of 5 stars 21
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Performance4 out of 5 stars 16
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Histoire4 out of 5 stars 16
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4 out of 5 stars
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Three Mantras
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Auteur(s): Ian Tuhovsky
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The Book on Rental Property Investing
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Au global4.5 out of 5 stars 375
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4 out of 5 stars
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good for US not Canada
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Auteur(s): Brandon Turner
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Influence, New and Expanded
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- Version intégrale
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Au global4.5 out of 5 stars 179
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Performance4.5 out of 5 stars 136
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Histoire4.5 out of 5 stars 137
In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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3 out of 5 stars
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Needs to be narrated by someone else
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Auteur(s): Robert B. Cialdini
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Objections
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- Auteur(s): Jeb Blount, Mark Hunter - foreword by
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Au global4.5 out of 5 stars 124
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Performance4.5 out of 5 stars 90
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Histoire4.5 out of 5 stars 88
Every salesperson must endure many NOs in order to get to YES. Objections don't care or consider: who you are, what you sell, how you sell, or if you are new to sales or a veteran. For as long as salespeople have been asking buyers to make commitments, buyers have been throwing out objections. And, for as long as buyers have been saying no, salespeople have yearned for the secrets to getting past those NOs. Objections is a comprehensive and contemporary guide that engages your heart and mind.
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4 out of 5 stars
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practical and honest
- Écrit par Mike le 2020-05-10
Auteur(s): Jeb Blount, Autres
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25 Ways to Win with People
- How to Make Others Feel like a Million Bucks
- Auteur(s): John C. Maxwell, Les Parrott
- Narrateur(s): Henry O. Arnold
- Durée: 4 h et 20 min
- Version intégrale
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Au global5 out of 5 stars 9
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Performance5 out of 5 stars 8
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Histoire5 out of 5 stars 8
You loved John Maxwell's best-selling Winning with People, and now you're ready for some specific action steps to build on the knowledge you gained. 25 Ways to Win with People has just what you need! This complementary companion to the full-length book is ideal for a quick refresher course on interpersonal relationships.
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5 out of 5 stars
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Fantastic book !
- Écrit par RitaDavidsonLFFA le 2024-10-19
Auteur(s): John C. Maxwell, Autres
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Best Loser Wins
- Why Normal Thinking Never Wins the Trading Game
- Auteur(s): Tom Hougaard
- Narrateur(s): Richard Faymonville
- Durée: 6 h et 48 min
- Version intégrale
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Au global5 out of 5 stars 121
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Performance5 out of 5 stars 91
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Histoire4.5 out of 5 stars 91
Normal thinking leads to normal results. For exceptional results, traders must think differently. This book will guide and inspire you in ways no other trading book has. It is not about strategies and money management. It is about mind management. Tom Hougaard provides a unique and refreshingly personal account of how an ordinary trader elevated his game to incredible heights by focusing as much on his mental approach as on his technical analysis. Best Loser Wins explains how you, by thinking differently when you are trading, can elevate your game from mediocre to excellent.
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5 out of 5 stars
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Everything in this book was worth hearing,and I'll listen again and again..makes so much sense in life in general.
- Écrit par Eric Boisvert le 2024-04-08
Auteur(s): Tom Hougaard
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Storyworthy
- Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling
- Auteur(s): Matthew Dicks, Dan Kennedy - foreword
- Narrateur(s): Matthew Dicks, John Glouchevitch
- Durée: 10 h et 1 min
- Version intégrale
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Au global4.5 out of 5 stars 114
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Performance4.5 out of 5 stars 94
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Histoire4.5 out of 5 stars 94
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
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2 out of 5 stars
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meh.
- Écrit par Radi Siva le 2022-02-20
Auteur(s): Matthew Dicks, Autres
I think it is a bit too data heavy. It's like reading the results section of an academic article when the authors interpretation would suffice.
Good concepts for large sales
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Full research not just someone saying it
High price product / service selling strategy
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Regardless, it works and you should learn and practice the concept.
This is a must for sales people.
Un problème est survenu. Veuillez réessayer dans quelques minutes.
 
            
         
    
                                                
                                            
                                        
                                    
                            
                            
                        
                     
    
                                     
                
 
                
 
                
 
                
 
                
 
                
 
           
           
           
           
           
           
           
           
           
           
          