Épisodes

  • Podcast Introduction
    Jun 27 2025

    This is the podcast for entrepreneurs, solopreneurs, and small business owners ready to ditch the overwhelm and start winning online. Each week, Nick brings in real-world experts to share practical strategies, powerful tools, and inspiring success stories—so you can grow your business without tech stress or wasted ad spend.

    Born from a wildly successful webinar series running for over 7 years, this podcast is your DIY MBA in digital business. From AI tools, lead generation, video marketing, SEO, LinkedIn, podcasting, automation, and more—it's all here.

    If you're great at what you do but struggle to get found online, this show is your shortcut to clarity, confidence, and results.


    🎧 Subscribe now and start smashing it online—without being a tech wizard.

    🎥 Watch full episodes on YouTube: @smashgo

    🔎 Follow Nick Cree: Just search “Business Owners Smashing It Online”

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    7 min
  • To Surcharge or Not To Surcharge with Mark Grant
    Aug 18 2021

    Thinking about passing credit card fees onto your customers? You're not alone — but the real question is should you? In this power-packed session, former banker Mark Grant breaks down the facts around merchant surcharging in Australia. From legal considerations to tech options to customer perception, this is the clarity you’ve been needing.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    What surcharging actually is — and what it isn’t

    When and how it’s legal to pass on fees

    Tools and terminals that support flexible surcharge options

    The hidden risk of handling surcharges incorrectly

    How different cards (Amex, Visa, Mastercard) affect rates

    The trade-offs between absorbing vs passing on costs

    How to maintain trust with customers while protecting margins

    Why It Matters:

    Small business owners face rising operating costs, and merchant fees are a silent profit killer. But passing those fees on the wrong way can backfire — fast. Mark Grant’s experience in banking gives real-world insight into what works and what hurts. This session helps you make an informed decision based on facts, not fear, and choose a surcharge strategy that works for your business model.

    Timestamps:

    00:00 Introduction by Nik Cree

    01:10 What is surcharging and why it matters

    03:30 Legal framework in Australia

    05:40 What merchants are allowed to charge

    08:05 Examples of surcharge methods

    10:30 Flat fees vs percentage fees

    13:00 What to disclose to customers

    16:15 Common pitfalls and how to avoid them

    19:45 Industry-specific differences

    23:50 Payment platforms and their rules

    26:15 Client stories and lessons learned

    30:10 Understanding different card types and rates

    35:00 Online payment gateway vs EFTPOS surcharges

    39:30 Customisable terminal options and compliance

    45:00 When absorbing the fee makes more sense

    52:49 Where banks stand on surcharges

    55:01 Q&A: Square vs terminals at trade shows

    57:05 Smart tech: identifying cards and automating surcharges

    59:08 Pricing strategy and rate transparency

    1:05:09 Final advice and prize draw

    ~\"-"/~

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AEST

    Register here: ⁠SmashGo.co/Bosio

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    1 h et 9 min
  • Everything You Need To Build A High Converting Landing Page with Nik Cree
    Jun 29 2021

    Too many business owners throw up a landing page, cross their fingers, and hope it works. But a landing page isn’t just about design — it’s about strategy, copy, tech, and follow-up.

    In this training, Nik Cree reveals the complete process behind building high-converting landing pages and connecting them with your CRM to nurture leads effectively. From outcome-focused planning to writing “you-focused” copy, structuring delivery and thank-you pages, and automating campaigns with tags and workflows, you’ll discover how to create landing pages that actually generate results.

    This is more than a tutorial — it’s a roadmap for turning clicks into customers.

    Join us live at the next Tuesday webinarRegister here: ⁠SmashGo.co/Bosio⁠

    Why It Matters:Your landing page is the gateway to your business growth. Done poorly, it wastes money, time, and traffic. Done right, it becomes a powerful tool to attract qualified leads, guide them step by step, and build long-term customer relationships.

    About the Speaker:

    Nik Cree is a digital strategist and founder of Positive Business Online. He helps business owners create smarter digital systems that generate leads, build trust, and scale with less stress. With a focus on landing pages, CRM automation, and practical marketing strategies, Nik simplifies the complex so entrepreneurs can get results faster.

    Timestamps:00:00 – Why most business owners build landing pages backwards

    02:45 – Start with the outcome: focusing on results, not features

    08:20 – Going live & adapting your content strategy in real time

    13:10 – Outcome vs. service: reframing how you present solutions

    17:30 – The tech essentials: landing pages, CRMs, payment gateways

    23:05 – The 3-page system: landing page, thank-you page, delivery page

    29:00 – Crafting compelling, “you-focused” copy & irresistible offers

    34:20 – Thank-you pages that build trust & drive upsell

    38:15 – How to balance opt-in fields (volume vs. quality leads)

    42:10 – Video on landing pages: how long is too long?

    44:30 – Why you need multiple landing pages (and how to start simple)

    47:50 – Driving traffic: organic, paid, and networking strategies

    50:30 – The magic of CRMs: tags, personalization, and workflows

    55:16 – Nurture campaigns & using behavior to drive next steps

    59:49 – Why measuring goals (numbers!) is essential for success

    1:02:43 – Driving traffic: LinkedIn, white papers, and social strategies

    1:05:15 – Closing thoughts & next week’s webinar preview

    Want weekly tips that will help support and grow your business?Join us Live every Tuesday 6pm - 7:30pm AEST Register here: ⁠SmashGo.co/Bosio⁠

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    1 h et 6 min
  • Learn The Simple Framework Anyone Can Use To Write A Book In 90 Days or Less with Gail Tagarro
    Jun 22 2021

    Ever thought about writing a book but felt overwhelmed by the process? In this episode of Business Owners Smashing It Online, book coach Gail Tagarro breaks down the journey from idea to finished book — including writing tips, editing, publishing options, and how to protect your copyright.

    You’ll walk away knowing:How to get started without overwhelm

    The key steps to turn your draft into a polished manuscript

    Publishing options: traditional vs. self-publishing

    Copyright essentials and what you must know before publishing

    How to market and promote your book to the right audience

    Why it matters:

    A book is one of the most powerful tools to establish authority, attract clients, and leave a lasting legacy. But without the right guidance, the process can feel daunting. This session simplifies the path and shows you how to move forward with clarity and confidence.

    About the Speaker:Gail Tagarro is a professional editor, writing coach, and book mentor who has helped hundreds of authors bring their stories to life. With years of experience guiding writers through editing, publishing, and marketing, Gail equips aspiring authors with the tools to not only finish their book but also position it for success.Key Timestamps:(00:00) Introduction and why writing a book matters

    (05:18) Getting started: overcoming the blank page

    (12:42) Structuring your book for clarity and flow

    (20:05) The editing process explained

    (28:11) Traditional vs. self-publishing

    (36:45) Copyright basics every author should know

    (45:02) When and how to seek permissions

    (54:56) Do you need to register copyright in New Zealand?

    (57:26) Final advice and encouragement to new authors

    (1:04:05) Special offers, prizes, and how to connect with Gail

    Want weekly tips that will help support and grow your business?Join us Live every Tuesday 6pm - 7:30pm AEST Register here: ⁠SmashGo.co/Bosio⁠

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    1 h et 8 min
  • How To Monetise Live stream Videos with Martin Renaud
    Jun 15 2021

    Every successful show has one thing in common: a signature format that keeps audiences engaged and coming back. In this episode of Business Owners Smashing It Online (BOSIO), host Nik Cree sits down with Martin to explore the power of creating repeatable, memorable formats for your livestreams, podcasts, and video content.

    You’ll discover how to structure your show for consistency, add intrigue with recurring segments, and why even small details (like your background, tone, or shirt style) contribute to building a brand people trust and recognize.

    From exploring live formats to giveaways and special guest experiences, this session is packed with practical tips to help you stand out, grow your audience, and make your content binge-worthy.

    Why It Matters:

    A clear, consistent format doesn’t just make your content easier to produce—it builds loyalty with your audience. When people know what to expect, they come back for the experience, not just the information. This is how you transform casual viewers into a community.

    About the Speaker:

    Martin is a seasoned professional with years of experience in business networking, livestreaming, and audience engagement. He has coached and guided entrepreneurs in building effective online formats that attract viewers, encourage participation, and drive growth.

    Join our free live training every Tuesday from 6–7:30pm AEST

     👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    The importance of having a signature format for your show

    How consistency creates audience trust and loyalty

    Simple ways to add intrigue through segments and recurring themes

    Why details like branding, tone, and even attire matter

    How to integrate giveaways and guest experts into your format

    Lessons from leading shows like Joe Rogan and London Real

    Tips for aligning your livestream format with your business goals

    Key Timestamps:00:42 – The value of building systems, not just working harder08:15 – Micro commitments: breaking the journey into small, doable steps22:30 – How consistency builds trust and keeps audiences returning37:55 – Lessons from Joe Rogan, London Real, and other signature formats45:20 – Why branding details (background, attire, tone) matter52:10 – Audience engagement: giveaways and interactive experiences58:03 – Why choosing your format matters more than your daily topic1:04:58 – Closing thoughts and next steps for building your showWant weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AEST Register here: ⁠SmashGo.co/Bosio⁠

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    1 h et 8 min
  • Why You Don't Need More Leads! How To Turn What You Have Into Profitable Sales with Andrew Cominos
    Jun 8 2021

    In this episode of Business Owners Smashing It Online, sales expert Andrew joins Nik Cree to break down the essentials of modern selling. Discover how to shift from “pushy tactics” to a relationship-first approach that delivers real value, builds trust, and closes more deals.

    You’ll also get a behind-the-scenes look at Andrew’s proven sales frameworks, practical strategies, and even live giveaways including strategy calls and a free month in his mastermind program.

    If you’ve ever struggled with converting leads into clients, felt uncomfortable with “selling,” or wanted to scale your business without sleazy tactics—this session is for you.

    What You’ll Learn:Why sales is about relationships, not transactions

    How to give value before asking for the sale

    Proven strategies to overcome objections and boost confidence

    Andrew’s two-day sales process framework explained

    How newsletters and follow-ups keep you top of mind with prospects

    Insights into government tenders and opportunities for small businesses

    Exclusive live coaching and giveaways from Andrew

    Why It Matters:Most business owners avoid sales because they don’t want to be pushy. But without sales, there’s no growth. Andrew shows you how to sell authentically—by leading with relationships and value—so your clients feel supported, not sold to. These strategies can transform how you connect, communicate, and close deals.

    About the Speaker:

    Andrew is a seasoned sales coach and mentor who has helped business owners across industries scale their revenue with ethical, value-driven sales strategies. Through his mastermind, workshops, and one-on-one coaching, Andrew equips entrepreneurs with the confidence, scripts, and frameworks to master sales without the sleaze.

    🕒 Timestamps(00:00) Welcome & Introduction

    (06:42) Why sales starts with building relationships

    (15:08) The role of confidence in closing deals

    (22:35) Overcoming objections without pressure

    (31:10) Andrew’s two-day sales process framework

    (45:22) How newsletters keep you top of mind

    (59:28) Live giveaways: free 30-min strategy calls

    (1:02:28) Prize draw: free month of Andrew’s Sales Mastermind

    (1:05:05) Wrap-up & key takeaways

    (1:06:10) Office Hours + next week’s webinar announcementWant weekly tips that will help support and grow your business?


    Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: SmashGo.co/Bosio

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    1 h et 8 min
  • How To Get Free Publicity With FREE PR Secrets From A Journalist with Aldwyn Altuney
    Jun 1 2021

    Want to get your business featured on TV, radio, podcasts, and online media — without spending thousands on ads?

    In this episode of Business Owners Smashing It Online, Aldwyn Altuney (a.k.a. The Media Queen) shares her step-by-step approach to landing free publicity, building credibility, and making your brand unforgettable.

    From preparing your story, handling interviews, leveraging logos, and overcoming the fear of putting yourself out there — this session is packed with practical strategies you can apply right away.

    What You’ll Learn:How to uncover your best media angles and craft a newsworthy story

    Why interviews (TV, podcasts, print) are powerful for positioning your brand

    The do’s and don’ts of using media logos and sharing coverage online

    How shy authors, speakers, and business owners can prepare for publicity opportunities

    Why free publicity often outperforms paid advertising in long-term impact

    Why It Matters:

    Media coverage builds instant authority. When people see you featured on trusted platforms, your credibility skyrockets — leading to more leads, higher sales, and stronger brand influence. Instead of chasing clients, you’ll attract them.

    About the Speaker

    Aldwyn Altuney (Media Queen) is an Australian journalist, photojournalist, international speaker, and PR mentor with nearly 40 years in media. She’s passionate about helping entrepreneurs and change-makers get massive visibility without paying for ads. Through her Mass Media Mastery program and Global Good News Challenge, she helps business owners leverage free publicity for credibility, cash flow, and impact.

    Timestamps:0:00 – Introduction: Why free publicity beats ads

    7:32 – Finding your story & creating media angles

    22:15 – Preparing for interviews (TV, radio, podcasts)

    41:10 – Sharing media coverage & using logos

    55:57 – Helping shy authors & speakers gain confidence

    1:04:30 – PR Masterclass details + giveaways

    1:06:42 – Closing thoughts & next week’s preview

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AEST Register here: ⁠SmashGo.co/Bosio⁠

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    1 h et 7 min
  • The Secret To Setting Up A CRM To Automate Marketing, Lead Generation and Systemising Process with Nik Cree
    May 25 2021

    Want to finally get control of your business systems and client management?

    In this Business Owners Smashing It Online training, host Nik Cree takes you through the essentials of using a CRM (Customer Relationship Management system) to streamline marketing, client communication, and business automation.

    From first contact to re-engagement, this episode covers how CRMs help you track leads, manage customer journeys, and save time with automation.

    Want weekly tips to support and grow your business?Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

    Why It Matters:

    Without a CRM, opportunities slip through the cracks, follow-ups are forgotten, and clients don’t feel valued. A well-structured CRM keeps you top of mind, strengthens client relationships, and helps you scale your business without being tied down by manual tasks.

    What You’ll Learn:

    ✅ Why every business should use a CRM (beyond just storing contacts)

    ✅ How workflows, campaigns, and rules automate client communication

    ✅ Using tags and segmentation to personalize your outreach

    ✅ How to re-engage past clients without losing history

    ✅ Why plain-text emails often outperform flashy templates

    ✅ The power of broadcasts for newsletters and announcements

    ✅ How split testing boosts conversions and sales

    ✅ Real-world examples of CRMs in action for networking and follow-ups

    ✅ Tips for choosing the right CRM for your business

    ✅ Why CRMs are a game-changer for growth and scalability

    🕒 Key Timestamps00:04 – What a CRM is and why it matters for business owners04:22 – Workflows, campaigns & rules: the 3 layers of CRM automation10:55 – Tags explained: how to track clients, prospects & past clients21:47 – Using automations to nurture leads and save time34:12 – Why segmentation helps send the right message to the right people45:22 – Invitation to Office Hours (live Q&A with no agenda)56:01 – Managing past clients re-engaging with your business57:13 – Broadcasts: newsletters & announcements made easy58:30 – Why plain text emails often perform better than designed templates59:41 – Split testing subject lines for better conversions1:01:13 – Real-world CRM use: networking forms → automated follow-up1:02:28 – Interest in a CRM masterclass + prize draw winner

    About the Speaker:

    Nik Cree is a digital strategist, automation expert, and founder of Business Owners Smashing It Online. He helps entrepreneurs simplify their systems, leverage technology, and build businesses that work for them — instead of the other way around. With years of experience guiding small business owners, Nik is passionate about making digital tools practical, accessible, and results-driven.

    Don’t miss out!Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 7 min