Discover Why Business Owners Who Listen And Act On Their Intuition Today Are More Profitable and More Fulfilled Than Ever Before … Even In A Looming Recession with Craigh Wilson.

In this episode of Business Owners Smashing It Online, we sit down with Craigh Wilson, intuitive mentor and author, who reveals why the most fulfilled and profitable business owners are the ones who listen to and act on their inner voice.

Whether you're just starting a side hustle or scaling a thriving enterprise, this conversation dives deep into clearing the mental and emotional blocks holding you back from unlocking your true genius.

Craigh shares how fear, imposter syndrome, and the stress of a looming recession can cloud your judgment and disconnect you from your unique superpower. But the good news? Your intuition already knows the way forward.

Tune in and discover the process Craigh uses to help entrepreneurs tap into their inner knowing to create breakthrough ideas, fulfilling impact, and sustainable profit—even in uncertain times.

💡 Key Takeaways:

Why intuition is your most underused business asset, especially during tough economic times.

How to identify and clear internal blocks like fear, doubt, and imposter syndrome.

The difference between imposter syndrome and the Dunning-Kruger effect (and how to find the sweet spot in between).

Real-life examples of world-changing businesses built on a "crazy" idea followed through with conviction.

How Craigh Wilson helps entrepreneurs reconnect to their giftedness and essence for deeper fulfillment and higher profit.

A powerful reminder: that next idea you're doubting could be the very thing your audience is waiting for.

This is the podcast for entrepreneurs, solopreneurs, and small business owners ready to ditch the overwhelm and start winning online. Each week, Nick brings in real-world experts to share practical strategies, powerful tools, and inspiring success stories—so you can grow your business without tech stress or wasted ad spend.

Born from a wildly successful webinar series running for over 7 years, this podcast is your DIY MBA in digital business. From AI tools, lead generation, video marketing, SEO, LinkedIn, podcasting, automation, and more—it's all here.

If you're great at what you do but struggle to get found online, this show is your shortcut to clarity, confidence, and results.

🎧 Subscribe now and start smashing it online—without being a tech wizard.

🎥 Watch full episodes on YouTube: @smashgo

🔎 Follow Nick Cree: Just search “Business Owners Smashing It Online”

You’ve created a lead magnet… but it’s generating little to no leads. Sound familiar? This session breaks down the real reason most lead magnets fail — and it’s not the design, the tech, or the platform. In this practical BOSIO training, Nik Cree explains why people download lead magnets in the first place, the common mistakes business owners make, and how to fix them so your lead magnet actually attracts the right people and starts real conversations.

If you’re relying on social posts, ads, or word of mouth but still not seeing consistent enquiries, this session will help you understand what’s missing — and how to turn a lead magnet into a genuine lead-generation asset.

Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

What You’ll Learn:

The real purpose of a lead magnet (and what it’s not)

Why most lead magnets attract the wrong people — or no one at all

The biggest messaging mistakes that silently kill conversions

How to identify micro-problems your audience actually cares about

Why specificity beats “bigger and better” every time

How to use audience language instead of marketing jargon

What makes someone willingly exchange their email address

How to test lead magnets before spending money on ads

Simple, low-tech tools to launch without overcomplicating it

Why It Matters:

A lead magnet isn’t just a free download — it’s the first step in a relationship. When it’s built around the wrong problem or framed the wrong way, it repels the very people you want to attract. Getting this right means fewer cold conversations, better-qualified enquiries, higher email engagement, and a marketing system that works even when you’re not actively selling.

About The Speaker:

Nik Cree is the founder of SmashGo and host of Business Owners Smashing It Online. With over a decade of experience helping small business owners generate leads organically, Nik specialises in simplifying marketing systems, lead magnets, and automation so non-techie business owners can grow without relying on ads or complex funnels.

Timestamps:

00:00 Why most lead magnets get zero leads

05:30 The real reason people download lead magnets

11:00 Purpose vs perception of a lead magnet

17:45 The biggest messaging mistakes business owners make

24:30 Why talking about your product too early turns people off

31:00 Finding micro-problems your audience already cares about

42:00 How to research audience language using Facebook groups

55:00 Landing page essentials that improve conversions

1:08:00 Organic promotion vs paid ads for lead magnets

Want weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

Most business owners assume that running everything through a company automatically protects them. Unfortunately, that assumption can be dangerously wrong. In this session, accountant and business owner Roger Hawley explains the real risks hidden inside common business structures — and the costly mistakes many accountants never properly explain.

If you’ve ever wondered whether your home, savings, or business assets are truly protected, or whether your structure still makes sense as your business grows, this session will open your eyes before it’s too late.

Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

What You’ll Learn:

The biggest legal and financial risks facing business owners

Why having a company doesn’t automatically protect your assets

The real differences between sole trader, partnership, company, and trust structures

How clients and employees create the highest risk exposure

Common structuring mistakes that put everything at risk

Why perception matters when customers look up your business

How large businesses separate risk properly (and what small businesses can copy)

When a trust makes sense — and when it creates new problems

Why changing structures later can be expensive and risky

Why It Matters:

Your business structure isn’t just an accounting decision — it’s a risk management decision. One incident, lawsuit, or mistake can undo years of hard work if everything is sitting in the wrong place. Understanding how structures really work helps you protect what you’ve built, make smarter long-term decisions, and avoid finding out the hard way when it’s already too late.

About The Speaker:

Roger Hawley is a chartered accountant, tax agent, and experienced business owner with over 25 years working with small businesses across Australia. Beyond accounting, Roger has owned and operated multiple businesses and specialises in practical structuring advice that balances tax, risk, growth, and real-world business realities.

Timestamps:

00:00 Why business structures create hidden risk

03:05 Introducing Roger Hawley and his business background

08:30 The four most common business structures in Australia

11:50 Why sole trader structures expose personal assets

15:45 The perception problem most business owners ignore

21:10 Why companies don’t automatically protect you

24:45 Separating assets, operations, and employees properly

29:30 Retained earnings and tax planning inside companies

37:10 Trust structures, benefits, and hidden traps

45:45 When to change structures — and when not to

Want weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

Most business owners work incredibly hard to get clients, only to fall into the exhausting boom–bust cycle — busy one month, quiet the next, constantly chasing leads, and never quite getting ahead. In this session, Nik Cree breaks down the simple five-step system that turns your website, CRM, and email sequence into a perpetual automated lead machine so your business keeps growing even when you’re focused on delivery. If you’ve ever felt like your marketing stops the moment you get busy, this training shows you how to break that pattern for good.

Join our free live training every Tuesday from 6–7:30pm AESThttps://ezyurl.co/bosio

What You’ll Learn:

• Why most business owners get trapped in the cash-flow rollercoaster

• The real job of your website (and why it’s not selling your services)

• How to create a lead magnet that solves a micro-problem and builds trust

• What to put in your CRM and how to automate follow-up properly

• The email sequence structure that builds momentum and drives action

• How to research real customer problems using Facebook groups

• Why follow-up is responsible for the majority of sales — and how to master it

• When to introduce paid traffic (and why most people start too early)

• How to systemise your lead flow so you’re never starting from zero again

Why It Matters:

When your lead generation depends on you showing up every day, you stay stuck on the treadmill. But when your website, lead magnet, CRM and follow-up are working together, you build a consistent, predictable flow of enquiries — without grinding harder. This creates stability, confidence, and the freedom to focus on delivering great work rather than chasing the next customer.

About the Speaker – Nik Cree

Nik Cree is a digital marketing strategist, CRM specialist and founder of SmashGo. With more than 30 years in business and decades in the online world, Nik helps small business owners create simple, reliable marketing systems that generate leads automatically. His training style is practical, friendly and focused on real-world application for non-techie business owners.

Timestamps:

00:00 Why most websites fail to generate consistent leads

02:42 The boom–bust cashflow cycle and how to flatten it

05:14 Real-time poll: who has a website, CRM and lead capture

11:23 The true purpose of your website (and it’s not selling)

14:47 Why only 3% of visitors are ready to buy — and what to do instead

18:04 What makes a strong lead magnet and why “newsletter signup” doesn’t work

22:20 Micro-problems: the real key to creating high-converting offers

28:27 Example: the home-loan affordability calculator and next-step invitations

37:26 Why your CRM and automated email sequence do the heavy lifting

44:11 Solving one problem while setting up the next step in the journey

50:40 Why paid ads amplify results — good or bad — and when to use them

Want weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: SmashGo.co/Bosio

If you’ve ever wondered how some business owners seem to create endless content, grow their authority, and attract leads without chasing them — podcasting is often the quiet engine behind it. This session shows you how to use podcasting as a practical business tool, even if you’re not technical, don’t love being on camera, or think “surely the market’s already crowded”.

In this replay, Phil Better breaks down how podcasting can become a lead-generating, content-creating machine that feeds your marketing, builds trust, and opens doors you didn’t even know existed.

Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

What You’ll Learn:

• How podcasting generates leads without cold outreach
• Interview vs solo podcasts — and which works best for business
• Why podcast guests are often your warmest future clients
• Simple ways to turn one episode into weeks of content
• How to avoid “podfade” and keep your podcast consistent
• The gear, tools, and setup you actually need (and what you don’t)
• How podcasts open doors to partnerships, speaking, and media
• Ways to monetise podcasts beyond sponsorships

Why It Matters:

Small business owners don’t need more noise — they need smarter ways to be seen, heard, and trusted. Podcasting lets you have real conversations with the right people, repurpose those conversations into valuable content, and position yourself as an authority without grinding daily on social media. When done right, your podcast becomes an asset that works for you long after the episode is recorded.

About The Speaker:

Phil Better is an award-winning podcaster, podcast strategist, and producer based in Canada. He’s launched and grown multiple podcasts, helped business owners use podcasting as a lead generation tool, and worked behind the scenes on shows that have ranked globally. Phil specialises in making podcasting simple, strategic, and commercially useful for business owners.

Timestamps:

00:00 Why podcasting works as a business growth tool

03:08 Phil Better’s podcasting journey and results

06:02 Interview vs solo podcasts for lead generation

08:34 Turning podcast guests into warm business leads

11:37 Avoiding podfade and staying consistent

15:47 How long episodes should be and why it matters

18:32 Simple ways to promote podcasts organically

22:09 Tools, hosting platforms, and automation basics

26:18 Using podcasts for partnerships and authority

31:52 Monetising podcasts beyond sponsorships

Want weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠https://ezyurl.co/bosio⁠

Most business owners know visibility matters — but they still struggle to stand out, get recognised, or attract opportunities without paying for ads. In this session, media expert Aldwyn Altuney reveals how everyday business owners can start their own global TV show, build authority, gain free publicity, and monetise their expertise using simple tools they already have. If you’ve ever thought about launching a podcast, show, or media platform — or wondered how others turn content into influence — this session shows what’s possible.

Join our free live training every Tuesday from 6–7:30pm AESThttps://ezyurl.co/bosio

What You’ll Learn:

• Why people connect with people, not businesses

• How online TV shows outperform traditional marketing

• What stops most people from starting — and how to push past it

• Why perfectionism kills momentum

• How to choose the right platform and format for your show

• Ways to grow a global audience without a studio or big budget

• How to collaborate with guests to grow reach faster

• Multiple ways to monetise your show beyond ads

• How one show can become podcasts, clips, media features and authority

Why It Matters:

Visibility creates opportunity. When people see and hear you consistently, trust builds faster, referrals happen naturally, and doors open that ads can’t buy. Starting your own show lets you control your message, amplify your expertise, and create long-term assets that work for your business every day. For small business owners, this is one of the most powerful ways to build credibility and influence at scale.

About the Speaker – Aldwyn Altuney

Aldwyn Altuney is a media consultant, journalist and founder of Media Queen TV. With nearly four decades of experience across TV, radio and print, Aldwyn helps business owners generate free publicity, build authority, and create their own media platforms. She has hosted hundreds of online TV episodes, collaborated globally, and teaches practical strategies for turning content into influence, community and income.

Timestamps:

00:00 Why people follow people, not businesses

03:16 How online TV shows create free publicity

07:43 Media consumption trends and why now is the time

12:09 Why simplicity beats polished production

16:59 The power of opinions, authenticity and storytelling

20:11 Why starting imperfect beats waiting

24:16 Planning your show: format, platform and consistency

31:05 Why most podcasts fail after three episodes

35:49 How to monetise a global TV show

43:04 Turning one show into authority, reach and legacyWant weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: SmashGo.co/Bosio

Most business owners work incredibly hard to get clients, only to fall into the exhausting boom–bust cycle — busy one month, quiet the next, constantly chasing leads, and never quite getting ahead. In this session, Nik Cree breaks down the simple five-step system that turns your website, CRM, and email sequence into a perpetual automated lead machine so your business keeps growing even when you’re focused on delivery. If you’ve ever felt like your marketing stops the moment you get busy, this training shows you how to break that pattern for good.

Join our free live training every Tuesday from 6–7:30pm AESThttps://ezyurl.co/bosio

What You’ll Learn:

• Why most business owners get trapped in the cash-flow rollercoaster

• The real job of your website (and why it’s not selling your services)

• How to create a lead magnet that solves a micro-problem and builds trust

• What to put in your CRM and how to automate follow-up properly

• The email sequence structure that builds momentum and drives action

• How to research real customer problems using Facebook groups

• Why follow-up is responsible for the majority of sales — and how to master it

• When to introduce paid traffic (and why most people start too early)

• How to systemise your lead flow so you’re never starting from zero again

Why It Matters:

When your lead generation depends on you showing up every day, you stay stuck on the treadmill. But when your website, lead magnet, CRM and follow-up are working together, you build a consistent, predictable flow of enquiries — without grinding harder. This creates stability, confidence, and the freedom to focus on delivering great work rather than chasing the next customer.

About the Speaker – Nik Cree

Nik Cree is a digital marketing strategist, CRM specialist and founder of SmashGo. With more than 30 years in business and decades in the online world, Nik helps small business owners create simple, reliable marketing systems that generate leads automatically. His training style is practical, friendly and focused on real-world application for non-techie business owners.

Timestamps:

00:00 Why most websites fail to generate consistent leads

02:42 The boom–bust cashflow cycle and how to flatten it

05:14 Real-time poll: who has a website, CRM and lead capture

11:23 The true purpose of your website (and it’s not selling)

14:47 Why only 3% of visitors are ready to buy — and what to do instead

18:04 What makes a strong lead magnet and why “newsletter signup” doesn’t work

22:20 Micro-problems: the real key to creating high-converting offers

28:27 Example: the home-loan affordability calculator and next-step invitations

37:26 Why your CRM and automated email sequence do the heavy lifting

44:11 Solving one problem while setting up the next step in the journey

50:40 Why paid ads amplify results — good or bad — and when to use them

Want weekly tips that will help support and grow your business?Join us Live every Tuesday 6pm – 7:30pm AEST

Register here: SmashGo.co/Bosio