Plann Website: https://www.plannthat.com/

StoicYeti is an agency started by the guys who built up Purple Mattress from a Kickstarter campaign to a public company with $700 million/year in revenue in just four years. 

After spending over $400 million and testing thousands of ads, we’ve developed a proprietary model that combines direct-response video with smart paid media and real-time data feedback. This profitable, rapid-growth formula has resulted in more than $2 billion in sales and 3 billion video views for our clients.

Stoic Yeti's website: https://www.stoicyeti.com/

Bamboo Ave: https://bambooave.com/

Vybe Interior: https://vybeinterior.com/

Rush App: https://www.rush.app/

Kiro on Twitter: https://mobile.twitter.com/heykiro

Kiro on Linked In: https://www.linkedin.com/in/heykiro/

Deb on Twitter: https://twitter.com/DebMecca 

Deb on Linked In: https://www.linkedin.com/in/debmecca/

SHOW HIGHLIGHTS: 

• 03:29 How Deb manages the workflow and productivity for 10 apps
•  10:53 The channel mix that works for acquiring new customers
• 14:47 How to address negative reviews on the App Store
• 19:09 The opportunities that Deb sees for new app ideas

Optimonk:  https://www.optimonk.com/

Eric on Linked In: https://www.linkedin.com/in/ericmelchor

Eric on Twitter: https://twitter.com/melchor_eric

BILLY Footwear: https://billyfootwear.com/ 

Billy Price on Linked In: https://www.linkedin.com/in/billy-price-aaa7a6157 

0:46 The personal experience that changed Billy's life, and career.

10:50 The one channel that has driven much of the growth since Day 1

14:48 How Billy has tested various channels for acquisition

20:31 How Billy identifies, and segments, his audience of customers

SHOW HIGHLIGHTS: 

06:11 - How Will changes his offer and strategy depending on Order Value

12:22 - How to calculate the break even point for advertising campaigns

16:40 - Why you should send traffic to a long form sales page (and not a product description page)

20:14 - How to evaluate the different growth levers of an ad campaign

27:20 - What is working on TikTok right now

LINKS:

Will on Linked In: https://www.linkedin.com/in/will-perry-4a483958

Reason Agency: 

https://www.reasonagency.co/