• Ep 20: The Biggest Mistake I Ever Made as an Agency Owner

  • May 2 2025
  • Durée: 15 min
  • Podcast

Ep 20: The Biggest Mistake I Ever Made as an Agency Owner

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  • Résumé

  • 🔑 Key Takeaways

    • The biggest mistake agency owners make is becoming the bottleneck by doing everything themselves.
    • Not all tasks are equal—your time has varying value depending on the leverage of the task.
    • Low-leverage tasks (e.g., email, social media DMs) drain time and should be delegated or outsourced.
    • High-leverage tasks (e.g., sales, strategy, partnerships) drive long-term growth and need focused time.
    • A structured system like the Task Assessment Matrix helps identify and offload low-value work.
    • Delegating starts with documenting tasks and creating SOPs using tools like video walkthroughs and transcripts.
    • Time audits should be done quarterly to maintain alignment with high-leverage priorities.

    🛠 Tools Mentioned

    • Task Assessment Matrix (worksheet to categorize task value and frequency)
    • Task Optimization Advisor GPT
    • Transcript to SOP GPT
    • Sean’s SOP Loom Recording Method
    • Calendar Review for Time Tracking

    🔗 Guest Links Mentioned

    • Download the free system resources: https://agencyuplift.co (look for the top banner link)

    Sean’s Links:

    🔗 Sean Lang on LinkedIn
    🌐 Agency Uplift Skool Group
    🛒 Social Commerce Club
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