🎙️ Episode Description:

Today we have a REALLY cool episode for us because this recording was from one of our live speaker events of this Fall 2025 semester. We’ve reworked a bit to turn it into a podcast episode for you (which by the way if you don’t follow our show yet, please do). This guest is not one of our students, BUT she did start her business as a college student, so this definitely fits in with our mission.

We dove right into the BIG exciting successes of our super impressive guest Charlotte Trecartin and her company CharCharms, including recently appearing on season 16 of Shark Tank, landing numerous giant retail partnerships (that I won’t give away just yet) and then growing to become a roughly $10M company practically just out of college. In the spirit of this show being geared toward those just starting on the path to making something creative– we wanted to be sure to go back and cover all the really important steps Charlotte took early on that YOU can do too, right now, even if you’re just starting to make those sales.

📱 Instagram:

@CharCharms

🛍️ Shop:

CharCharms.com

📖 Read:

CNBC Article

📖 Watch:

Shark Tank Pitch

🏛️ Join Us:
⁠Launch Student-Made on Your Campus

🎙️ Episode Description:

Welcome to our November 2025 Top Brands episode, featuring our marketing guru Liz, who breaks down her top 3 student brands across the country who have each mastered a key to success in creating buzz for their young brand. If you’re in the early stages of a creative venture– you’ll want to hear what these 3 founders are doing to gain traction. Our campuses featured today are Boston University, Arizona State University, and Texas State University. Enjoy!

📱 Instagram:

Rachel Zheng x Florify Made

Connor Williams x Local Bum

Peyton Bailey x Peyton Does Stuff

@Student-Made Boston U

@Student-Made ASU

@Student-Made Texas State

👩🏽‍💻 Shop:

This Month’s Top Products

Rachel Zheng x Florify Made

Connor Williams x Local Bum

Peyton Bailey x Peyton Does Stuff

🎧 Listen to Relevant Episodes:

October Top Brands

🏛️ Join Us!

Launch on Your Campus

Apply to Be a Creator

Apply to Be a Manager

🙏🏼 Thanks to Our awesome Partners:

Innovate@BU

J. Orin Edson Entrepreneurship Center

Texas State Center for Innovation + Entrepreneurship

Our Campuses

🎙️ Episode Description:

We have our co-founder Lindsay here today to remind us of TWO major lessons when aiming to maximize your sales as a small business creator, especially during the holidays. These tips would apply to businesses of all types and sizes, but we are coming at this from the standpoint of creative makers offering products of theirs either in person at craft markets, pop-up shops, or retail stores– OR online, in a marketplace such as Etsy or Student-Made, or maybe even your own ecommerce site. We have over 400 students currently starting and growing businesses on campus through our SM program across the country, and holiday sales are an enormous opportunity to see their brand gain a ton of traction and momentum as they look to potentially take it beyond a side hustle and into a viable business after graduation. There are some mistakes to watch out for during critical sales periods like this– and we want to share what we’ve learned to help YOU create the most impact for your growing brand.

📱 Instagram:

Student-Made Store

📬 Contact Us:

lindsay@studentmadestore.com

ryan@studentmadestore.com

👩🏽‍💻 Shop:

⁠Our Campuses

📖 Read:

Lindsay's November Letter

🎧 Relevant Episodes:

⁠Foundr Podcast

Lindsay’s February Episode: 4 Standout Experiences of Shopping Small

🏛️ Join Us!

Launch on Your Campus

🙏🏼 Thanks to Our awesome Partners:

Our Campuses