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Poetry In Marketing

Poetry In Marketing

Auteur(s): Erik Wolf
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À propos de cet audio

 Marketing coach Erik Wolf reads you one of his original marketing poems every episode and teaching common sense marketing strategy and management techniques along the way. Poetry topics include branding, budgeting, planning, dealing with agencies, SEO, poor performance, and more.Erik Wolf Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • What’s the cost per click? / I don’t know, but should I care / When no one converts?

    What’s the cost per click? / I don’t know, but should I care / When no one converts?
    Jul 16 2025

    In an age of advanced analytics it's surprisingly easy to lose the scent of what's really important: results that matter to the company's bottom line. If you want to be successful in pay per click, you need to focus on the needs of the customer before the cost of the campaign; otherwise you're just paying to get more people to content that doesn't work.

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    3 min

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