Leaders don’t fail because they lack ideas — they fail because they can’t communicate them.

In this episode, I sit down with Lucille Ossai, award-winning communications trainer and author of Influence and Thrive. From Lagos Business School to global boardrooms, Lucille has helped leaders transform how they connect, persuade, and inspire.

We unpack her 3 rules of effective communication and why mastering writing is often the fastest way to expand your influence.

🔑 In this conversation:

• How Lucille stumbled into communication after starting as a stay-at-home mum
• The surprising power of writing in an AI-driven world
• The 3 rules that instantly make you clearer and more credible
• Why communication is the #1 skill that drives leadership impact

📖 Learn more about Lucille:

Book: Influence and Thrive → https://amzn.eu/d/5h8mZDO

Website: www.lucilleossai.com

LinkedIn: linkedin.com/in/lucilleossaicommunicationspro

✨ If you’ve ever felt your voice isn’t being heard, this episode will give you the tools to change that.

CHAPTERS

00:00 Introduction to Powerful Communication

00:14 Lucille Ossai's Journey to Communication Expertise

01:29 The Importance of Communication Skills

03:19 Benefits of Effective Communication

05:19 Implementing Effective Communication

09:09 Three Rules of Effective Communication

12:56 Influence Through Communication

15:50 Overcoming Communication Challenges

24:50 The Power of Writing in Communication

26:22 A Nervous Start and Building Skills

26:45 The Importance of Writing in Business

27:57 Reading to Improve Writing

29:10 Blogging as a Tool for Improvement

30:46 The Role of AI in Writing

37:50 Effective Leadership Communication

41:56 Optimism for Future Business Leaders

45:39 Conclusion and Final Thoughts

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Overcoming the Feeling of Being Ignored: Real Stories and Practical Strategies

SUMMARY

In this episode, the host and his coaching friend James discuss the painful experience of feeling ignored, whether at work, online, or among friends. They share personal stories and explore the reasons why feeling ignored can hurt deeply. The conversation delves into strategies to combat this feeling, including setting boundaries, persistence, and reframing rejection. They emphasise the importance of self-awareness, the value of small successes, and not letting fear of judgment hold you back. With practical advice for speaking up and being heard, this episode is a must-listen for anyone struggling to make their voice matter.

CHAPTERS

00:00 Introduction: Feeling Ignored

00:34 Personal Stories and Boundaries

01:59 The Pain of Being Ignored

03:54 Coping Mechanisms and Self-Reflection

06:22 Childhood Experiences and Fitting In

11:38 Professional Challenges and Gender Differences

16:04 Taking Action and Setting Boundaries

20:40 Online Presence and Open Mic Experiences

24:08 Overcoming Failure in Comedy

24:50 The Importance of Persistence

26:19 Choosing the Right Platform

30:19 Seeking Help and Building Networks

35:31 Embracing Imperfection

37:46 Final Thoughts and Encouragement

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Mastering Human Interaction: Insights from a Former US Secret Service Agent with Brad Beeler

SUMMARY

In this episode of Present Influence, host John Ball welcomes Brad Beeler, a former US Secret Service agent. Brad shares profound insights from his experiences in high-stakes environments to help decode human behaviour, build trust, and improve communication. Key topics discussed include the effectiveness and use of polygraph tests, the importance of congruent body language, effective first impressions, and the potent, often-overlooked influence tools like curiosity and respect. Brad also teases his upcoming book, 'Tell Me Everything,' which promises to delve deeper into these critical skills for anyone looking to enhance their influence and persuasion in personal and professional contexts.

Get the free PDF with the full rundown of everything Brad talked about on the show; you don't even need to submit an email: CLICK HERE

CHAPTERS

00:00 Introduction to Present Influence

00:09 Meet Brad Beeler: From Secret Service to Polygraph Expert

00:56 The Role and Effectiveness of Polygraph Tests

01:55 Brad's Journey and Insights into Human Behaviour

05:59 The Science of Body Language and Communication

10:58 Practical Tips for Presenters and Speakers

21:53 The Importance of First Impressions

25:56 Context and First Impressions

27:52 The Role of Lies in Social Interactions

28:53 Detecting Deception: Techniques and Tips

33:35 The Power of Social Media and Personal Information

38:40 Influence Principles in Action

43:27 Respect and Curiosity in Communication

45:35 Conclusion and Upcoming Book

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Identifying and Overcoming Common Charisma Killers in Your Presentations

Summary

In this episode, presentation coach John discusses why some presentations fail to connect despite clear, confident, and sometimes even humorous delivery. He introduces three common 'charisma killers'—overexplaining, incongruent energy, and lack of curiosity.

John shares real client stories to illustrate these points and offers practical advice on how to rectify them. Additionally, he previews a live event called 'Charisma Killers,' where he will go over seven major charisma killers and techniques to address them. This event is scheduled to be free and will take place monthly on LinkedIn and YouTube.

Register for your place on LinkedIn: https://www.linkedin.com/events/thecharismakillers-what-ssilent7357846227289276416/theater/

Chapters

00:00 Introduction: Why Your Presentation Didn't Land

00:28 Charisma Killers Overview

01:16 Charisma Killer #1: Overexplaining

04:10 Charisma Killer #2: Incongruent Energy

06:14 Charisma Killer #3: Lack of Curiosity

08:10 Recap and Upcoming Live Event

10:03 Conclusion and Call to Action

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Unlocking the Secrets of Comedy with Joel Morris

Summary

In this episode of Present Influence, host John Ball delves into the intricacies of comedy with Joel Morris, the prolific comedy writer behind beloved characters like Paddington Bear and Philomena Cunk.

Joel discusses his book, 'Be Funny or Die,' shedding light on the rhythm of humour, the similarities between jokes and music, and the universal nature of comedy. They explore how jokes are constructed, the importance of setup and timing, and the challenges of creating comedy in today's diverse media landscape.

Whether you're a professional speaker or simply someone who loves a good laugh, this episode offers invaluable insights into the craft of comedy.

Chapters

00:00 Introduction to Joel Morris and His Comedy Craft

01:20 Discussing 'Be Funny or Die'

01:44 The Mechanics and Philosophy of Comedy

02:54 Comedy as a Universal Language

06:16 The Journey of a Comedy Writer

11:53 The Role of Persona in Comedy

17:16 Writing Process and Inspirations

23:02 Mocking Doc and Shakespeare

23:36 Philomena Cunk's Interviewing Skills

23:40 Favourite Person to Write For

25:33 Comedy at the BBC

32:14 The Craft of Comedy Writing

36:03 Advice for Adding Humour

40:44 Upcoming Projects and Final Thoughts

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Mastering Podcast Guesting: Strategies for Speakers, Coaches, and Experts

Summary

In this episode of Present Influence, host John Ball, an award-winning keynote and presentation skills coach, reveals the secrets of being a strategic podcast guest. He discusses the pitfalls of relying on agencies, the importance of finding the right shows, and the essential practices for turning podcast appearances into client leads. John also shares insights on how to be an engaging and prepared guest, how to leverage relationships with hosts, and the significance of having a media strategy. Packed with practical advice and tips, this episode is a comprehensive guide for speakers, coaches, and experts looking to grow their influence through podcast guesting.

Get the free podcast guesting strategy guide at presentinfluence.com/podcastguest

Try out PodMatch as part of your guesting strategy: https://www.joinpodmatch.com/presentinfluence

Chapters

00:00 Introduction to Podcast Guesting

00:48 The Pitfalls of Podcast Agencies

06:32 Strategic Podcast Guesting

09:03 Preparing for Podcast Appearances

16:55 Finding the Right Podcasts

22:27 Building Relationships and Following Up

28:24 Conclusion and Resources

Visit presentinfluence.com/quiz to take the Speaker Radiance Quiz and discover your Charisma Quotient.

For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Harnessing Unity for Impactful Public Speaking: Insights from Robert Cialdini

In this episode, the concept of 'unity' as an influential principle from Robert Cialdini's revised book 'Influence: The Psychology of Persuasion' is explored. The host discusses the emotional power of unity in connecting with audiences and emphasizes that unity is about finding shared values and experiences rather than pretending to be the same. Examples and stories are provided, including techniques for creating a sense of belonging and ethical connection in public speaking. The episode also considers the potential misuse of unity and advises speakers to use it as a means of fostering inclusive and meaningful connections.

00:00 Overcoming Imposter Syndrome

00:20 Introducing Cialdini's Principle of Unity

00:43 Understanding Unity and Shared Identity

01:24 Creating Unity as a Speaker

02:30 Real-Life Examples of Unity

03:24 Ethical Use of Unity in Speaking

04:05 Practical Tips for Building Unity

05:59 The Power and Danger of Unity

07:01 Conclusion and Next Steps

Go to presentinfluence.com to take the Speaker StrengthsFinder Quiz and discover your greatest strengths as a speaker as well as where to focus for growth. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.

Mastering Email Marketing with Kennedy: Turn Followers into Clients & Cash

Summary:

In this episode of Present Influence, we're joined by Kennedy, a renowned name in the world of email marketing. If you're a coach, speaker, or entrepreneur tired of chasing social media trends and ready to build a high-converting email list, this conversation is for you.

Kennedy delves into the psychology behind buying behaviour, the importance of building trust through email, and why a small email list can still be hugely profitable. He also shares effective techniques for turning live audiences and social media followers into paying subscribers. Don't miss out on this masterclass in modern email marketing packed with actionable insights.

Get Kennedy's Bottomless Email Strategy Completely FREE - CLICK HERE and then visit https://emailmarketingheroes.com to find out more about what email marketing can do for you.

Chapters:

00:00 Introduction to Email Marketing with Kennedy

01:30 The Importance of Email Marketing

04:28 Building Trust and Credibility

06:51 Challenges and Benefits of Email Marketing

15:43 Transitioning to YouTube and Content Creation

22:13 The Power of a Small Email List

27:28 Challenges of Building an Email List from Social Media

28:00 Effective Techniques for Audience Engagement

29:03 Leveraging Events to Grow Your Email List

32:44 Using Secondary Lead Magnets

39:17 The Power of Frequent Emailing

43:40 Optimising Your Email Marketing Strategy

50:08 Conclusion and Final Thoughts

Go to presentinfluence.com/quiz to take the Stage Radiance Quiz and discover your greatest strengths as a speaker as well as where to focus for growth. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

Thanks for listening, and please give the show a 5* review if you enjoyed it.