Most ranchers know their cow herd, but not everyone truly knows their inventory. In this solo episode, John breaks down why keeping track of what you own is one of the most overlooked (and most profitable) skills in ranching.

Whether you run stockers or a cow-calf operation, knowing your inventory helps you make smarter sell/buy decisions, manage your assets like an investor, and keep your operation flexible in a changing market. John walks through simple, hands-on ways to track and tag animals so you always know what you’ve got, from age breakdowns and pregnancy status to an easy color-coded clip system that makes sorting and marketing decisions faster and clearer.

If you’ve ever found yourself saying “I think we’ve got about…,” this episode is for you.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, I cover:

• Why inventory awareness is the foundation of asset-based ranch management
• How to tag and track cows for smarter marketing decisions
• The importance of age breakdowns and pregnancy status in herd planning
• Managing three-year-olds and maintaining cow condition through the winter
• How to make better decisions with less complexity and more clarity

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website
• Check out all of our past webinars here

Resources & Links:

• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

When should you sell your cattle, and how do you know if it’s the right move? In this episode, host John Haskell sits down with Wally Olson, longtime rancher and sell/buy marketer, to dig into the mechanics and mindset behind selling cattle well.

From recognizing when your cattle are overvalued to choosing between selling in the country, through the sale barn, or on a video auction, Wally breaks down the numbers and the “why” to make smarter selling decisions. John and Wally also unpack real-world factors like shrink, commissions, and freight costs, as well as how to use tools like scales, slides, and contracts to protect your margins.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• How to identify overvalued and undervalued cattle in your herd
• The hidden costs of different selling options (and how to manage them)
• Why relationships with sale barn managers and buyers matter
• Practical strategies for building confidence in pricing and marketing decisions

Connect with Wally:

• Check out his website

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

Knowledge shared is knowledge gained. Join our friends at Ranching.FYI on their new ranching forums. Click below.

RFYI Forums

Insurance might not be the most exciting part of running a ranch, but it can make or break your operation when things go wrong. In this episode, host John Haskell sits down with Julie Davidson, resident insurance expert, to unpack smart insurance moves and what every rancher should know about coverage, deductibles, and managing risk in a shifting market. Julie explains how rethinking your deductible could save you serious money, how to weigh the pros and cons of filing a claim, and what to look for when choosing between replacement cost and actual cash value coverage. Whether you’re protecting your ranch, your vehicles, or your home, this episode will help you stay covered (and smart), no matter what the market brings.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• Why reviewing your policy regularly can reveal hidden savings
• How to balance premiums and deductibles for your unique risk tolerance
• The difference between replacement cost and actual cash value coverage
• Tips for handling claims, documentation, and negotiation with your insurer

Connect with Julie:

• Send her an email at juliedavidsonhccc@gmail.com

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Episode 69. Avoiding Insurance Pitfalls: What Every Rancher Should Know
• Episode 66. Protecting Your Ranch: Insurance Insights with Julie Davidson
• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

Helping ranchers to make better decisions faster. Check out our friends at Ranching.FYI by clicking the link below.

Ranching.FYI

Host John Haskell welcomes Julie Davidson to the podcast today to discuss trends in the insurance industry and how to avoid common insurance pitfalls. They discuss changes to underwriting and the increased use of drone technology, when to use insurance apps (and when not to), and what to consider before making an insurance claim. Julie also highlights the importance of understanding deductibles, especially for comprehensive coverage, and the potential impact of claim frequency on premiums. She highlights the need for proper eligibility checks when switching policies and the possible challenges of insuring in high-risk areas, such as those prone to wildfires.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• The increasing use of technology in underwriting, including drones and satellite imagery
• Using insurance apps for checking premiums, coverages, and changing payment methods, but not using them for complex tasks like filing claims
• The importance of consulting agents before filing claims to ensure the best possible outcome and avoid unnecessary claims
• What every rancher should know about transitioning insurance policies
• Insurance eligibility, high-risk areas, and self-insuring

Connect with Julie:

• Send her an email at juliedavidsonhccc@gmail.com

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Episode 66. Protecting Your Ranch: Insurance Insights with Julie Davidson
• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

Know your numbers and win. Ranch Right is here to help with all of your financial needs. Click below to book a discovery call today.

Book a free discovery call

Ryan White is back on the podcast today to discuss the importance of land monitoring in ranching operations. He shares several SnapLand case studies that highlight the solutions provided by his ecosystem services company for businesses and landowners. These cases really show how different businesses and their leadership are taking some of the best feedback and natural resource accounting and turning that into revenue streams for their multi-generational operations. Ryan and John also discuss the value of data in land management, citing a food brand sale worth $300-$500 million based on land health. They emphasize the need for ranchers to take responsibility for their monitoring and leverage technology to create sustainable environments.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• How monitoring data helped ranchers come together and maintain their public grazing leases
• The challenges with government agencies' monitoring responsibilities and the importance of ranchers taking responsibility for their monitoring
• How a small ranch operation saw a fourfold return on their monitoring program and received funds from the NRCS for improved grazing standards
• The value of empowering ranchers with the right information, trusting their own decisions, and using technology to their advantage

Connect with Ryan:

• Check out his website
• Send him and email at support@snaplands.com

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Episode 67. Ecosystem Services & Ranching’s Future with Ryan White
• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

SnapLands founder Ryan White joins host John Haskell on the podcast to discuss how their ecosystem services help people manage their land by creating efficient feedback loops between their land and businesses. With Ryan's background in land restoration, he shares why it's important to have a holistic approach to land management by creating a continuous improvement system for natural resources. Ryan and John also discuss the components of SnapLands' Land Management Impact Program and the packages and services offered by SnapLands to help ranchers optimize their land use and profitability. Their goal is to attract future leaders in the ranching industry and ensure sustainable, profitable land management.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• The importance of holistic management and thinking about the greater context in land management
• How SnapLands creates an efficient feedback loop from people's lands to their businesses, focusing on increasing profit through optimal resource use
• The external benefits of ranching operations, such as reducing runoff and providing wildlife habitat
• The three packages SnapLands offers and their commitment to educating clients and helping them make informed decisions about their land management practices

Connect with Ryan:

• Check out his website
• Send him and email at support@snaplands.com

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

His Cavvy Foundation was established as a way to help families and individuals in the ranching community with serious medical issues. Click below to learn more, apply for assistance, or nominate a family in need.

His Cavvy Foundation

Julie Davidson, an experienced insurance professional, joins host John Haskell on the podcast today to share her farm and ranch insurance insights and considerations for how to protect your ranch. Key insights include the importance of regular policy reviews, the pitfalls of outdated coverage, and the critical role of insurance scores in setting premiums. Julie also emphasizes the need for adequate liability insurance, including liability umbrella and premises policies, and explains the impact of claim frequency on insurance ratings.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• The role of an insurance adjuster and their involvement during claims
• Challenges farmers face when switching agents or inheriting policies from previous generations
• Basic livestock insurance options, such as coverage for death loss on the road, and why you shouldn't rely solely on blanket coverage
• The necessity of maintaining adequate liability coverage to prevent severe financial consequences from lawsuits
• Several elements that influence insurance scores, such as claim frequency, credit score, and the frequency of changing insurance providers

Connect with Julie:

• Send her an email at juliedavidsonhccc@gmail.com

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

Knowledge shared is knowledge gained. Join our friends at Ranching.FYI on their new ranching forums. Click below.

RFYI Forums

Alex McKiernan and John Locke are back with host John Haskell in this episode of the Ranchonomics podcast to discuss the concept of legacy in ranching. Building on the discussion from last week's episode about mission and vision, John Locke stresses that legacy begins with a vision and can be either a blessing or a burden, depending on how it's understood and managed. They share stories that illustrate the impact of past generations' decisions on future ones, emphasizing the need for reflective listening and intentional stewardship. This conversation also highlights the importance of creating value beyond financial assets, such as fostering innovation and community service, to ensure a sustainable legacy for future generations.

Make sure to hit subscribe/follow so you never miss an episode!

In this episode, we cover:

• The need to regularly revisit and adapt a business's mission and vision
• The importance of not letting past generations' expectations limit future generations
• Being good listeners and understanding the intentions behind past generations' decisions
• Creating value beyond assets and thinking about the long-term impact and how they can continue to provide value over multiple generations

Connect with John:

• Follow on Facebook
• Send him an email at johnclocke@hotmail.com

Connect with Alex:

• Follow on Instagram @robinettefarms
• Check out his website

Connect with Ranch Right:

• Subscribe on YouTube
• Follow on Instagram @ranchrightllc
• Follow on Facebook
• Check out the website

Resources & Links:

• What Would the Rockefellers Do? by Garrett B Gunderson
• Episode 64. Defining Your Ranch Legacy with Alex McKiernan and John Locke
• Episode 63. Mindset and Emotional Barriers to Succession
• Book a Free Discovery Call to Learn More
• Ranching for Profit
• Ranching.FYI
• Wally Olson, Olson Ranch LLC

Mentioned in this episode:

Helping ranchers to make better decisions faster. Check out our friends at Ranching.FYI by clicking the link below.

Ranching.FYI