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Sales Game Changers | Tips from Successful Sales Leaders

Sales Game Changers | Tips from Successful Sales Leaders

Auteur(s): Fred Diamond
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Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling. Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • University of Toledo's Deidre Jones Equips the Next Generation of Selling Professionals
    Jul 16 2025

    This is episode 774.

    Read the complete transcription on the Sales Game Changers Podcast website here.

    This is a special episode of the "Office Hours - Sales Professors Unplugged Podcast." The show feature interviews with sales professors at universities with a sales excellence programs. Many of the universities are members of the University Sales Center Alliance.

    Watch the interview on YouTube here.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Subscribe to the Sales Game Changers Podcast now on Apple Podcasts!

    Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    Today's show is a special "Office Hours - Sales Professors Unplugged" episode featuring Deirdre Jones Director of the University of Toledo, Edward H. Schmidt School of Professional Sales.

    Find Deirdre on LinkedIn.

    DEIRDRE'S ' TIP: “We create a safe environment where students can fail fast, learn, and get back up stronger. We teach our students to sell with confidence, courage, and compassion."

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    28 min
  • Marketing's Role in Producing Content That Builds Trust and Closes Complex Sales
    Jul 14 2025

    This is the second episode of the “Marketing and Selling Effectiveness Podcast.” Every other Tuesday, the IEPS posts a new show with Selling Essentials Marketplace partner Julie Murphy from Sage Communications.

    Watch the video of this podcast on YouTube here.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Subscribe to the Sales Game Changers Podcast now on Apple Podcasts!

    Purchase Fred Diamond’s best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    On today’s show, Julie shared insights on how marketing organizations can develop better content to help the sales process flow. Center for Elevating Women in Sales Leadership president Gina Stracuzzi also appeared on today’s show.

    Find Julie on LinkedIn.

    JULIE’S TIP: “Good content will strengthen trust. Your customer will think, ‘These guys know what I need. They’re answering my questions. I’m excited about it. I’m learning—and they’re the experts.’

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    24 min
  • How Selling Professionals Can Differentiate and Outperform with Marcus Sheridan
    Jul 10 2025

    This is episode 772.

    Read the complete transcription on the Sales Game Changers Podcast website.

    This Sales Game Changers Podcast episode features a return to the show by Institute for Effective Professional past keynote speaker Marcus Sheridan.

    Marcus was the keynote speaker at the 2015 IEPS Award Event.

    The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here.

    FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast!

    Subscribe to the Sales Game Changers Podcast now on Apple Podcasts!

    Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now!

    On today's show, Marcus discusses his new book "Endless Customers: A Proven System to Build Trust, Drive Sales, and Become the Market Leader."

    Find Marcus on LinkedIn.

    MARCUS' TIP: "The fastest way to build trust and rise above the noise in B2B sales today is to show up on video—face-to-camera, one-to-one. Your prospects don’t need another email. They need to see you, hear you, and feel like they already know you before the first meeting."

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    28 min

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