Text Agony Aunt Roz with your Cutflower Questions.

In this episode of the Cut Flower Podcast, Roz delves into the world of seed propagation, sharing her insights on the importance of choosing the right seeds, planning your growing space, and understanding the germination process. She emphasizes the profitability of growing from seeds for flower farmers and provides practical tips to avoid common mistakes. Roz also discusses future learning opportunities for listeners interested in expanding their gardening skills.

Takeaways

• Seeds are affordable and can unlock an entire season of flowers.
• Choosing the right seeds is crucial for success in flower farming.
• Planning your growing space can significantly impact your yield.
• Investing in good compost is essential for seed germination.
• Common mistakes include sowing seeds too thickly and not labeling properly.
• Understanding your market helps in selecting the right flower varieties.
• Timing is key when it comes to planting seeds.
• Patience is important; some seeds take weeks to germinate.
• Flower farmers can achieve high returns by growing from seed.
• Propagation skills are valuable year-round.

Want to join our Plants for Free Masterclasses at 8pm on the 25th and 26th September. Join here.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this episode of the Cut Flower Podcast, Roz introduces the concept of propagation, emphasising its importance for flower farmers and gardeners. She discusses the two main types of propagation: sexual and asexual, and shares personal anecdotes to illustrate the benefits of propagating plants. Roz encourages listeners to adopt a year-round approach to propagation and provides practical tips for success, including the importance of labeling and mastering one method at a time. The episode concludes with a call to action for listeners to research and plan their propagation efforts.

• Propagation is a way to create more plants for free.
• There are two main types of propagation: sexual and asexual.
• Propagation allows you to control your plant supply.
• It can save you money in the long run.
• Sustainability is a key benefit of propagation.
• Propagation should be done year-round, not just in spring.
• Labeling plants is crucial for successful propagation.
• Start with one method and master it before expanding.
• Propagation can diversify your income as a flower farmer.
• Every plant you propagate contributes to your legacy.

Join the Roots to Shoots masterclasses here

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this episode of the Cut Flower Podcast, Roz interviews Lucy Butler, who shares her journey of combining gardening with mindfulness. Lucy discusses how her childhood interest in gardening evolved into a therapeutic practice that helped her cope with mental health challenges. She emphasizes the sensory experiences of gardening and offers practical tips for incorporating mindfulness into gardening practices. The conversation highlights the importance of nurturing both plants and oneself, and Lucy encourages listeners to embrace the process of gardening as a means of personal growth and well-being.

• Lucy Butler's journey into gardening began in childhood, influenced by her mother's passion for gardening.
• Gardening became a therapeutic outlet for Lucy during her struggles with mental health issues.
• Mindfulness in gardening can be achieved by focusing on sensory experiences and being present in the moment.
• Small, manageable gardening tasks can provide quick wins and boost mental well-being.
• Weeding can be a therapeutic activity, allowing for the release of worries and stress.
• Lucy emphasizes the importance of nurturing plants as a way to nurture oneself.
• Starting with seed sowing is a great way for beginners to practice mindful gardening.
• Gardening should not feel like a chore; it should be enjoyable and fulfilling.
• Lucy shares her personal experiences with mental health and the importance of recognizing triggers.
• The garden can serve as a reminder to not give up on oneself or one's passions.

You can find out more about Lucy here

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this episode, we delve into the art of cutting and conditioning flowers to maximize their beauty and longevity. Discover why timing is crucial, with early morning and late evening being the best times to cut flowers when their stems are fully hydrated. Learn about the importance of using clean tools and buckets, and the specific needs of different flowers like roses, tulips, and delphiniums. Join us as we explore practical tips and techniques to ensure your blooms stay vibrant and fresh. Tune in for expert advice and elevate your floral arrangements today!

Join The Best Bunch Membership here

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this inspiring episode, Roz reconnects with Andy from Urban Herbs, 18 months after their first chat, to dive into how his herb-growing business has evolved in unexpected and beautiful ways.

Now joined by his wife as a co-leader in the business, Andy reflects on how this partnership has brought fresh energy, clarity, and new ideas to Urban Herbs.

They dig into:

• How herbs offer emotional healing and spark deep nostalgia
• The overlooked second season of herb planting
• Creative and beautiful ways herbs are now being used in cut flower arrangements and wedding bouquets
• Why growing herbs in urban front gardens isn’t just practical—but a powerful act of resilience
• How climate change may be opening new possibilities for growers
• And the exciting future of Urban Herbs, with a focus on education, community connection, and turning knowledge into empowerment.

Whether you're a cut flower grower, a gardener, or simply herb-curious, this episode is full of fresh inspiration, smart tips, and grounded advice to grow something good.

Connect with Andy on Instagram - https://www.instagram.com/urbanherbsuk/ or https://urban-herbs.co.uk/

Use the code CutFlowerFestival10 for a special podcast discount.

First Tunnels, leaders in domestic and commercial product tunnels.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this inspiring episode of the Cut Flower Podcast, host Roz chats with Debra Prinzing and Robin Avni - co-authors of The Flower Farmers: Inspiration and Advice from Expert Growers. Together, they explore the heart behind the book, which shares the stories of 29 flower farmers from across the country.

From the collaborative process of writing the book to the personal journeys of each grower, this episode is packed with insight, encouragement, and honest reflections on the challenges and beauty of flower farming. Debra and Robin also discuss the powerful role of the Slow Flowers Movement, the rise of consumer demand for local blooms, and the value of knowledge-sharing in this growing community.

Whether you're just starting your flower farming journey or are years into your field-grown dreams, this conversation will leave you inspired to keep growing - and sharing.

🌸 Key Takeaways:

• Why The Flower Farmers fills a much-needed gap in the market
• What it's like to collaborate creatively in the flower industry
• The importance of storytelling in building community and connection
• How marketing and mindset shape a thriving flower business
• The growing momentum behind the Slow Flowers Movement
• Hints at exciting future projects from the authors

You can connect and find out more about Debra and Robin's work in the following ways:

Slow Flowers Society, https://www.slowflowerssociety.com/

Bloom Imprint, https://www.bloomimprint.com/

Robin's IG: https://www.instagram.com/robinavni/

Debra's IG: https://www.instagram.com/debraprinzing/

Slow Flowers Society on IG: https://www.instagram.com/slowflowerssociety/

Bloom Imprint on IG: https://www.instagram.com/bloom.imprint/

First Tunnels, leaders in domestic and commercial product tunnels.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this heartwarming and insightful episode, we’re joined by Phil Johnson, sweet pea expert and the grower behind English Sweet Peas. Phil shares his lifelong connection to these delicate, nostalgic blooms—starting from age nine—and how that early passion grew into a celebrated career.

We explore:

• His journey from hobbyist to head of English Sweet Peas
• The release of his new book, A World of Sweet Peas
• Receiving the Henry Eckford Memorial Medal—a high honour in the sweet pea world
• The real challenges climate change poses to growing and breeding sweet peas today
• His ongoing work to create new varieties, including the dream of a yellow sweet pea
• Why moisture matters and how successional sowing can keep blooms coming
• How sweet peas carry deep emotional ties and memories for so many

Plus, Phil reflects on his Chelsea Flower Show milestone and offers practical advice for anyone wanting to grow sweet peas successfully.

Whether you’re a seasoned flower grower or just discovering the magic of sweet peas, this episode is a treasure trove of knowledge, heart, and horticultural passion.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection

Text Agony Aunt Roz with your Cutflower Questions.

In this inspiring episode, we’re taking you behind the scenes of our recent flower retreat in Spain, where three industry pros - specialising in floristry, flower farming, and social media for creatives - came together to teach, guide, and collaborate with an incredible group of flower lovers.

We dive into:

The diverse backgrounds of our retreat attendees

The magic of cross-industry collaboration

Key floristry techniques and design inspiration shared

Business-building strategies for sustainable growth in the floral world

How teamwork and community made this event unforgettable

Real feedback from participants—and what’s next for future retreats!

Whether you're a florist, flower grower, or dreaming of starting your floral journey, this episode is full of heartfelt insight and business-building inspiration.

To be first to know about our Uk retreat join our waitlist here: https://fieldgateflowers.kartra.com/page/retreat25waitlist

Make the most of your garden by visiting bramblecrest.com and use the code FIELDGATE at checkout. See website for full details.

• https://fieldgateflowers.kartra.com/page/newsletters
• A Cut Above Waitlist: https://fieldgateflowers.kartra.com/page/ACutAboveWaitlist
• The Growth Club: https://fieldgateflowers.kartra.com/page/thegrowthclub
• Lots of free resources on our website: https://thecutflowercollective.co.uk/cut-flower-resources/
• Instagram: https://www.instagram.com/fieldgateflowers
• Facebook Group 'Cut Flower Farming - Growth and Profit in your business' https://www.facebook.com/groups/449543639411874
• Facebook Group 'The Cut Flower Collection' https://www.facebook.com/groups/cutflowercollection