In this episode of the Disruptive Franchise Podcast, Kristina Jones shares with me her journey as a Diddi Dance franchisee, her experiences at this year's Disruptive Franchise Awards, and the importance of innovation in business.

We talk about the challenges she faced when rebuilding her franchise post-COVID, the significance of community engagement, and we offer advice for those looking to innovate in their own businesses.

Key Takeaways:

• Kristina fell in love with Diddi Dance from the start.
• 2023 marked a significant year for Kristina's franchise growth.
• Entering the awards was a way to celebrate her achievements.
• Innovation is crucial for staying relevant in business.
• Shared learning can inspire others and create community connections.
• It's important to balance profit with customer happiness.
• Stepping back can provide clarity for innovation.
• Imagining a world without failure can spark creativity.
• Community engagement is more valuable than immediate profit.
• Building genuine connections drives word-of-mouth marketing.

Contact Kristina at Diddi Dance:

• Website: https://www.diddidance.com/diddi-dance-newales
• Instagram: https://www.instagram.com/diddidancenewales/

Keywords

Diddi Dance, Kristina Jones, Disruptive Franchise Podcast, innovation, franchisee, children's development, community engagement, awards, business advice, entrepreneurship

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode of the Disruptive Franchise podcast, Mark from Active Sports Group shares his journey of building a successful children's activity business over the past 20 years. He discusses the importance of support networks, collaboration within the industry, and the need for diversification. Mark emphasizes the significance of empowering franchisees, the realities of running a franchise, and the critical role of time management and commitment. He also highlights the impact of sports on mental health and the importance of encouraging young people to explore franchising as a viable career path.

Key Takeaways:

• Active Sports Group has been on a journey for 20 years.
• Support networks are crucial for business success.
• Collaboration among children's activity providers is increasing.
• Diversification of services can lead to growth.
• Empowering franchisees is key to success.
• Franchising requires hard work and commitment.
• Time management is essential for franchise owners.
• Adapting to change is necessary for survival.
• Transparency within the franchise network fosters trust.
• Encouraging young people to consider franchising is important.

Contact Active Sports Group:

• Website: https://www.active-sport.co.uk/

Keywords: Active Sports Group, children's activities, franchising, support networks, collaboration, diversification, mental health, entrepreneurship, sports impact, community engagement.

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

This episode of The Disruptive Franchise Podcast see's Stacey chat to Lisa Johnson & Karen Paylor - franchisors of The Business Success Company.

Hear what it's like inside an online franchise that is ripping up the rule book on traditional franchise structures.

We talk about how the franchise is a blueprint for how people can replicate business success that Lisa has enjoyed - from creating nearly 100 assets to helping their franchisees with launching!

The episode also explores the reality of growing too quickly, the learning curve of becoming franchisors, mistakes that were made and the lessons learned around infrastructure. Lisa and Karen talk about how the franchise isn't about them, and why it's important to keep the focus on the franchisee's success.

We also look at the future of franchising and the importance of recognising what is relevant to how the world is now, verses the traditional steps in franchising and the importance of being disruptive and innovative at the core of a franchise business.

Key Takeaways

• Creating a franchise to share business success that Lisa's business has had.
• The need to pause rapid growth in order to create franchisee success and sturdy infrastructure.
• Mistakes are normal along the way - and need to be corrected.
• Franchising can open up great business opportunities.
• Giving huge value to franchisees and adapting to what is really needed for them to succeed.
• Ripping up the rule book on traditional franchising to succeed in the modern world.
• What the franchise world can learn from the online world.
• Work to be done in the UK to improve the perception of franchising
• The confusion between licensing and independent businesses vs franchising.
• Why franchising is a great option to take your business global.
• Karen's experience at the Disruptive Franchise Awards.

Contact The Business Success Company:

• Website: https://thebusinesssuccesscompany.com/
• Instagram: https://www.instagram.com/thebusinesssuccesscompany/

Keywords

franchising, business education, misconceptions, franchise industry, UK education, lisa johnson, disruptive franchise awards, online franchise, franchisee support, franchise

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode of the Disruptive Franchise Podcast, Stacey Cann discusses the importance of attracting younger individuals to the franchising industry. She highlights alarming statistics showing a decline in young franchisees and explores the perceptions and misconceptions surrounding franchising.

Stacey emphasises the benefits of franchising for young people under 30, including profitability and support, while also addressing the changing landscape of business startups. She talks about the potential need of rebranding the franchising industry to appeal to the younger generation and encourages franchisors to actively recruit young franchisees.

Key Takeaways

• The average age of a franchisee is around 50 years old.
• Only 7% of franchisees are under 30, down from 27%.
• Franchising is often perceived as a risky investment for young people.
• Many young people are unaware of franchising as a viable career option.
• Franchising can provide a profitable business model with support.
• The cost of starting a lifestyle franchise can be as low as £7,000.
• Young people often opt for traditional education over franchising.
• Franchising offers a unique opportunity to learn business skills.
• The success rate of franchises is significantly higher than independent businesses.
• There is a need for better education about franchising in schools.

How To Contact Stacey:

• Website: https://www.staceycann.com
• Instagram: https://www.instagram.com/staceycannfranchisestrategist/
• LinkedIn: https://www.linkedin.com/in/staceycann/

Keywords:

franchising, young entrepreneurs, franchisee, business opportunities, marketing, youth engagement, franchise industry, business education, entrepreneurship, generational shift

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode of the Disruptive Franchise Podcast, host Stacey speaks with Kam from Trustist about their innovative review management platform and its impact on the franchising industry.

We discuss the importance of customer reviews, leveraging Google for business growth, the role of AI in marketing, and future innovations at Trustist, including payment solutions that cut transaction fees significantly.

The episode highlights the need for innovation in franchising and how AI can be embraced as necessary disruption to help the industry grow.

Key Takeaways

• Trustist is a review management platform that helps businesses collect and market reviews.
• Customer reviews are crucial for modern marketing, with nine out of ten people reading them.
• Trustist allows businesses to collect reviews on any platform and market them effectively.
• Google is the primary search destination for service-based businesses, making it essential to leverage.
• Embedding star ratings in Google search results can increase website traffic by 90%.
• AI is transforming marketing and the importance of trust signals in search results.
• Innovation is key for Trustist to stay ahead in the competitive market.
• Addressing poverty is a significant global issue that needs attention.

Contact Trustist:

• Website: https://trustist.com/
• Instagram: https://www.instagram.com/TrustistReviews

Keywords

Trustist, review management, franchising, marketing, Google, AI, business growth, innovation, payments, customer reviews

-------

A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode of the Disruptive Franchise Podcast, host Stacey chats to Ali Braid, aka The Recruitment Trainer, discussing her journey in the recruitment industry, the importance of innovation and learning, the role of profiling in recruitment, and the significance of understanding candidates as individuals.

They explore the need for community in business and how overcoming fear can lead to greater success.

Takeaways

• Ali Braid emphasises the importance of having fun while learning.
• Innovation in recruitment requires being aware of changes and making informed decisions.
• Profiling tools like DISC can provide deep insights into candidates.
• Understanding candidates as individuals is crucial for successful recruitment.
• Community building is essential for business success.
• The recruitment industry has evolved to prioritize candidates as valuable individuals.
• Continuous learning and implementation are key to personal and professional growth.
• Fear can limit our potential; overcoming it opens up new possibilities.
• The need for community support is more important than ever in business.
• Utilizing existing spaces can foster community and collaboration.

Contact Ali

• Website: www.therecruitmenttrainer.co.uk
• Instagram: www.instagram.com/therecruitmenttrainer

keywords
recruitment, training, innovation, learning, profiling, community, franchise, AI, personal development, business success

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode, Stacey interviews Hannah Cavalier, the franchisor of Boogie Beat Music and Movement, celebrating its 25th anniversary!

Hannah shares her journey from franchisee to franchisor, discussing the challenges and innovations she has implemented to enhance the franchise.

The conversation highlights the importance of testing new ideas, fostering inclusivity in classes, and the aspirations for international expansion. Hannah emphasises the collaborative nature of franchising and the value of personal development in her role.

Key Takeaways

• Boogie Beat Music & Movement is celebrating its 25th anniversary this year.
• Hannah transitioned from franchisee to franchisor 10 years ago.
• Innovations include better automations and access to resources for franchisees.
• Testing new ideas in her own classes helps refine offerings.
• Inclusivity is a key focus, with Makaton training and sensory props introduced.
• Franchisees are encouraged to share ideas and collaborate.
• Hannah values personal development to improve her franchising skills.
• The goal is to make small, incremental improvements across the business.
• Future aspirations include international expansion of Boogie Beat.
• Creating a supportive environment for franchisees fosters creativity.

Keywords:

Boogie Beat, franchising, music and movement, inclusivity, franchisee, franchisor, innovation, children's development, testing ideas, personal development

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

In this episode of the Disruptive Franchise Podcast, Ed Purnell shares his unique journey in the franchise industry, emphasising the importance of innovation, communication, and attracting younger franchisees.

We discuss the need for educational content and the role of edutainment in marketing strategies and highlight the significance of support systems for franchisees and the necessity of learning from other industries to drive change in franchising.

Key Takeaways:

• Ed Purnell emphasises the importance of innovation in franchising.
• Attracting younger franchisees requires understanding their values and communication styles.
• Effective communication is crucial for franchise success and engagement.
• Support for franchisees should begin early in the recruitment process.
• Edutainment can enhance marketing strategies and attract potential franchisees.
• Learning from other industries can provide valuable insights for franchising.
• Franchising often appeals to older generations due to risk aversion.
• Continuous learning is essential for personal and professional growth within franchising.
• Building emotional connections is key to franchise success.
• The mindset of an innovator involves embracing failure as a learning opportunity.

How To Contact Ed:

• Website: www.thefranchised.com
• Instagram: https://www.instagram.com/edthefranchised/

Keywords:

franchising, innovation, recruitment, communication, younger franchisees, marketing, edutainment, franchise support, mindset, industry insights,

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A Thank You To Our Sponsors:

Our headline sponsor, Bookwhen makes event booking beautifully simple.

Bookwhen is a powerful, intuitive booking system that helps businesses grow by taking the hassle out of scheduling. From classes and appointments to workshops and franchise-run events, we support thousands of organisers across the UK and beyond saving time, reducing admin, and delivering a seamless experience for their customers.
Whether you're running your first event or scaling a nationwide franchise, Bookwhen gives you everything you need to manage bookings in one place.

Our exclusive podcast sponsor, Make Your Mark Podcast Agency are passionate about helping franchise brands and awards bodies alike amplify their visibility, build deeper connections, and stay ahead of the curve—and podcasting is a game-changing tool to do just that.

This partnership is about backing a movement we both believe in—and sparking a conversation that franchisors and event organisers can’t afford to ignore.

Support The Podcast

Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!