Épisodes

  • TLP476: Engineering Social Change with Jed Brewer

    TLP476: Engineering Social Change with Jed Brewer
    Sep 10 2025
    Jed Brewer is the president and founder of Good Loud Media, a nonprofit organization that uses music and video to drive social impact in underserved communities around the world. In this episode, Jed describes how Good Loud Media operates by bringing together Grammy-winning musicians, renowned psychologists, and subject matter experts to create targeted media campaigns. Jed explores the concept of empathy in leadership and violence prevention. He explains how mass violence stems from a "death of empathy" where people demonize their enemies, and how perspective-taking through music can help restore human connection even in conflict zones. Jed shares his approach to networking as a superpower for creating change. He emphasizes that success is always a team effort and encourages leaders to view their network as the foundation of any meaningful impact. Listen to this episode to discover how music can be engineered to solve complex social problems and learn practical strategies for building powerful networks that drive systemic change. You can find episode 476 on YouTube, or wherever you get your podcasts! Watch this Episode on YouTube | Jed Brewer on Engineering Social Change https://bit.ly/TLP-476 Key Takeaways [02:23] Jed reveals something people can't find about him online, that he grew up playing in rock bands and learned at 14 that "music has the power to bring us together" and can "create a place where people feel welcome when they don't feel welcome in other places." [03:36] Jed explains his journey from being a preacher's kid to prison chaplain and also describes how his passion developed through the fusion between music and technology that led him to study engineering while maintaining his love for music, understanding that "technology is a way to drive that forward." [07:02] Jed explains how he got into prison outreach and outlines his startup experience. He reveals a breakthrough discovery. [13:07] Jed explains the business case for underserved populations, noting that pharmaceutical companies are "leaving money on the table" because potential customers aren't aware of life-saving products like HIV medications that "could be using these products." [15:47] Jed connects his faith background to his mission, explaining that his personal faith centers on "love your neighbor as yourself" and finding ways to "reduce human suffering." [17:03] Jed explains how he brings high-caliber people together and he describes the Narcan project. Jed identifies the messaging challenge where some people viewed Narcan as "something that drug users would have" he also outlines his collaborative process where he works with subject matter experts. [24:27] Jed describes distribution strategy where they put the song "everywhere" - radio, social media, and in-person community outreach - celebrating most when "people amplify it to their own network." [26:54] Jed explains his international focus where he started building relationships with creatives worldwide for cost-effective production and he reveals their focus on preventing mass violence. Jed describes their Nigerian mental health success where they embedded therapeutic breathing exercises in music. [32:57] Jed explains music's unique power, noting that unlike speeches that tell people what to think, music tells them "what to think and how to feel at the same time" because "people don't have their guards up about music." [35:48] Jed defines empathy through perspective taking, explaining that empathy begins with consciously thinking "what would it be like to be this other person" and seeing enemies as human beings, even those you disagree with. [40:18] Jed emphasizes networking importance, stating "Your network is your net worth" and "I don't think anybody succeeds alone" because success is always team success, so "the question is, who's on your team?" [44:25] Jed describes his leadership transition where Good Loud Media is shifting from him "doing everything" to "setting other people up to be the people that are doing things" as they expand internationally. [47:27] Jed delivers his closing call to action, saying "You have a vision in your head of something that you can do to make the world a better place... Do it. Now is the time... The world needs you." [49:10] And remember...“Where words fail, music speaks.” - Hans Christian Andersen Quotable Quotes "I learned as a kid that music has the power to bring us together. I learned when I was 14 that music can create a place where people feel welcome when they don't feel welcome in other places." "I have always been a firm believer that networking is just how we all get where we're going. We all do better when we've got the riches of friendship." "Dig your well before you're thirsty." For me, the living out of that faith has to do with love your neighbor as yourself…I think that all of us can agree that whenever possible, lessening the amount of suffering in the world and lessening the amount of ...
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    50 min
  • TLP475: Democratic Leadership: Building Agency with Nicola Ilic

    TLP475: Democratic Leadership: Building Agency with Nicola Ilic
    Sep 3 2025
    Nicola Ilic is a social entrepreneur, activist, and adjunct professor of leadership at Georgetown University. He's the founder of Changelab and applies lessons from grassroots movements to transform how leaders build agency in others. In this episode, Nikola defines democratic leadership as enabling people to exercise leadership regardless of title when facing uncertainty rather than voting or consensus-building. The key difference is that instead of becoming the authority figure people depend on, democratic leaders create agency in their teams to handle challenges independently. He says that most leadership development initiatives fail to transform because they focus on comprehension rather than experiential learning. Nicola discusses the challenge facing emerging leaders who grew up in protected environments and can't handle uncertainty, explaining how leaders must create developmental challenges for their teams. Listen to discover how to enable others to reach their leadership potential. You can find episode 475 on YouTube, or wherever you get your podcasts! Watch this Episode on YouTube | Nicola Ilic on Democratic Leadership: Building Agency https://bit.ly/TLP-475 Key Takeaways [02:34] Nikola reveals he played basketball seriously in Serbia as a point guard, which taught him "individual excellence, work ethics and team play." [04:20] Nikola explains democratic leadership centers around "how do you relate to uncertainty" based on observing his young daughters. He notes that "authoritarians are always also fear mongers" because creating fear makes people search for a parental authority figure. [08:40] Nikola says to make our companies, our teams, our organizations better is to focus on the core, which is enabling people to "exercise leadership in the face of uncertainty, no matter what is their title". [11:53] He emphasizes that transformation requires "tacit learning" through immersed experience, like presenting to 40 CEOs despite being scared. [18:34] He shares his two most powerful questions: "what do you think?" and "tell me more" which he uses with kids, students, and everyone to develop their thinking. [20:50] Nikola explains how leaders course-correct reactive behavior is that leaders must enable all the talents because you need all the brains you can get. [26:07] He clarifies that "voting is not democracy - it's the ability to surface various ideas, let them compete and then come up with the best one" creating a "free market of ideas" and co-creation process. [31:15] Nikola teaches that effective democratic leaders must "differentiate initiative and extroversion from leadership" and act like "a conductor in the orchestra" who knows each team member's personality and draws out contributions from introverted members. [34:31] He notices three things in young leaders: people from "well protected childhoods" have "underdeveloped their ability to handle uncertainty," everyone is "looking for purpose," and many feel "there's something deeper that we need to change." [37:28] Nikola confirms students must test themselves and asks them "what is the highest good you can imagine?" because "when you aim for something that's huge" and believe in it, "challenges will feel very differently." [40:56] He shares growing up in Serbia during the 1990s war, joining a movement against dictatorship as a teenager, and discovering "we as kids can organize and use nonviolence to overthrow the worst dictator in Europe." [44:31] Nikola invites listeners to become "activists in unlikely places" by building allies through one-on-one conversations before making interventions. [48:15] And remember…“Only the wisest and stupidest of men never change.” - Confucius Quotable Quotes "It just makes you person with a title and authority. Yeah, it's. I like to use this metaphor of, you know, if you see a person with a knife, what do you say oh, here's a chef. Or do you say oh, here's a murderer? Well, it depends what they do with the knife. It's the same with power, authority and title." "The core of Democratic leadership is how do you relate to uncertainty? How do you enable people to exercise leadership in the face of uncertainty, no matter what is their title." "Once acquire self reliance, kill is now there. And it's part of her identity, it's part of pride." "What do you think? And tell me more. These are two most powerful questions." "If you talk to anyone who built a successful business, they always tell you it's about playing a long game because who cares about short term if it's going to be wiped out long term?" "It's not voting. Voting is not democracy. Voting is just A part of democracy, right? It's the ability to surface various ideas, let them compete and then come up with the best one." "As Nietzsche said, he or she who knows why to live can bear. Anyhow, if you're doing something that you believe in, challenges will feel very differently." "If you want to change something in your organization, you can, but...
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    49 min
  • TLP474: Four Barriers that Stop Leaders with Anne Marie Anderson

    TLP474: Four Barriers that Stop Leaders with Anne Marie Anderson
    Aug 27 2025
    Anne Marie Anderson is a three-time Emmy winner with 36 years in sports television, including a decade as a producer at ESPN working with elite athletes and executives. She's the author of "Cultivating Audacity: Dismantle Doubt and Let Yourself Win" and has navigated multiple career pivots throughout her professional life. In this episode, Anne Marie reveals that audacity isn't reserved for the naturally fearless but can be developed as a learnable skill. Anne Marie explains that true audacity requires getting comfortable with failure, surviving it, and trying again. She identifies four barriers that stop leaders: fear, time, money, and that inner critic. Elite performers don't silence their inner critic but examine its messages with neutral curiosity. Anne Marie teaches her catastrophize your life technique for evaluating risks by imagining the worst possible outcomes. This helps distinguish between legitimate concerns and irrational fears that paralyze decision-making. She emphasizes that the cost of inaction is always higher than the price of failure. Anne Marie introduces the concept of your front row, the people who challenge you and tell you the truth. She advocates for shape shifting leadership and shares how vulnerability became key to her transformation. If you're ready to stop letting fear control your biggest decisions, this episode is essential listening. You can find episode 474 wherever you get your podcasts! Watch this Episode on YouTube | Anne Marie Anderson on Four Barriers that Stop Leaders https://bit.ly/TLP-474 Key Takeaways [02:42] Anne Marie reveals what's not publicly known about her: she did adventure travel before kids, rafting dangerous rivers, climbing to Everest base camp, and trekking gorillas in the Congo. [03:39] She explains that audacity requires practice with failing and getting comfortable with failure because "if you're not failing, you're really not pushing yourself to be audacious." [04:32] Anne Marie advises understanding why you want to make a change first, then evaluating what you're willing to risk to get there. [06:18] She identifies that elite athletes control their inner critic by recognizing it and examining messages with neutral curiosity rather than trying to silence it. Anne Marie defines audacity as "optimism that you're going to survive no matter how they work out." [08:26] Anne Marie intentionally shares her failures with her children, showing them rejections she gets to normalize failure as information. [11:36] She shares what to do differently to confront the fear and recommends catastrophizing situations to their ridiculous extreme. [17:06] She explains that your "front row" should be people who challenge and push you, not necessarily your best friends who want to keep you safe. [22:48] Anne Marie describes leaders as "shape shifters" who tailor their approach to each person's individual motivation and needs. [26:00] She distinguishes that urgent tasks are usually responses to others' requests while important tasks move you closer to your values and goals. [28:17] Anne Marie shares how her relationship with vulnerability has changed through the series of transformations she had in her lifetime and career. [31:03] She describes actively seeking rejection to desensitize herself, advising people to "fail first, go fail a lot." [32:54] Anne Marie's closing advice is for leaders to share their vulnerabilities and be "shape shifting leaders" who find the best in everyone. [34:16] And remember...“Inaction breeds doubt and fear. Action breeds confidence and courage. If you want to conquer fear, do not sit home and think about it. Go out and get busy.” - Dale Carnegie Quotable Quotes "It requires practice, and it requires practice with failing and getting comfortable failing." "If you're not failing, you're really not pushing yourself to be audacious." "Audacity at the base, right, is about optimism. And it's not optimism that things are going to work out the way you want it to. It's optimism that you're going to survive no matter how they work out." "If the price is too high to do the work, to create the change, then wait till you get the bill for regret, because that is super steep." "I would far rather have a list of failures than have a list of regrets." "You're going to get information as to how to take your next step. If you don't take that first step, how do you know where to go?" "Elite performers on that last one, inner critic, have great control of their inner critic power. They don't silence it. You can't silence your inner critic, but you can recognize it for what it is." "Your front row needs to be those people who will challenge you, who will push you, who will tell you the truth." "A great leader is somebody who's going to be able to say, obviously, I have all of these incredibly urgent matters. I'm carving out specific times to work toward our goals, our future." "Things that are urgent are usually in response to a request... ...
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    35 min
  • TLP473: Leading Those Who've Served with Barry Jesinoski

    TLP473: Leading Those Who've Served with Barry Jesinoski
    Aug 20 2025
    Barry Jesinoski is the National Adjutant and CEO of Disabled American Veterans (DAV), leading an organization with over one million members. In this episode, Barry shares his unconventional journey from a young Marine who needed help to leading one of America's most respected veteran service organizations, despite never completing a college degree. He explains why he limits remote work, and reveals the two fundamental principles that every DAV employee learns from day one. He discusses how integrity and communication became the foundation for building organizational culture.. Barry shares what it truly means to be a "disabled veteran", and explains that many veterans with service-connected disabilities don't consider themselves disabled at all. Barry also reveals how DAV maintains effectiveness in Washington across changing administrations. The organization stays completely apolitical and focuses solely on what benefits veterans, their families, and survivors. This strategy has helped DAV influence virtually every major piece of veteran-friendly legislation while spending only 1% of their budget on lobbying efforts. This episode offers practical wisdom for leaders wondering how to build authentic organizational culture and lead effectively without traditional credentials. You can find episode 473 wherever you get your podcasts! Watch this Episode on YouTube | Barry Jesinoski on Leading Those Who've Served https://bit.ly/TLP-473 Key Takeaways [02:19] Barry reveals that people would have to dig to discover he doesn't have a college degree, explaining "I believe most people assume that I have a degree, maybe multiple degrees, maybe an advanced degree. I do not have a college degree." [04:01] Barry outlines his journey from Marine Corps service and medical discharge to being hired by DAV despite lacking a college degree, then explains DAV's move from Cincinnati to their current Erlanger, Kentucky headquarters. [07:22] Barry describes their new headquarters' employee benefits and explains his belief that "collaboration and ingenuity production suffers when a workforce is remote, say even beyond 20% of the time." [11:44] Barry establishes his core leadership values of integrity and communication, explaining how these helped him succeed when promoted at age 23 over two colleagues with 20+ years experience. [18:29] Barry clarifies that many veterans with service-connected disabilities don't consider themselves disabled, noting the spectrum ranges from simple scars to full-time care needs, including invisible symptoms like PTSD. [23:54] Barry outlines DAV's broader mission including Washington lobbying, vehicle donation programs, employment matching, volunteer networks, and the Patriot Boot Camp entrepreneurial program with mentoring sessions. [31:06] Barry addresses DAV's political stance, emphasizing "We are completely apolitical. We have to be" and explaining they support anything "good for veterans, their family members and their survivors." [34:26] Barry directs people to learn more about DAV through their website at dav.org and mentions they have "about 1.4 million followers on social media." [35:57] And remember...“The supreme quality for leadership is unquestionably integrity. Without it, no real success is possible, no matter whether it is on a section gang, a football field, in an army, or in an office.” - Dwight D. Eisenhower Quotable Quotes "When I talk about integrity, I'm really talking about people who do what they say they will, people who always project a good image of our organization, people who listen before being heard, people who put in an honest day's work and take pride in their work, and people who respect others." "The communication part, that's really about communicating honestly, actively and proactively, really asking questions when you have them, especially when you're new." "I believe that distance or absence makes the heart grow colder, not fonder." "I'm a firm believer that collaboration and ingenuity production suffers when a workforce is remote, say even beyond 20% of the time." "Many of us who are technically qualified or considered to be by the VA disabled veterans... we don't consider ourselves disabled at all. I'm not. I didn't consider myself disabled when I was medically discharged from the Marines and I haven't considered myself as such a day since." "If it's good for veterans, their family members and their survivors, we're on it. If it's bad for that same group of people, we're on it. And we will call out lawmakers who are not doing right, we believe by our veterans any and every day of the week." "I found that operating with integrity and through strong communication served me well in my career." Resources Mentioned The Leadership Podcast | theleadershippodcast.com Sponsored by | www.darley.com Rafti Advisors. LLC | www.raftiadvisors.com Self-Reliant Leadership. LLC | selfreliantleadership.com Disabled American Veterans (DAV) ...
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    37 min
  • TLP472: Embracing Uncertainty with Dr. Margaret Heffernan

    TLP472: Embracing Uncertainty with Dr. Margaret Heffernan
    Aug 13 2025
    Dr. Margaret Heffernan has written six books including "Willful Blindness: Why We Ignore the Obvious at Our Peril" and "Uncharted: How to Navigate the Future," both widely recognized as top business books. Dr. Heffernan returns to the Leadership Podcast with insights from her new book "Embracing Uncertainty: How writers, musicians and artists thrive in an unpredictable world." She challenges conventional wisdom on how we think about decision-making in uncertain times. She reveals why leaders need to step away from predictive algorithms and reclaim their human capacity for intuition. She discusses the difference between healthy uncertainty and harmful vagueness, sharing practical techniques for leaders who want to make better decisions without drowning in endless analysis. She reveals why agenda-free meetings often produce better results than structured ones, and how silence can be more powerful than speaking. Through personal examples, Dr. Heffernan demonstrates how apparent failures can become unexpected successes when we learn to sit with uncertainty rather than rush to conclusions. This episode provides actionable insights for leaders who want to navigate uncertainty with confidence, make decisions with incomplete information, and create space for the unexpected insights that drive breakthrough thinking. You can find episode 472 wherever you get your podcasts! Watch this Episode on YouTube | Dr. Margaret Heffernan on Embracing Uncertainty https://bit.ly/TLP-472 Key Takeaways [03:32] Dr. Heffernan reveals what's not in her public bio: she's been trying to grow vegetables for about 10 years and is still absolutely terrible at it, and she's currently learning Italian, which is a deeply humbling experience. [04:53] Dr. Heffernan explains that leaders can reclaim intuition for better decision-making by absorbing quality information through everyday observations—like walking city streets or eavesdropping on conversations—to "restock their mental kitchen" with rich ingredients that will inform future choices when needed. [10:11] Dr. Heffernan confirms that when you slow down, thoughts bubble to the surface - some mundane like "oh God, I forgot to feed the cat," others valuable like identifying the right person for a job that your brain was processing subconsciously. [11:59] Dr. Heffernan distinguishes between necessary ambiguity and harmful vagueness by explaining that decisions are always ambiguous because they're "hypotheses about the future," but harmful vagueness occurs when leaders don't ask clear questions or establish what decision needs to be made. [17:09] Dr. Heffernan describes transforming a board she chairs from having overly strict agendas to focusing on "what are the three most important things we need to be talking about right now," explaining she has more often seen time wasted from detailed agendas than loose ones. [20:33] Dr. Heffernan explains that "action is how you search" - you can talk, think, and research forever, but the only way to know if something will work is to start, emphasizing that what really matters is beginning, not necessarily where you start. [23:06] Dr. Heffernan suggests that risk tolerance may actually be lower than ever before, but people's level of anxiety drives them to reduce risk, working with wealthy companies whose "risk aversion is almost tangible" despite having enormous resources. [24:36] Dr. Heffernan acknowledges that artists and musicians must be vulnerable to put themselves out there, but explains that most people she's worked with have high risk tolerance because "if you're going to do something meaningful and worthwhile, probably going to be something you haven't done before." [26:35] Dr. Heffernan shares that her book "Willful Blindness" initially seemed like a failure with only a couple of reviews after six months, but took off after making the Financial Times Business Book Award longlist and continues to have readers over a decade later. [28:53] Dr. Heffernan explains her motivation for writing "Embracing Uncertainty" stems from her belief that "the marginalization of the humanities and the arts, the defunding of the arts" is doing "immense harm" and represents "a gigantic loss, not just to the arts, but to all aspects of life." [32:01] Dr. Heffernan outlines her ideal leadership retreat opening: "sending people out for a walk and coming back to report what they saw," explaining this practice "wandering around stuff" and would reveal amazingly different observations from different people. [33:43] Dr. Heffernan suggests the better instruction for the walking exercise would be "noticed" rather than "saw" because "you could notice in all sorts of different ways," allowing people to focus on hearing, feeling, or thinking differently. [40:57] Dr. Heffernan explains she's become "much less concerned about planning now," leaving more margins for things to go wrong and scheduling less frantically to create "space and time for things to ...
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    48 min
  • TLP471: How Fear Drives Behavior and Why Traditional Leadership Backfires with Kurt Gray

    TLP471: How Fear Drives Behavior and Why Traditional Leadership Backfires with Kurt Gray
    Aug 6 2025
    Kurt Gray is a professor of psychology and neuroscience, and the author of "Outraged: Why We Fight About Morality and Politics and How to Find Common Ground." In this episode,. Kurt explains why our workplaces have become battlegrounds of moral outrage. Kurt's groundbreaking premise challenges the fundamental assumptions leaders make about motivation and conflict. While we've been taught that humans are driven by conquest and dominance, Kurt's research reveals we're actually hardwired as prey animals, constantly scanning for threats and seeking protection through tribal bonds. This isn't just academic theory—it's the key to understanding why your team members react with such intensity to seemingly minor workplace conflicts, why facts fail to resolve disputes, and why traditional leadership approaches often backfire in our current climate of perpetual outrage. Kurt reveals why social media has weaponized our ancient prey instincts, creating what Kurt calls "moral panics" that spread faster than ever before. Kurt introduces the revolutionary concept of "stories of harm"—the narratives that drive all moral conflict. Kurt also discusses the "vulnerability paradox"—how the strongest leaders actually become more effective by showing vulnerability first. Kurt outlines his practical framework for CIVil discourse: Connect, Invite, and Validate. This isn't corporate speak or sensitivity training. It's a research-backed approach that acknowledges our prey psychology while channeling it toward productive outcomes. Leaders learn how to connect with people as human beings before diving into disagreements, how to genuinely invite different perspectives without triggering defensive responses, and how to validate concerns without necessarily agreeing with conclusions. This episode is a timely reminder that outrage doesn’t have to define us and that leadership starts with understanding how others perceive harm. You can find episode 471 wherever you get your podcasts! Watch this Episode on YouTube | Kurt Gray on How Fear Drives Behavior and Why Traditional Leadership Backfires https://bit.ly/TLP-471 Key Takeaways [02:28] Kurt reveals he starts out in geophysics before transitioning to psychology, looking for natural gas in the Canadian wilderness before studying people's minds. [03:35] Kurt explains that while we think of humans as apex predators based on museum dioramas of cave people with spears, we're actually fairly weak and were more likely hiding from predators in the past, worried about getting eaten. [06:49] Kurt explains that people work together in groups for protection - one human naked in the wilderness won't survive long, so we need teams to help us survive and protect each other from threats. [08:17] Kurt explains that emotions and gut feelings drive our decisions more than facts, and when people have strong moral convictions, they dismiss facts from the other side as "not the right facts" or "not real facts." [11:24] Kurt suggests framing challenges as positive ways to rise to the occasion rather than focusing on fear, emphasizing resilience and future-facing thinking about how teams can be stronger. [13:21] Kurt emphasizes seeing people as three-dimensional rather than flattening them to just the opinion you disagree with, and highlighting common values and missions that organizations share. [14:54] Kurt acknowledges the trend of self-segregation but suggests focusing on deeper unifying concerns about protecting ourselves, families, companies, and nations from harm. [17:57] Kurt explains multiple factors including cable news, social media's ability to incite moral panics through limitless threats paired with virality metrics, and the resulting purity tests when people feel threatened. Kurt explains that debates often center on "who's the real victim" - in immigration, the right sees American citizens as victims while the left sees undocumented immigrants as victims fleeing violence. [23:16] Kurt explains that in group conflicts, minds think of moral competitions as binary (perpetrator or victim), and people stick to victimhood claims because it's better to be the victim than the perpetrator. [27:51] Kurt explains that vulnerability creates connection - when forced to be vulnerable with others (like being stuck in wilderness conditions), people bond incredibly because they're all in trouble together. [30:38] Kurt references Nick Epley's studies where people on Chicago trains think deep conversations would be awkward but actually love them, bonding much faster through meaningful questions rather than small talk. [32:54] Kurt confirms this, explaining our minds are hardwired to find threats, so when obvious threats like starvation don't exist, we expand minor threats into big ones - calling this "creep of harm." [36:28] Kurt confirms that our minds evolve to protect us from harm by paying attention to places where we feel victimized in the past, like always remembering an intersection where you ...
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    47 min
  • TLP470: Blue-Collar Careers Destigmatized with Ken Rusk

    TLP470: Blue-Collar Careers Destigmatized with Ken Rusk
    Jul 30 2025
    Ken Rusk is owner of Rusk Industries and bestselling author of "Blue-Collar Cash: Love Your Work, Secure Your Future, and Find Happiness for Life". Ken is also a motivational speaker who achieved WSJ Bestseller status with Blue-Collar Cash during the pandemic. In this episode, Ken reveals why 77 million Americans still work with their hands, yet blue-collar careers remain stigmatized. He shares his revolutionary approach to employee engagement through what he calls "hiring the whole person" - not just the eight hours they work, but understanding their dreams, goals, and what they're chasing in life. Ken also discusses the critical difference between reactive and proactive work environments, why blue-collar workers often have more control over their outcomes than white-collar employees, and how leaders can create what he calls "momentum mechanisms" that align personal and corporate goals. He shares memorable stories from his entrepreneurial journey, including the moment he realized two employees were making him money while he worked elsewhere, and the life-changing experience of working for someone who "thought big" in every aspect of life. Ken's pragmatic approach to leadership development, employee engagement, and business growth offers actionable insights for leaders in any industry who want to create environments where people can design the lives they want while contributing to organizational success. You can find episode 470 on YouTube, or wherever you get your podcasts! Watch this Episode on YouTube | Ken Rusk on Blue-Collar Careers Destigmatized https://bit.ly/TLP-470 Key Takeaways [03:11] Jan raises the question of how leaders can reshape the way society sees dignity and value in all kinds of work. Ken points out that nearly half of the 167 million fully employed Americans still work with their hands, a reminder that blue collar work remains essential. [04:59] Ken highlights that blue collar workers often have more control over what they produce, which gives them a direct connection to their work. He describes the “stand back moment” — a sense of pride in creating something tangible, a feeling that’s often missing in office jobs. [07:35] Reflecting on 38 years in business, Ken shares how his company grew from 6 to over 200 people. He talks about building a culture that made "ditch digging cool" before workplace culture was even a buzzword — hiring not just for the hours on the job but for the full person behind the role. [11:33] Ken talks about assigning someone the role of “Chief Culture Officer” or “Chief Cool Officer” to keep the company environment engaging. They swapped the word "goals" for "time pathways" and made personal milestones visible, so people feel invested in their work and each other. [14:08] Ken notes how side gigs have become more common. With tools like social media and mobile banking, many are turning hobbies — like making epoxy river tables into thriving weekend businesses selling for thousands. [16:00 Ken says his definition of success has shifted. What matters most now is time having the freedom to step back, see the big picture, and choose how to engage with his businesses. [17:15] One hard-earned lesson for Ken: drop the ego. He realized building a company isn’t about being the hero, it’s about finding people with entrepreneurial spirit and letting them lead because sometimes they’ll take it even further than he could alone. [19:15] Ken shares how he communicates financial responsibility by focusing on ROI instead of just dollars. He encourages department heads to think like owners by sharing profits from new revenue or cost savings creating buy-in from top to bottom. [23:49] When teaching ROI, Ken keeps it simple. He gives team leads a whiteboard and makes them subtract expenses manually — like balancing a checkbook — so they understand how their actions impact profits they can share in. [25:52] Ken encourages young people to ask "why" before choosing college or a trade. He suggests drawing a picture of their ideal life — the home, lifestyle, hobbies — then working backwards from that to choose a path. The key isn’t what you do, but what you do with it. [30:23] Ken shares two defining moments: one, realizing he could earn income even when not physically present on a job site; and two, working for someone who lived and thought on a massive scale. Both experiences showed him the power of big thinking and building something bigger than himself. [36:56] To close, Ken encourages people to block out the noise of expectations. Everyone knows what they truly want deep down. The key is to put that vision in front of you, let it guide you, and go live the life you actually want. [39:03] And remember...“The ultimate value of life depends upon awareness and the power of contemplation rather than upon mere survival.” — Aristotle Quotable Quotes "Almost half the people in the United States are in some form of working with their ...
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    40 min
  • TLP468: The Power of Doing Nothing

    TLP468: The Power of Doing Nothing
    Jul 16 2025
    In this episode, Jim and Jan explore the power of doing nothing and why it might be the most strategic move a leader can make. They begin with a discussion on Jan’s Crucible® expeditions, and the consistent lesson is that you have to slow down to speed up. For Jim, it means intentional time without distractions. For Jan, it means hiking alone in silence, letting his mind wander and connect unexpected thoughts. They share how leaders like Einstein and Da Vinci embraced doing nothing as a form of active thinking. Jim and Jan also talk about character and discipline, referencing General Stanley McChrystal’s formula where character equals conviction times discipline. They explain how many people are disciplined but have never paused to ask whether their actions are aligned with their true values. They also stress that alignment is not a one-time event but a continuous process that requires regular feedback and adjustment. Jim and Jan also talk about the pressure people feel today, especially around layoffs and uncertainty. They highlight the importance of stepping back to identify the real problem before jumping into action. Jim points out that when leaders rush to act without reflecting, they waste those resources. Jim and Jan believe leaders need a think list, not just endless to-do lists. If you’ve ever felt overwhelmed, stuck, or unsure where to focus next, this episode is a chance to reset. You can find episode 468 wherever you get your podcasts! Watch this Episode on YouTube | Jim & Jan on Power of Doing Nothing https://bit.ly/TLP-468 Key Takeaways [01:22] Jan asked Jim what he learned from his three crucibles. Jim said the biggest lesson is that “you have to unplug.” Solitude and stillness are essential for deep thinking and avoiding distractions. Jan added that you have to slow down to speed up, a principle he discovered during a hike in the snow-covered mountains. [02:29] Jan shared that doing nothing doesn’t mean sitting still. His mind was racing during the hike, processing thoughts like a “1985 MTV video.” He explained that movement without distractions lets his thoughts roam freely and helps him reset mentally. He drew inspiration from Einstein, who used solitude to spark creativity. [04:04] Jan discussed General McChrystal’s formula: character equals conviction times discipline. He said discipline alone is not enough if your convictions are flawed. Jim referenced a quote often attributed to Abraham Lincoln: if you have six hours to cut down a tree, spend three sharpening the axe. He stressed the importance of thinking before acting. [07:02] Jan advised leaders to keep a think list instead of a to-do list. He asked Jim how he finds time to think. Jim shared how stepping back during his entrepreneurial journey helped him recognize the right opportunity. Jim said doing nothing is about quieting your mind to open your eyes and ears. He explained that opportunities often go unnoticed when you’re laser-focused or moving too fast. [10:20] Jan said people under pressure need to “do nothing” in a productive way, like building relationships. He recalled early career advice that helped him shift from non stop work to meaningful connections. Jan reflected on how aging helped him realize what truly matters. He emphasized learning from others’ mistakes to save time. [13:56] Jim used to tell veterans to focus on themselves before helping others. He later realized that helping others while seeking support lifts your spirits and sharpens your own clarity. Jim encouraged leaders to define the problem clearly before solving it. In meetings, he suggests everyone write down what problem they think they’re solving. If the team isn’t aligned on the problem, they can’t solve it effectively. [16:05] Jan shared a military lesson on shooting an azimuth to stay on course. He explained that even small mistakes in direction compound over time. Jim said alignment is not a one-time event but a continuous process. Jan emphasized the need for constant adaptability. Jan also noted that being “lazy” in the right way is really about being efficient with effort and resources. [23:40] Jim explained that efficiency isn’t just about maximizing profit. It’s about managing limited resources like time, money, warehouse space, and customer attention. Jan said energy is another limited resource that must be protected. [25:49] Jan said leaders must care for themselves mentally, physically, emotionally, and spiritually. Jim closed by noting that throughout history, great leaders have stepped away to think. Those quiet periods led to their most valuable insights. If you never step back, you may never realize what you’re missing. [28:45] And remember...“Loneliness is the poverty of self; solitude is the richness of self.” - May Sarton Quotable Quotes "You have to slow down to speed up." "Some people can sit. I can't sit. My doing nothing is moving." "Character is ...
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    29 min