Real Estate Marketing Implementation Podcast (The REmarketing Podcast)

Auteur(s): Jerome "Mr. Implementation" Lewis
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  • Résumé

  • No fluff. No filler. Just real, unfiltered marketing and business strategies for real estate professionals. Hosted by Jerome Lewis, the Real Estate Marketing Implementation Podcast delivers honest, direct, and practical insights from industry experts in real estate, marketing, and business growth. If you want straightforward guidance that actually works, this is the podcast for you.
    Copyright 2025 Jerome "Mr. Implementation" Lewis
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Gestion et leadership Marketing et ventes Réussite personnelle Économie
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Épisodes
  • 💡 The Genius Model for W-2 Escapees: Build Your Real Estate Empire with Zachary Beach

    💡 The Genius Model for W-2 Escapees: Build Your Real Estate Empire with Zachary Beach
    May 6 2025
    Summary
    • 🍹 From Bartender to CEO: Zachary Beach left his jobs in bartending and personal training to join his father-in-law’s real estate business—despite having zero experience. Through implementation, mindset shifts, and persistence, Zachary now leads SmartRealEstateCoach.com, a 3x Inc 5000 company.
    • 🏡 Creative Financing Explained: Creative financing allows buyers to acquire real estate without banks, large down payments, or personal guarantees. Zach outlines strategies like subject-to deals, owner financing, and how creative financing solves both financial and real estate problems for sellers.
    • 📘 Real Estate On Your Terms: The company’s bestselling book explains the fundamentals of buying and selling on terms (a.k.a. creative financing). It includes case studies and is offered for free at wickedsmartbooks.com/jerome2.
    • 📞 Cold Calling to Communication Mastery: Zach began by cold calling expired listings. This taught him the essential skill of communicating with sellers—a foundation that drives success in creative real estate investing.
    • 🔁 Transforming W-2 Employees into Real Estate Entrepreneurs: The company’s “Genius Model” focuses on:

    1. Mindset: Shifting from employee to entrepreneur.
    2. Skill Building: Leveraging W-2 experience to excel in real estate.
    3. Systems: Implementing long-term processes to build scalable wealth.

    • 📈 Adapting to Market Shifts: Zach notes a major uptick in referrals from agents and wholesalers due to rising interest rates and tighter buyer pools. Creative financing allows for deals even when traditional sales stall.
    • 🧠 Tailored Real Estate Strategy: Instead of generic advice, Zach emphasizes starting with the end goal and designing the most direct path to get there—often bypassing wholesaling or flipping to go directly into portfolio-building through terms.
    • 👩‍🏫 Case Study – Professor to $93K Deal: One student—a law professor at the University of Pennsylvania—joined their program and closed a $93K profit subject-to deal within 60 days, proving the system’s accessibility and potential for professionals with no prior real estate background.

    Insights Based on Numbers
    • 3X Inc 5000 Growth: Smart Real Estate Coach has appeared three consecutive times, reflecting its scalable success.
    • $93,000 Profit: Achieved by a new student in less than 60 days using subject-to strategy.
    • 60 to 100 Million in Control: Zach’s team consistently holds this value in real estate—without traditional bank loans.
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    27 min
  • "PUSH Past Fear: Why 'I Want It More Than I Fear It' is the Real Estate Mindset That Wins"

    "PUSH Past Fear: Why 'I Want It More Than I Fear It' is the Real Estate Mindset That Wins"
    Apr 29 2025
    Summary
    • 🎯 A Life-Changing Challenge Sparked a Career: David Radney shares how a church mastermind pushed him to confront fear and write a $1,000 accountability check—leading him to buy his first duplex within two weeks. That spark turned into a 20+ year real estate career.
    • 📞 The Power of Prospecting and Practice: David leads free weekly script practice sessions to help agents improve objection handling and confidence. He emphasizes that agents should practice with peers, not clients—"sweat in practice, so you don't bleed in war."
    • 🧠 Mindset Shift: List to Last: David highlights how listing gives agents time freedom and income control, allowing dual-career agents to transition into full-time professionals by prioritizing listings over buyer chaos.
    • 🎤 From Fearful to Fearless in Public Speaking: Overcoming a crippling fear of public speaking, David credits Toastmasters and life urgency with pushing him to master the stage. He now gets paid to do what once paralyzed him—proof that desire beats fear.
    • 📘 Book in Progress – “I Want It More Than I Fear It”: A title that reflects David’s life mantra, born from overcoming fear of public speaking, health struggles, and self-doubt. With support from Jerome Lewis, David is now pushing through and publishing.
    • 🚨 Health Scare Turned Wake-Up Call: Diagnosed with type 2 diabetes, David received a blunt warning from his doctor: "Do you want the Reese's, or your feet?" That moment hit hard—reminding him that emotion drives action—and led to life-changing weight loss.
    • 🛠️ The PUSH Coaching Framework:
    • PUSH = Prospect Until Success Happens
    • The program trains agents to master listing presentations, internalize scripts, and close confidently—before ever prospecting.
    • Confidence is key. Most agents don’t fear rejection—they fear saying yes and not knowing what to do next.
    • 🔄 Real Coaching, Real Results: One success story involved a student who’d been on 10 listing appointments without success. After learning PUSH’s objection-handling script and implementing it, he secured a listing on the spot and broke through his slump.
    • ❤️ Embracing the Push: David shares that he both pushes others and allows others to push him. True growth comes from challenge, honesty, and being coachable—a trait he values in both students and sellers.

    Insights Based on Numbers
    • 20+ years in real estate, starting with a duplex and growing into coaching.
    • 10 unsuccessful appointments turned into a win after just 3 PUSH sessions.
    • 2 weekly free script practices (Wednesday evening & Friday morning).
    • Over 100 pounds lost after facing diabetes and choosing health.
    • 1 defining mantra: "I want it more than I fear it." - David Radney
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    35 min
  • ⚖️ From Foreclosure to Freedom: How to Navigate and Win With Mike Russell

    ⚖️ From Foreclosure to Freedom: How to Navigate and Win With Mike Russell
    Apr 22 2025
    Summary
    • 🏠 From Real Estate Success to Rock Bottom: Michael Russell spent 30 years in real estate, owning a successful Century 21 franchise. He witnessed both booming markets and devastating downturns, losing everything—homes, business, marriage—during the 2008 crash.
    • 💔 The Emotional Toll of Foreclosures: Mike recalls handling thousands of foreclosures for banks like Fannie Mae and Bank of America. Witnessing over 200 physical lockouts left a lasting emotional impact, motivating him to shift toward compassionate solutions.
    • 🤝 Founding Hope for Hardship: Out of personal bankruptcy and deep regret, Mike founded Hope for Hardship—a nonprofit that helps homeowners avoid foreclosure. His mission: offer assistance with mortgage relief, application navigation, and negotiation with banks—completely free.
    • 📈 Understanding Foreclosure: Mike explains that foreclosure is the bank reclaiming property as collateral for unpaid debt. It begins with a “Soldier and Sailors” notice and escalates through public filings, legal proceedings, and eventual auction.
    • 📆 Timeline & Urgency: The process can unfold over 60-100+ days. But many delay action due to fear, denial, or misinformation. Mike emphasizes the first 45-day window after the initial notice is critical for intervention.
    • 🔍 Options to Avoid Foreclosure:
    • Reinstatement: Pay back all owed amounts at once (rarely feasible).
    • Loan Modification: Often not favorable due to today's higher interest rates.
    • Partial Claim Mortgage (for FHA loans): Outstanding balances are moved to a no-interest second mortgage, preserving the original low interest rate.
    • Short Sale: Selling for less than owed, now rare due to high market values.
    • ⚖️ Your Rights & Legal Protections:
    • Right to Cure Notice: Typically gives 90-120 days to fix the issue.
    • Federal Bankruptcy: Chapter 13 can pause foreclosure but comes with long-term risks.
    • Attorney General Support (in some states): Can delay auctions with proof of sale.
    • 📉 Why Bankruptcy Is a Last Resort: Mike shares from personal experience—filing bankruptcy led to a 7-year struggle. He urges exploring all other options before considering it.
    • 📞 Importance of Communication: Mike emphasizes: “The bank is not going to chase you—it’s your job to chase the bank.” Proactive contact can halt foreclosure and open up relief options.
    • 🛠️ How Hope for Hardship Helps:
    • Assists with preparing complete, bank-accepted assistance applications.
    • Maintains consistent 3-day follow-ups with lenders.
    • Helps clients keep homes, secure trial payment plans, or transition to better options.
    • 💬 Healing Through Helping: For Mike, helping others navigate foreclosure is both personal healing and purpose. His goal is to transform from being a “negative inflection point” in people's lives to becoming the reason for their fresh start.

    Insights Based on Numbers
    • 200+ lockouts witnessed: Deep emotional exposure to the pain of foreclosure.
    • 30-year career: Mike combines experience and empathy to guide clients.
    • 70%+ success rate: In helping clients stay in their homes through Hope for Hardship.
    • 2.875% mortgage example: Shows why saving low-interest loans is vital.
    • $190,000 in equity: One client who hadn’t paid in 3 years still cashed out thanks to appreciation.
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    42 min

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