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The Seed: Growing Your Business

The Seed: Growing Your Business

Auteur(s): Lisa Resnick Founder of Dandelion-Inc
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 Welcome to The Seed: Growing Your Business, brought to you by Dandelion Inc. I’m your host, Lisa Resnick, and this podcast is all about connecting, developing, and supporting women in business. Join me as we explore tips and insights on leadership, business development, and social media strategies that can help you thrive. We’ll also hear from amazing guests who share their stories and experiences, offering inspiration and practical advice for your entrepreneurial journey. So, tune in, download, like, and subscribe. And remember, if you love what you hear, share the love with others. Together, let’s cultivate growth and empower women in business.2024, Dandelion-Inc Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • Ep.94-Lead Beyond What You Sell

    Ep.94-Lead Beyond What You Sell
    Jul 16 2025
    Lead Beyond What You Sell: How Civic Engagement Transforms Your Business and Your Life This is my last writing from Poland, in between teaching leadership and civic engagement to a powerhouse group of women who are ready to lead in business, in their communities, and in their everyday lives. And as I sit with these conversations and experiences, one thing keeps coming up again and again—not just here, but in every room I’ve ever entered as a woman in business: Civic engagement isn’t just a community concept. It’s a business strategy. A life principle. A leadership lens. And if you’re building something that matters—something purpose-driven, sustainable, and rooted in real connection—then this is your reminder: you are already a civic leader in the way you show up, serve, and lead with intention. What Is Civic Engagement… Really? It’s more than town halls and ballot boxes. It’s organizing a local event, mentoring someone in your industry, creating a program that gives back, or using your platform to uplift voices that aren’t always heard. It’s contributing to something bigger than yourself—and that’s exactly what strong business leaders do. Whether you're a solopreneur, nonprofit founder, or creative entrepreneur, this is the work that makes your business unforgettable. Why Civic Engagement Matters for Entrepreneurs If you want to build a business that’s sustainable and meaningful, here’s why civic engagement should be part of your strategy: It builds trust. Showing up for your community builds a foundation that no amount of ad dollars can buy. It increases visibility—authentically. People want to know what you care about, not just what you sell. It opens doors. Some of my biggest opportunities have come from community work, not cold outreach. This is where purpose-driven entrepreneurship thrives—where your mission and your message align with action. Three Ways to Lead With Civic Impact Align with a cause that matters to you. Not one that looks good on paper, but one that makes you feel something. Bake that cause into your brand, your content, your services. Engage with your local and online community. Host an event, join a panel, volunteer, offer mentorship. Be known as someone who contributes—not just sells. Create leadership opportunities inside your ecosystem. If you have a membership, mastermind, or community group, give people space to lead. Let them bring their voices, talents, and stories to the table. That’s how true community-building happens. Why This Work Keeps Me Going? I’m balancing a lot right now—teaching abroad, running Dandelion-Inc, editing my book, raising two growing boys, showing up for my marriage and my community. But I keep going because I know my why. I’m not chasing performance. I’m investing in impact. I’m not here just for income. I’m building for legacy. And here’s what I want you to know: Leadership isn’t something you earn. It’s something you practice. So ask yourself today: How can I lead from where I am and serve beyond what I sell? Because if you start there? Everything shifts. Want Support With This? Come find me over at Dandelion-Inc. You don’t have to figure it all out alone. Inside the Dandelion community, we’re building smarter—not harder—and doing it together. 🌼 Until next time, keep planting the seeds. Listen to the full conversation here.Don't forget to check out our blog, beyond the podcast, by clicking here.
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    10 min
  • Ep.93-5 Low-Lift Ways to Diversify Your Income

    Ep.93-5 Low-Lift Ways to Diversify Your Income
    Jul 9 2025
    Build While You’re Away: 5 Low-Lift Ways to Diversify Your Income Right now, I’m sitting in Poland—still in awe of the powerful women I’ve met while teaching leadership and civic engagement across the region. It’s been energizing, eye-opening, and humbling all at once. But even in the midst of this incredible work, I’m reminded that back home… my business is still running. Not because I’m glued to my laptop. Not because I’ve cloned myself. But because I’ve intentionally built income streams that don’t rely on me being live and present every day. And let me tell you something: If all my income was tied to just one client, one paycheck, or one launch—this opportunity wouldn’t have been possible. So let’s talk about how you can create that same freedom. You don’t need a big team or months of planning. You just need to work smarter with what you already have. Why Solopreneurs Struggle with Income Diversity We often think that to earn more, we have to do more. But adding more to our plates is the fastest way to burn out—especially when we’re running everything solo. The truth? You already have assets, content, and knowledge that people want. The key is recognizing it and packaging it with intention. Step 1: Audit What You Already Have Ask yourself: What am I always being asked about? What resources have I created for clients or community? What topics do I talk about again and again? For me, it was things like: Time management strategies Community-building frameworks How to stay consistent online How to balance family, business, and service These became the foundations of my worksheets, mini-courses, and digital resources. Step 2: Repackage Without Reinventing You don’t need a polished course or 12-week program to make money. You just need to solve one small problem clearly. Here are some quick examples: Turn a repeat client process into a $15 workbook Trim down a past workshop into an audio mini-course That go-to pep talk? Bundle it into a simple digital guide Think clean, simple, and clear—not perfect. Step 3: Batch Your Energy (The Solopreneur Way) When you don’t have a VA or team, batching becomes your best friend. Try this: Block off 2–3 hours/week to work ON your business Pick one format to start: PDF, audio, Canva template—whatever’s easiest Batch your tasks: Week 1: Write the content Week 2: Design it Week 3: Upload and write promo copy Use tools like Canva, Flodesk, Payhip, and Pally to keep it simple. Step 4: Plug It Into Your Ecosystem Once it’s created—don’t let it sit in Google Drive purgatory. Add it to an email funnel as a $10–$30 upsell Share it on social weekly (rotate tips, testimonials, behind-the-scenes) Offer it as a bonus in your membership or community This is what I’ve done with my Time Mastery mini-course—it’s short, simple, and adds value without adding work. Step 5: Add Low-Lift Affiliate Income I know many of you are already recommending tools and products to others. Why not earn from it? You can: Add affiliate links to tools like Canva, Flodesk, podcasting gear Include a resources page on your site Drop links in email footers or social posts You’re already doing the sharing—this just makes it strategic. Final Step: Give Yourself Permission to Start Small Perfection is a delay tactic. Some of the best money I’ve made came from messy, scrappy launches that weren’t “ready.” And guess what? Everything you build now will evolve anyway. So don’t wait to get it “just right.” Just start. You Are Not Stuck If you’re feeling like all your income is tied to one client, one job, or one big launch—I see you. I’ve been you. But I promise: You already have everything you need to begin creating new income streams that run without you. Start by auditing what you’ve already created. Pick one piece. Block time this week.
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    13 min
  • Ep.92-The Stretch and the Spark

    Ep.92-The Stretch and the Spark
    Jul 2 2025
    Butterflies Mean Go: What Teaching in Poland Is Really Teaching Me Five days into this whirlwind experience, and I still can't quite believe it. I’m in Poland, teaching leadership and civic engagement to women who are ready to make real change in their communities—and in themselves. It sounds glamorous. And yes, it’s incredible. But it’s also real life. While I’m over here helping women grow, I’m also checking in on my boys’ lacrosse schedule, responding to client messages, making sure my husband’s holding down the fort, and—oh yeah—getting developmental edits on my first book. This Isn’t a Vacation—It’s a Masterclass in Being Stretched There’s no pause button when you’re a woman in business, a parent, and a leader. And honestly? I wouldn’t want one. Because I’m not here for the hustle anymore. I’m here for alignment. For meaningful growth. For impact that lasts beyond a calendar invite or a social media post. Every day I’m here, I’m reminded: This isn’t just a trip. This is a full-body yes to the life I’ve been building—brick by brick, moment by messy moment. Building Dandelion-Inc From Across the Globe Yes, I’m still working while abroad. Because Dandelion-Inc isn’t just a business—it’s a living, breathing community. It’s women supporting women. It’s accountability, purpose, and momentum. And even from across the ocean, I’m still fully in it. Because being in it means pouring into others—and growing roots and wings at the same time. Let’s Talk About the Book The butterflies really started fluttering when I opened that email with my first round of developmental edits. Equal parts panic, joy, and a weird calm that whispered: This is happening. This is the story I’ve wanted to tell for years. It flew out of me faster than I expected—but sharing it? That’s the part that feels raw and vulnerable and so, so worth it. And it brought me back to eighth grade. When I wrote a paper about Teddy Roosevelt—not because I had to, but because something about his leadership made me sit up a little taller. His quote still guides me today: “It is hard to fail, but it is worse never to have tried to succeed.” That’s the energy I’m bringing into this chapter. Trying. Failing sometimes. Growing always. If You’re Waiting for the Perfect Time—Don’t This trip, this podcast, this business, this book—they didn’t come from waiting. They came from starting. Even when it wasn’t perfect. Especially when it wasn’t perfect. So if you’re standing at the edge of something new and the butterflies are showing up, don’t take it as a sign to stop. Take it as your sign to go. Show up messy. Show up scared. Show up. Because growth doesn’t wait for perfect. And neither should you. Let’s Keep Growing Together Want more insights like this? Sign up for my newsletter at Dandelion-Inc.com and get weekly strategies to help you grow your business with confidence! Listen to the full conversation here.Don't forget to check out our blog, beyond the podcast, by clicking here.
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    8 min

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