Épisodes

  • Behind the Influencer Lens: Truth, Strategy & Luxury Collabs | Under the Brand
    Jul 23 2025

    Discover what really drives creator-brand success with influencer Molly Kuplen & head of influencer marketing Maren Kollhus.

    From luxury collabs to true ROI, this is influencer marketing without the fluff.

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    45 min
  • Rugby, Culture & Growth: Building a Sports Brand in Miami | Under the Brand
    Jul 23 2025

    Rugby doesn’t come to mind when you think of Miami… but the Sharks changed that. 🏉

    Tomas Ordonez, head of growth for the Miami Sharks, joined me to talk about launching a pro team in a city packed with sports legends, and building a fanbase from day one.

    “When they heard about the Miami Sharks being a new thing, they were super excited. They actually started reaching out to us and saying, hey, this is me. How can we help?”

    💡 If you’re building from the ground up, this is your case study in community-first growth!

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    20 min
  • The AI Tool That’s Changing How We Do PR (And Why You Should Try It)
    Jun 7 2025

    🎙️ In this new episode of Under the Brand, I reveal one of my favorite AI tools already transforming our PR strategies.

    We've only been using this tool for about a month and have already secured major national news coverage for clients in financial services and aviation.

    Check it out now!


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    2 min
  • Back to the Mic: What Inspired Me to Create My Own Podcast
    Jun 7 2025

    Are you curious what inspired my podcast, Under the Brand? 🎙️

    My background in journalism sparked a love for sharing powerful stories — the people, passion and ideas behind some of the world’s most well-known brands and exciting new ventures!

    Check out the full episode now to hear how it all started!

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    3 min
  • Beyond the Plate: Inside the journey of J Michael’s Tavern & Grille Part 2
    Jun 2 2025

    This week on Under the Brand, I’m sharing the second part of my conversation with Kurt Holden and Jeff Groth, the founders of J Michael’s Tavern & Grille!

    They talk about their perspective on working with influencers, the most rewarding part of launching the restaurant, how the pandemic influenced their approach to business and the advice they’d give those looking to launch a brand or a restaurant.

    Check it out the full episode now!

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    10 min
  • Beyond the Plate: Inside the journey of J Michael’s Tavern & Grille
    May 30 2025

    In this week’s episode of Under the Brand, I sat down with Kurt Holden and Jeff Groth, the founders of J Michael’s Tavern & Grille, Stuart, Florida’s newest destination for refined dining, live music and sports.

    They share what inspired them to open the restaurant, the key lessons they’ve learned along the way, what it takes to stand out in a crowded market and much more. Jeff also shares his journey, starting as a dishwasher and working his way up!

    🎥 Watch the full episode now and stay tuned for Part 2.

    Congratulations to Kurt and Jeff on their grand opening!

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    15 min
  • Marketing in Turbulent Times: Is This the Time to Pull Back or Push Forward?
    May 30 2025

    With new tariffs causing uncertainty in the stock market, many businesses are feeling the pressure. 📈


    In the latest episode of my new podcast, Under the Brand, I share my thoughts on navigating these uncertain times by staying consistent and true to your brand.

    🎥 Watch the full video now and stay tuned for the next episode!

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    1 min