Titres dans Prévision et planification stratégique

In Age of Invisible Machines, Robb Wilson delivers an eye-opening and startlingly insightful blueprint for leveraging conversational AI in order to make your organization self-driving—with a growing ecosystem of interconnected automations accelerating all aspects of your business.

Mindful Business Leadership presents a new model of leadership. It introduces 10 very different leadership roles that are required to meet the challenges of modern business. Memorable metaphors and images are created for each, and they are placed in a matrix. Listeners are shown how to develop these roles within themselves. Potentially negative aspects of each are discussed, along with material on how to put these to creative use.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

In their new book, Paul Leinwand and Mahadeva Matt Mani, both members of the PwC US partnership and the Strategy & Global team, help leaders navigate these profound and historical shifts and provide a road map for reshaping their companies. Building on major new body of research, along with case studies of companies on the vanguard of this major shift, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve

In their years of working with senior executives around the world, MIT research scientists Stephanie Woerner, Peter Weill, and Ina Sebastian noticed that these leaders knew they had to transform their businesses, but lacked a coherent framework and a common language—a playbook—to guide and motivate their employees and keep everyone focused on a common goal. Future Ready is that playbook.

Be a Change Agent is a comprehensive examination of change leadership - the need for it, the qualities of change leaders, and the importance of having great change teams. In the first section of the book, Ola takes the listener through stories of fearless leaders and explores the veritas qualities that made them successful.

New York Times best-selling author Keith Ferrazzi offers a bold new vision for what the organization of the future looks like - digital, distributed, inclusive, resilient, empathic - and the emerging best leadership practices that will redefine success in the ever-evolving world of work. Based on an ambitious global research initiative involving thousands of executives, innovators, and changemakers who have redefined their strategies, business models, organizational systems, and even their cultures, this book documents the workplace innovations.

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.

After years of consulting for Fortune 1000 companies, Brady Brim-DeForest understands the drawbacks of working in giant, siloed environments. His book, Smaller is Better, shows you how to use the small, empowered teams model to radically recharge your workplace, make better products, and deliver a phenomenal customer experience. All with better employee engagement and retention!

Sephora is a playground for women, chock full of lipstick, eyeshadows, foundations, blushes, and so much more, just waiting to be experienced. It’s where teens learn to apply foundation and adults learn how to create the perfect smoky eye. It’s the cosmetic birthplace for the iconic Kardashian contour. And it’s a dominant brand, taking home a large portion of the $48.3 billion-dollar makeup industry. This book will teach entrepreneurs, innovators, marketers, and executives everything they need to know about creating an iconic experience for their customers.

Now including a discussion of critical success factors, as well as new chapters that focus on implementations issues and "how to sections" on finding your CSFs and brainstorming the performance measures that report progress within the CSFs, Key Performance Indicators, 2nd Edition will help you identify and track your organization's KPIs to ensure continued and increased success.

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity.

Das unverzichtbare Handbuch für den Manager. Viele Managementbücher handeln davon, andere zu führen. Thema dieses Hörbuches ist dagegen die Frage, wie man sich selbst führen kann, um wirksamer und zielgerichteter zu arbeiten. The Effective Executive gehört zu den wichtigsten Werken von Peter F. Drucker, dem "Vater des modernen Managements". In gewisser Weise ist es sogar das wichtigste der mehr als 40 Bücher, die er in seinem Leben schrieb. Denn dieses Buch enthält die auch heute noch gültigen Antworten auf die Fragen: Wie werde ich effektiv?

This insightful guide provides a proven process for strategy design combined with The Nine Elements of Organizational Identity framework to align action for success. Whether you're a seasoned executive or a budding entrepreneur, this book is packed with valuable resources.

Descubre cómo piensan las mejores inversores del mundo. El autor bestseller número uno del New York Times,Tony Robbins, pone fin con este libro a su trilogía sobre la libertad financiera, y lo hace con una guía práctica para desvelar el poder de las inversiones alternativas. Junto al renombrado inversor Christopher Zook, Robbins ha entrevistado a más de una docena de los mayores líderes inversores globales. Sus cuatro décadas de actividad como estratega personal y empresarial le han granjeado la confianza de muchas de las mentes financieras más brillantes y exitosas del mundo.

We have a choice. We can either be reactive and struggle to adjust to transformational events on the fly, or we can be proactive and control the narrative—reinventing work to align with the evolving environment. Futurist Rishad Tobaccowala has had a highly successful career because he has anticipated and capitalized on emerging trends. In Rethinking Work, Rishad outlines the reasons why being proactive in this era of unprecedented change is the only way organizations will survive and thrive.

Are you tired of trading hours for dollars? Do you dream of building a business that gives you true time and financial freedom? In this groundbreaking book, land investing expert Mark J. Podolsky reveals the step-by-step system he used to go from working 50+ hours a week to just 2 hours a month - while dramatically increasing his income. Drawing on his years of experience mentoring thousands of land investors, Podolsky lays out a proven blueprint for transforming your land business into a passive income machine that runs on autopilot.

Owning Game-Changing Subcategories outlines the path to finding, managing, and leveraging new subcategories. In the digital age, the path has been made wider, shorter, and more frequently traveled. Throughout, David Aaker discusses certain aspects of the digital age that alter this path, such as E-commerce providing fast, inexpensive market access bypassing the cost of gaining distribution into storefront retailers or creating personal sales teams and social media and websites enabling communication on steroids in comparison with traditional use of advertising or events.

Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision.

The Cybersecurity Playbook is the step-by-step guide to protecting your organization from unknown threats and integrating good security habits into everyday business situations. This audiobook provides clear guidance on how to identify weaknesses, assess possible threats, and implement effective policies. Recognizing that an organization's security is only as strong as its weakest link, this audiobook offers specific strategies for employees at every level.