Titres dans Marketing

HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas. ""A breakthrough book. Wonderfully applicable to about everything in life."" —Nassim Nicholas...

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO, eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul.

Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.

In 2010, Tommy Mello became the sole owner/operator of a single garage door service business with $50,000 in debt. Today, A1Garage generates over $30 million in annual revenue, with over 250 employees in 12 states. He shows home service business owners how he did it, and they, too, can in Home Service Millionaire. If you’re like most home service business owners, you are probably just scraping by. You can’t grow your business because there aren’t any more hours in a day.

“Jonah Berger is one of those rare thinkers who blends research-based insights with immensely practical guidance. I am grateful to be one of the many who have learned from this master teacher.” —Jim Collins, author Good to Great, coauthor Built to Last From the author of New York Times...

Exploring the sometimes hilarious, sometimes devastating impact of crowd behavior and trading trickery on the financial markets, this book brilliantly combines two all-time investment classics. Extraordinary Popular Delusions and Confusión de Confusiones take us from Tulipmania in 1634-when tulips actually traded at a higher price than gold - to the South Sea "bubble" of 1720, and beyond. Securities analyst and author Martin Fridson guides you on a quirky, entertaining, and intriguing journey back through time.

Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.

What if your affiliate business could run 24/7 finding products, creating content, driving traffic, and making sales without burning you out? Welcome to AI-Powered Affiliate Marketing 2026, a step-by-step guide for building a scalable, automated, and future-proof affiliate business using artificial intelligence. If traditional affiliate tactics feel slow, oversaturated, or confusing, this book shows how today’s top marketers use AI to work smarter, not harder. Affiliate marketing has changed. Algorithms decide visibility. Automation drives conversions. Personalization builds trust.

In a world drowning in copycat “thought leaders” and AI-generated noise, the worst thing you can be is forgettable. This is the ultimate playbook for CEOs, founders, and experts who want to escape “best kept secret” syndrome and grow revenue exponentially by earning the visibility, credibility, and brand preference that you deserve. You'll become the trusted face of your firm, the respected voice in your field, and the magnet that pulls in perfect-fit clients, partners, talent, investors, and media without chasing, convincing, or begging them.

This podcast is a community of dental professionals who share their knowledge, expertise and experience in order to provide value to you and your dental practice. Our topics will cover practice management, transitions, real estate, accounting, law, financial planning, dental product reviews, marketing and much more! We welcome you to visit us at (https://www.klassolutions.com) to learn more about how we can help you build your dream practice.

You’ll learn how to write a clear, impactful business book, even if you’ve never seen yourself as a writer. Kevin shows you how to turn your clients’ questions into chapters, why short books outperform long ones, and how your book becomes your most powerful tool for attracting clients, building trust, and positioning yourself as the go-to expert.

Two dads. Too much data. Questionable humour.If you’re into Adobe, data, or just enjoy watching two grown men pretend they have their lives under control - this is your podcast.Join Kasper Andersen (Accrease) and Casper Noreen Frid (Accutics) as they navigate the wild intersection of Adobe Experience Cloud, data strategy, and the everyday chaos of business-life.Expect sharp takes, pragmatic insights, and the occasional existential crisis over broken tracking… all generously sprinkled with dad jokes so bad they should probably come with a GDPR warning.

Every business has Trust Leaks™ — small, hidden breaks in communication, process, or delivery that quietly erode confidence, stall sales, and undermine client experience. As a Business Strategist, Trust Architect, and founder of The Martini Way, Sandra Martini pulls back the curtain on the everyday leaks that cost entrepreneurs revenue, retention, and referrals. In each short, actionable episode, Sandra shares real-world examples, practical fixes, and systems you can implement immediately to strengthen trust at every touchpoint. No hype. No jargon. Just clarity, transparency, and Extreme ...

As a health and wellness professional, you didn’t learn how to market your practice in school.This show is the marketing class you missed, focused on helping you get found online, attract the right clients, and become a go-to provider in your area.You’ll hear real, sustainable marketing tips you can actually implement without adding more to your plate, so you can spend your time focusing on your clients.We’ll cover topics like:• Health and wellness marketing that fits the realities of solo and small practices• Website design strategies that help visitors trust you and take the next ...

Devenir créateur de contenu est aujourd’hui à la portée de tous, mais réussir à bâtir une véritable communauté, développer une présence forte en ligne et transformer sa passion en carrière durable demande une stratégie claire. Ce guide complet vous accompagne pas à pas pour créer du contenu authentique, comprendre les algorithmes, collaborer avec des marques, diversifier vos revenus et bâtir une activité stable et épanouissante.

The Free Time Mastermind helps you build a business that gives you more. More clarity, more income, more freedom, and far more control over your time. If you’re tired of overwhelm, stuck routines, and ideas that never quite take shape, this podcast shows you a better way.Each episode gives you practical insights you can use immediately: clearer thinking, smarter decision-making, and faster progress on the goals you keep putting off. You’ll hear real entrepreneurs share the breakthroughs that saved them years of trial and error, the systems that freed up their schedules, and the strategies ...

In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn’t a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online.

🎧 Real deals, real strategies, real results. Learn how to find, fund, and operate profitable property plays from someone who’s actually done it. Hosted by Andrew Wright, principal of Professionals Southport and a commercial investor who rebuilt after losing a ~$15M portfolio during the GFC, this podcast gives you a straight-talking look at what it really takes to build wealth through property. Each episode delivers practical frameworks, real deal breakdowns, and honest conversations with high-performing investors and operators across residential and commercial. But it’s bigger than the ...

פודקאסט על גיוס כספים מפי מומחה גיוס הכספים פרי לייבוביץ, בעל חברת מאצ' קהילות. ראיונות, סיפורי הצלחה, כלים מעשיים, אסטרטגיות, השראה ודיונים מעמיקים בפרקים הקרובים והעתידיים עם מומחים מובילים מהשטח, ניסיון אמיתי, טעויות, תובנות וערך פרקטי למאזינים, כולל סיפורים מאחורי הקלעים, מגמות חדשות, חיבורים, רעיונות יישומיים והסתכלות קדימה ...

The Online Business Blueprint is your ultimate guide to creating, launching, and scaling a profitable online business from scratch. Whether you’re a complete beginner or an aspiring entrepreneur looking to transition from traditional work to digital entrepreneurship, this book provides a step-by-step roadmap that makes the complex world of online business simple, actionable, and achievable.