Advertising Marketing

The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.

This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.

In his audiobook "Copywriting & Content Marketing Made Simple For Beginners: A Step-By-Step Handbook For Writing Highly Converting Content & Ad Copy," Ben Dean helps novices in the field understand the ins and outs of copywriting and content marketing. This thorough manual is designed with the novice in mind, dissecting intricate ideas into manageable steps that can be implemented right away. Dean begins by outlining the basics, including what content marketing and copywriting are and why they are so important to companies in the digital era. However, this audiobook is not just about writing.

Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.

This is an audiobook for artists and creative humans. The Rogue Artist's Art Marketing Guide helps artists and creatives figure out unique and fun ways of putting themselves and their art out there. Award-winning artist Rafi Perez brings his unique and silly experience and insight of marketing yourself as an artist using your own special brand of creativity.

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can't wait to tell their friends? How can an idea be communicated so that it catches fire in people's imaginations? Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process—POP! (Purposeful, Original, Pithy)—to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers imaginations.

If you want to put your arms around your business and bottom line, you'll want all the updated information and practices found in the landmark business best seller, Hug Your Customers. The only way to stay in business is to have customers; the only way to increase your profit is to attract more customer visits by providing exceptional customer service. It's that simple says Jack Mitchell. Hug Your Customers shares the hands-on practical philosophy that has allowed Mitchell and his Family of Stores to thrive and excel in today's challenging retail marketplace.

The Funnel: 10 Secrets of Extraordinary Church Growth is an absolute deep dive into the world of advertising, branding, and digital marketing for Christian churches and ministries. Incredibly detailed and practical teaching on social media content, Google marketing, website strategies, paid ads, and branding. Written by an absolute industry best. This audiobook isn't a bunch of high-view talk, it is deeply practical. You can expect to finish this audiobook with the clear tools on how to reach more people for your ministry.

Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since. It is aimed at people looking to improve their business and social relationships. This audiobook encapsulates key takeaways found in the original book. We’ve also provided an in-depth analysis as well as removing any fluff to save you hours of your time.

Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise - and win a place in the hearts and minds of your customers.

Machine learning and automation are disrupting every industry—advertising is no exception. The modern digital advertising landscape is dominated by the likes of Facebook and Google Ads, and the traditional optimization levers that PPC managers grew accustomed to are being stripped away and replaced by automated solutions.

Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.

There is an Instagram niche for everyone, whether you are a succulent grower, food blogger, nature lover, or a travel marketer. You just need to find your niche and stick to it. Doing this may not be easy; take time deliberating the best choice. It also requires accuracy and patience. For effective Instagram marketing, you must be sure that the content you share through Instagram will reflect the values that you represent as a brand. Being genuine can help you resonate well with your target audience.

The two crucial questions most often asked by salespeople are: "How can I close more sales?" and "What can I do to reduce objections?" The answer to both questions is the same: You learn to sell from a buyer's point of view. The Sales Advantage, a proven, logical, step-by-step guide from the most recognized name in sales training, will show you how.

If you want to discover how to dominate your niche using Instagram marketing, then pay attention... Instagram is one of the largest social media platforms in the world, and the platform is rapidly growing into one of the most powerful online marketing tools for small businesses and personal brands. If you are currently in business, or if you are planning on launching a business in 2019, you need to consider getting your business on Instagram and start building engagement on this social media giant.

From the writer of the top-of-the-line Advertising Your Business comes a book of demonstrated tips to expand the viability of your publicizing. With bit-by-bit counsel on the most proficient method to make an ad, how to purchase publicizing space, and how to ensure that your notice is attempting to its maximum capacity, your business will, before long, be receiving the rewards.

In the ever-evolving world of digital marketing, standing out and reaching the right audience is critical. Facebook and Instagram Advertising: For Businesses is your road map to achieving effective and targeted marketing on two of the world's leading social media platforms.

The opportunity to become rich has never been greater. With the advent of the Internet it is now possible to sell products without startup or overhead costs. Sell software and make between 50-75% commissions without having to say a word to anyone. You can literally make thousands, tens of thousands and even hundreds of thousands without picking up a phone or making a single sales call.

Admen, Mad Men, and How Advertising Really Works is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today's commercial culture.