Business Advertising
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Propaganda
- Auteur(s): Edward Bernays, Mark Crispin Miller - introduction
- Narrateur(s): Grover Gardner
- Durée: 4 h et 42 min
- Version intégrale
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Au global75
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Performance60
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Histoire60
A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".
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Worth the time and Money
- Écrit par Joel B le 2021-10-02
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Propaganda
- Narrateur(s): Grover Gardner
- Durée: 4 h et 42 min
- Date de publication: 2017-07-25
- Langue: Anglais
- A seminal and controversial figure in the history of political thought and public relations....
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17,34 $ ou gratuit avec l'essai de 30 jours
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The Art of Closing the Sale
- The Key to Making More Money Faster in the World of Professional Selling
- Auteur(s): Brian Tracy
- Narrateur(s): Brian Tracy
- Durée: 4 h et 26 min
- Version intégrale
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Au global57
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Performance44
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Histoire44
The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.
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A must read for all aspiring Salesman!
- Écrit par Amazon Customer le 2020-07-26
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The Art of Closing the Sale
- The Key to Making More Money Faster in the World of Professional Selling
- Narrateur(s): Brian Tracy
- Durée: 4 h et 26 min
- Date de publication: 2010-05-07
- Langue: Anglais
- Brian Tracy will help you master the art of closing the deal....
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16,77 $ ou gratuit avec l'essai de 30 jours
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This I Know
- Marketing Lessons from Under the Influence
- Auteur(s): Terry O'Reilly
- Narrateur(s): Terry O'Reilly
- Durée: 9 h et 10 min
- Version intégrale
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Au global575
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Performance510
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Histoire509
#1 NATIONAL BESTSELLER Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask...
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So good I am buying the hard copy too
- Écrit par kw le 2018-03-12
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This I Know
- Marketing Lessons from Under the Influence
- Narrateur(s): Terry O'Reilly
- Durée: 9 h et 10 min
- Date de publication: 2018-02-27
- Langue: Anglais
- #1 NATIONAL BESTSELLER Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask...
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32,48 $ ou gratuit avec l'essai de 30 jours
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No B.S. Trust Based Marketing
- The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
- Auteur(s): Dan S Kennedy
- Narrateur(s): Tom Gallagher
- Durée: 7 h et 7 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals.
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No B.S. Trust Based Marketing
- The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
- Narrateur(s): Tom Gallagher
- Série: Nightingale-Conant: Marketing
- Durée: 7 h et 7 min
- Date de publication: 2022-12-29
- Langue: Anglais
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Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today....
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20,50 $ ou gratuit avec l'essai de 30 jours
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Advanced Selling Strategies
- The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere
- Auteur(s): Brian Tracy
- Narrateur(s): Brian Tracy
- Durée: 15 h et 34 min
- Version intégrale
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Au global13
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Performance9
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Histoire9
Strategy, tactics, and mental preparedness separate superior salespeople from the average - and with technological advances evening the competition, the selling edge is now more important than ever. Drawing on his own successful sales career and on his extensive experience as a sales consultant and seminar leader, Brian Tracy has developed the most comprehensive and effective approach to selling ever created.
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Advanced Selling Strategies
- The Proven System of Sales Ideas, Methods, and Techniques Used by Top Salespeople Everywhere
- Narrateur(s): Brian Tracy
- Durée: 15 h et 34 min
- Date de publication: 2016-11-11
- Langue: Anglais
- Strategy, tactics, and mental preparedness separate superior salespeople from the average - and with technological advances evening the competition, the selling edge is now more important than ever....
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26,23 $ ou gratuit avec l'essai de 30 jours
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Click Here
- The Art and Science of Digital Marketing and Advertising
- Auteur(s): Alex Schultz
- Narrateur(s): Alex Schultz
- Durée: 10 h et 36 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
The ultimate guide to digital marketing and advertising from one of the most influential digital marketers in the world, Alex Schultz, Chief Marketing Officer of Meta. “Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2...
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Click Here
- The Art and Science of Digital Marketing and Advertising
- Narrateur(s): Alex Schultz
- Durée: 10 h et 36 min
- Date de publication: 2025-10-07
- Langue: Anglais
- The ultimate guide to digital marketing and advertising from one of the most influential digital marketers in the world, Alex Schultz, Chief Marketing Officer of Meta. “Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2...
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34,39 $ ou gratuit avec l'essai de 30 jours
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My Life in Advertising
- Auteur(s): Claude C. Hopkins
- Narrateur(s): Mike Woodly
- Durée: 5 h et 17 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.
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My Life in Advertising
- Narrateur(s): Mike Woodly
- Durée: 5 h et 17 min
- Date de publication: 2024-04-24
- Langue: Anglais
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"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners.
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18,42 $ ou gratuit avec l'essai de 30 jours
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How to Close Every Sale
- Auteur(s): Joe Girard, Robert L. Shook
- Narrateur(s): Richard M. Davidson
- Durée: 7 h et 14 min
- Version intégrale
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Au global3
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Performance3
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Histoire3
Every salesperson knows that closing is the moment of truth. But closing isn't something that happens only at the end of your presentation. Joe Girard shows you how to set yourself up for success from the beginning and prepares you to deal with your biggest obstacles. Find out why people who give you the most initial resistance will become some of your best prospects. Learn how to avoid buyer's procrastination and create a sense of urgency. And discover why the sale really begins after the sale.
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GREAT STORIES, LEARNED ALOT
- Écrit par Lois Lane le 2023-02-14
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How to Close Every Sale
- Narrateur(s): Richard M. Davidson
- Durée: 7 h et 14 min
- Date de publication: 2022-08-09
- Langue: Anglais
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The Guinness Book of World Records named Joe Girard "the world's greatest salesman." Now best-selling author Girard reveals field-tested techniques, insider tips, and useful commonsense reminders that are guaranteed to give your career a boost....
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20,50 $ ou gratuit avec l'essai de 30 jours
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The Complete Guide to Facebook Advertising
- Auteur(s): Brian Meert
- Narrateur(s): Brian Meert
- Durée: 4 h et 32 min
- Version intégrale
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Au global4
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Performance3
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Histoire4
Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.
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Excellent Book on Facebook Advertising
- Écrit par Peter le 2021-01-29
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The Complete Guide to Facebook Advertising
- Narrateur(s): Brian Meert
- Durée: 4 h et 32 min
- Date de publication: 2019-03-19
- Langue: Anglais
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Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats....
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17,15 $ ou gratuit avec l'essai de 30 jours
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Scientific Advertising
- Auteur(s): Claude Hopkins
- Narrateur(s): Barry J. Peterson
- Durée: 1 h et 57 min
- Version intégrale
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Au global8
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Performance8
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Histoire8
The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.
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Good information, difficult to listen to
- Écrit par Amazon Customer le 2022-10-02
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Scientific Advertising
- Narrateur(s): Barry J. Peterson
- Durée: 1 h et 57 min
- Date de publication: 2018-03-06
- Langue: Anglais
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Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk....
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8,71 $ ou gratuit avec l'essai de 30 jours
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Auteur(s): Seth Godin
- Narrateur(s): Seth Godin
- Durée: 2 h et 58 min
- Version intégrale
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Au global34
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Performance29
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Histoire29
The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached...
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Interesting concept, but a little outdated.
- Écrit par Raza Siddiqui le 2024-11-01
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Narrateur(s): Seth Godin
- Durée: 2 h et 58 min
- Date de publication: 2020-11-24
- Langue: Anglais
- The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached...
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19,11 $ ou gratuit avec l'essai de 30 jours
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The Great First Impression Book Proposal
- Everything You Need to Know About Selling Your Book to an Agent or Publisher in Thirty Minutes or Less
- Auteur(s): Carolyn Howard-Johnson
- Narrateur(s): Lisa Negrón
- Durée: 57 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
This booklet from Carolyn Howard-Johnson, a UCLA Extension Writers' Program instructor for nearly a decade, helps authors love the project they most love to hate - writing a book proposal. She has taken the guessing out of the book proposal process. Now, there is no need to take expensive, time-consuming classes or spend hours reading a tome to find the voice and format that will propel an author's idea from a dream to reality.
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The Great First Impression Book Proposal
- Everything You Need to Know About Selling Your Book to an Agent or Publisher in Thirty Minutes or Less
- Narrateur(s): Lisa Negrón
- Durée: 57 min
- Date de publication: 2021-04-12
- Langue: Anglais
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This booklet from Carolyn Howard-Johnson, a UCLA Extension Writers' Program instructor for nearly a decade, helps authors love the project they most love to hate - writing a book proposal. She has taken the guessing out of the book proposal process....
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4,95 $ ou gratuit avec l'essai de 30 jours
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Auteur(s): Joseph Sugarman
- Narrateur(s): Mike Lenz
- Durée: 11 h et 9 min
- Version intégrale
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Au global8
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Performance8
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Histoire8
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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Learning from the best!
- Écrit par Nansey Sinclaire le 2023-03-18
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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Narrateur(s): Mike Lenz
- Durée: 11 h et 9 min
- Date de publication: 2020-12-29
- Langue: Anglais
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy....
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22,94 $ ou gratuit avec l'essai de 30 jours
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No B.S. Direct Marketing
- The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)
- Auteur(s): Dan S. Kennedy
- Narrateur(s): Mike Lenz
- Durée: 6 h et 15 min
- Version intégrale
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Au global14
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Performance9
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Histoire8
Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses.
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No B.S. Direct Marketing
- The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)
- Narrateur(s): Mike Lenz
- Série: No B.S.
- Durée: 6 h et 15 min
- Date de publication: 2019-11-26
- Langue: Anglais
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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works....
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19,72 $ ou gratuit avec l'essai de 30 jours
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Guerrilla Marketing
- Fourth Edition
- Auteur(s): Jay Conrad Levinson
- Narrateur(s): Bob Loza
- Durée: 12 h et 54 min
- Version intégrale
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Au global7
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Performance7
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Histoire7
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionalized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely revised and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success in the next century.
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This is a must listen to ...
- Écrit par Farsheed le 2019-06-22
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Guerrilla Marketing
- Fourth Edition
- Narrateur(s): Bob Loza
- Durée: 12 h et 54 min
- Date de publication: 2009-12-11
- Langue: Anglais
- In this completely revised and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success in the next century....
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24,53 $ ou gratuit avec l'essai de 30 jours
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AI Income Secrets - 101 Ways to Build a $5K/Month Cash Flow with Artificial Intelligence
- Auteur(s): George Stansted
- Narrateur(s): Tom Brooks
- Durée: 9 h et 3 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
AI Income Secrets is a bold, modern guide designed for anyone eager to tap into the explosive earning potential of artificial intelligence. The sleek, metallic cover showcases a futuristic blend of technology and human innovation, featuring a stylized head with a glowing neural-circuit brain—symbolizing the fusion of creativity and machine intelligence. Surrounded by subtle circuit patterns, the design conveys both sophistication and practicality.
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AI Income Secrets - 101 Ways to Build a $5K/Month Cash Flow with Artificial Intelligence
- Narrateur(s): Tom Brooks
- Durée: 9 h et 3 min
- Date de publication: 2026-01-05
- Langue: Anglais
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AI Income Secrets is a bold, modern guide designed for anyone eager to tap into the explosive earning potential of artificial intelligence.
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22,58 $ ou gratuit avec l'essai de 30 jours
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The Essential Drucker
- In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management
- Auteur(s): Peter F. Drucker
- Narrateur(s): Timothy Andrés Pabon
- Durée: 10 h et 56 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
Father of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker analyzed economics and society for more than sixty years. Now for readers everywhere who are concerned with the ways that management practices and principles affect the performance of...
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The Essential Drucker
- In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management
- Narrateur(s): Timothy Andrés Pabon
- Durée: 10 h et 56 min
- Date de publication: 2015-12-08
- Langue: Anglais
- Father of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker analyzed economics and society for more than sixty years. Now for readers everywhere who are concerned with the ways that management practices and principles affect the performance of...
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36,30 $ ou gratuit avec l'essai de 30 jours
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The 22 Immutable Laws of Marketing
- Auteur(s): Al Ries, Jack Trout
- Narrateur(s): David Drummond
- Durée: 3 h et 6 min
- Version intégrale
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Au global55
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Performance47
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Histoire46
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...
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A little out dated.
- Écrit par Gary Glass le 2018-08-12
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The 22 Immutable Laws of Marketing
- Narrateur(s): David Drummond
- Durée: 3 h et 6 min
- Date de publication: 2014-04-22
- Langue: Anglais
- There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...
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22,92 $ ou gratuit avec l'essai de 30 jours
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Talk Up Your Book
- How to Sell Your Book Through Public Speaking, Interviews, Signings, Festivals, Conferences, and More
- Auteur(s): Patricia Fry
- Narrateur(s): Carol Kilgore
- Durée: 8 h et 28 min
- Version intégrale
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Au global0
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Performance0
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Histoire0
A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.
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Talk Up Your Book
- How to Sell Your Book Through Public Speaking, Interviews, Signings, Festivals, Conferences, and More
- Narrateur(s): Carol Kilgore
- Durée: 8 h et 28 min
- Date de publication: 2013-01-27
- Langue: Anglais
- A unique and significant guide to selling more books through personal appearances and online interviews....
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21,57 $ ou gratuit avec l'essai de 30 jours
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The Infinite Machine
- How an Army of Crypto-hackers Is Building the Next Internet with Ethereum
- Auteur(s): Camila Russo
- Narrateur(s): Laura Jennings
- Durée: 10 h et 31 min
- Version intégrale
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Au global73
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Performance62
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Histoire62
Written with the verve of such works as The Big Short, The History of the Future, and The Spider Network, here is the fascinating, true story of the rise of Ethereum, the second-biggest digital asset in the world, the growth of cryptocurrency, and the future of the internet as we know it...
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Great info, poor narration
- Écrit par Amazon Customer le 2021-09-07
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The Infinite Machine
- How an Army of Crypto-hackers Is Building the Next Internet with Ethereum
- Narrateur(s): Laura Jennings
- Durée: 10 h et 31 min
- Date de publication: 2020-07-14
- Langue: Anglais
- Written with the verve of such works as The Big Short, The History of the Future, and The Spider Network, here is the fascinating, true story of the rise of Ethereum, the second-biggest digital asset in the world, the growth of cryptocurrency, and the future of the internet as we know it...
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