Career Strategy

In this revealing business advice book, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide.

Machiavellians may not get to heaven, but on earth they have a definite edge on the competition. In this pithy and discretely vicious guide, Stanley Bing shows how the Florentine master statesman and political thinker would handle today's myriad corporate challenges, seize the future by the throat, and make it cough up money, power, and superior office space. So, what exactly would Machiavelli do?

Creative Land Deals: How to Build Residual Income with No Money Down is your no-fluff blueprint for turning overlooked dirt into real income. No license. No fancy degrees. No giant bankroll. Just proven strategies, real hustle, and smart deal-making.

In "The Consumer's Journey to Purchasing Funeral Services: A Marketing Roadmap for Growing Market Share and Revenue," Bill A Johnston, a leading expert on Facebook ads for the funeral home industry, reveals the strategic marketing insights you need to become the market leader in your area. This comprehensive guide takes you through the consumer's journey from initial awareness to becoming a loyal, retained customer.

Numbers make or break you. Ask any bankrupt business or successful startup and they’ll both agree, numbers don’t lie. Unfortunately, most teams focus on too many numbers or the wrong numbers or maybe no numbers at all! Author Lee Benson knows numbers. He grew his business from 3 employees to 500 with 15 consecutive years of 20 percent compounded average annual growth. Friends and families asked for his secret. He told them it came down to Your Most Important Number.

Our book provides fundamentals tools and guidance to use as you start a new business, grow an existing business or use simple capital raising strategies. We also discuss complex capital raising (such as Securities and Intellectual Property). As the authors of Raising Capital, we have attempted to give you ideas, suggestions, examples and enough information for you to start the long hard and rewarding process of starting your own business or restoring life to an existing business.

In The Sale, bestselling author Jon Gordon and rising star Alex Demczak deliver an invaluable lesson about what matters most in life and work and how to achieve it. The book teaches four lessons about integrity in order to create lasting success.

Only 10% to 25% of organizations get it right when it comes to achieving the expected results from their strategic planning. This means 75% to 90% of them are leaving results on the table and wasting their time on things that don't matter. Almost a decade ago, a major steel manufacturer approached Sean Ryan and his team to help them think through how to better convert strategy to results. This was the catalyst for the seven gears that translate strategy to results found in Strategy-Execution-Results (SXR).

The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results. Six Sigma is the most powerful breakthrough management tool ever devised, promising increased market share, cost reductions, and dramatic improvements in bottom-line profitability for companies of any size. The darling of Wall Street, it has become the mantra of Fortune 500 boardrooms around the world because it works.

Struggling with an ingrained negative attitude? There's real hope for you! You can change and become a winner. You can develop the attitude of mind which brings peace, courage, and success.

Transform your business into a High-Value Asset, ready for expansion or sale. Are you a business owner striving to grow your company or prepare it for a lucrative exit? This book is your comprehensive guide to achieving both goals with confidence and clarity.

52 Big Questions for Business Leaders isn’t just a collection of prompts and provocations—it’s a guide to sharper, more intentional thinking. Whether you’re leading a start-up or a global enterprise, the questions in this book will help you pause, reflect, and lead with clarity. Drawing on decades of leadership experience, Mike Stopforth infuses wisdom, wit, and practical insight into the art of inquiry—because crafting big, beautiful questions is a skill worth mastering. This isn’t a book to listen to once; it’s a tool to return to whenever you need fresh perspective, focus, or inspiration.

The HBR Guide to Leading Through Change provides the practical tips, research, stories, and advice you need to understand, communicate, and implement change effectively, no matter the size or scale of the challenge you're facing. You'll learn how to improve your odds of success; communicate a shared vision; keep going, even amid lags and setbacks; deal with naysayers and roadblocks; build trust and resilience on your team; and make a lasting impact.

A Arte da Guerra é a bíblia dos estrategistas. Sai do universo militar para conquistar o mundo político e empresarial. Há mais de 2.500 anos, o general chinês Sun Tzu compilou os personagens filosóficos que sintetizam estratégias eficientes. Mistério, dissimulação, astúcia e surpresa são os pilares deste tratado. Um livro profundo, repleto de metáforas, que encanta e intriga os estudiosos no mundo todo.

The process of creating a small business brand begins with assessing its strengths and goals. This workbook will take you through each phase of generating the assets needed to establish a presence and build awareness for a small business brand. This 10-lesson guide is for beginners who want to manufacture messages and professional identities as well as create a consistent vision for any branded media project.

Best-selling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C, are not designed for service - to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference.

What's the secret to wowing your customers while maintaining a loyal and dedicated workforce? Drawing upon time-tested strategies that have propelled Enterprise, the nation's number-one car-rental company, from a single location in St. Louis to a $9-billion global powerhouse, noted business author Kirk Kazanjian reveals how your company can consistently outperform and outsmart the competition.

The excitement of becoming an entrepreneur and starting a new business has faded. Your first dollar of revenue has been earned and quickly reinvested. Now, you are in the thick of the battle. This is where winning means making payroll for the month and losing means the bank foreclosing on your house. Maybe a professor talked you into running your own business. Or maybe you grew tired of serving in corporate America and working for underwhelming talent.

كتاب خرافات الاستراتيجية هو النتاج النهائي لعشر سنوات من العمل. على عكس العديد من كتب الاستراتيجية الأخرى، فهو لا يعكس آراء أو معتقدات لا أساس لها من الصحة. بدلًا من ذلك، فهو يرتكز على نتائج (أفضل) الأبحاث. لقد تم تأليفه بناءً على أكثر من 150 مقالة وكتابًا أكاديميًا، تم تقليصها من القائمة الأصلية التي يبلغ طولها 10 أضعاف ذلك.

Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success. In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, the authors explain, business design has become a critical management responsibility.