Marketing New Business

A tactical, step-by-step guide to help today's frontline reps create valuable new business conversations. Whether you're an individual rep or leading a sales team, the simple processes outlined in TPG will have you talking to more valuable prospects in the shortest time possible.

Selling in today's economy has changed. So it's time to rethink how we generate sales to create a sustainable model that produces consistent results. This book addresses the shifts sales professionals and their organizations need to make in introducing modern sales strategies. It provides insights and proven strategies for business owners, sales executives, leaders, and professionals.

MEDDICC gives you methods to increase your hit rate—by asking 8 important questions to customers, you can focus all your energy on the deals you can win—and ignore the rest. You will win faster and close more deals.

If you want theory or a bird's-eye view of online/digital marketing, this book is not for you. But if your business provides a service and you want to increase the number of your clients by exploiting the power of the internet, this book will help. Because it sets out the proven, simple five-step strategy I use on a daily basis since 2011. With my strategy, you will have a clear action plan to exploit the power of the internet to increase your client numbers. It is a cost-effective strategy that will, as sure as day follows night, drive new clients to your business.

How to Sell a Car Every Day is a training guide for new sales professionals who are looking to jumpstart their careers and start earning income quickly. Through this guide you will gain skills, develop confidence, and acquire the knowledge you need to build a successful career.

Whether it's people looking to earn extra money, those tired of their nine-to-five, to entrepreneurs looking to grow their side hustle, Entrepreneur is uniquely qualified to guide a new generation of bold individuals looking to live their best lives and make it happen on their own terms. Whatever industry or jobs this new workforce takes, Start Your Own Business will guide them through the first three years of business. They'll gain the know-how of more than 30 years of collective advice from those who've come before them.

In a world where AI is revolutionizing every industry, there's a thin line between those who thrive and those who fall behind. This exclusive three-audiobook bundle is your access key to the AI winners' club. This isn't just about “using ChatGPT and AI”—millions of people do that. It's about mastering it completely, turning it into a money-making machine that works 24 hours a day, 7 days a week, even while you sleep.

How to Make Money in Business Online is your shortcut to turning ideas into income. No fluff, no filler—just the exact strategies you need to build, grow, and scale an online business that actually makes money. From finding the right opportunities to mastering the systems that drive profit, this book is your step-by-step guide to crushing it in the digital world. This isn’t a book full of theory or vague success stories. It’s a playbook packed with actionable insights and proven methods that you can start using immediately. You’ll gain clarity on the steps needed to go from zero to scalable.

Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings".

Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel user growth, and accelerate revenue.

In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

This book gives you a proven step-by-step method for generating new client inquiries in bulk and without significant cost or complication using webinars. This second edition also gives a bonus segment on a proven, simple method for building a quality email list fast. No email list? No problem! Discover how to create a high quality subscriber list, fast. You'll learn three styles of webinar presentations, how to attract C-Suite executives to webinars who would not normally attend, the most profitable day and time to run marketing webinars, and more.

Keeping skin healthy is a booming industry, and yet it seems like almost no one agrees on what actually works. What one person says is vital another says is toxic. We have not cured acne or eczema, allergies keep getting worse, and autoimmune conditions are becoming increasingly common. In Clean, doctor and journalist James Hamblin explores how we got here, examining the science and culture of how we care for our skin today.

The ultimate guide to naming your product or business has been updated throughout, with twice as many resources as before, new stories (of both hits and flops), and an entirely new chapter on the power of names in the workplace.

Get ready to know all there is to know about starting your own food truck business, and more importantly, keeping it successful! You do not just want your food truck to be successful; you want it to expand and grow into a fully developed business empire. This audiobook aims to support those goals by providing the knowledge and tools you need to achieve lasting success.

If you flick through the pages of typical sales books and sales training materials, you will find a constant flow of sales messages like, "focus on closing the sale", "overcome objections", and "chase the sale". Crossing social boundaries and adding pressure to the sales process makes it a gut-wrenching and painful process. Stop selling, start creating trust.

How do you stand out from the pack and not just land the account, but win deals at the prices you want? Lee B. Salz’s previous groundbreaking, best-selling book Sales Differentiation armed salespeople with strategies to differentiate both what they sell and how they sell it. Sell Different! provides a new component of Sales Differentiation strategy to help you outsmart, outmaneuver, and outsell the competition to win more deals at the prices you want. This book provides you with the tools you need to land new accounts and grow existing ones.

The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, and activists operate on a deep assumption. It is the belief that the best way to convince people to embrace a new idea is to heighten the appeal of the idea itself.

Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population. Why?

If you've ever sought a job or hired someone, applied to college or guided your child into a good kindergarten, asked someone out on a date or been asked out, you've participated in a kind of market. Most of the study of economics deals with commodity markets, where the price of a good connects sellers and buyers. But what about other kinds of "goods," like a spot in the Yale freshman class or a position at Google?