Professional Communication Skills

Attract interest, then nail the sale. With attention spans mercilessly short, you can't afford to approach customers with anything but the very strongest, most on-target pitch. Learn how to capture the interest of perfect prospects for your product, service or cause, then convince them to complete an order. This pithy, provocative book from a master of creative marketing offers both timeless principles of persuasion and insights from recent research and marketing trends. Real-life examples illustrate Marcia Yudkin's advice....

Hiring is a major concern for companies, who face tough times. The job market has changed, and things are even tougher for the job seeker, with such trends as: cutbacks, mass layoffs, downsizing, and offshoring. It is harder to find a good job and to stay employed. Being unemployed is stressful, with worries about self-worth, income, and the future. You need a competitive edge when applying for jobs, in addition to the knowledge and skills required for the position.

"How To Talk To Strangers / Advice From a Professional Stranger Talker” is more than a book; it's a journey towards social prowess, packed with laughter, learning, and the limitless potential of every new conversation. In a world where digital screens often replace human contact; the author's fresh perspective is a lifeline to reclaiming your innate ability to connect with others in person and rekindle your confidence in interacting with new people.

Finding a job in today's current environment takes skills and strategy. Mike Moradian's book How to Search for Your Career Online helps demystify the best steps to finding your dream job online.