Social Marketing

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.

Discover the techniques that will make your real estate business grow exponentially. This easy-to-comprehend guide will teach how to navigate the roadmap of social media platforms like Instagram, Facebook, Reddit, Pinterest, Twitter, YouTube, Snapchat, and many more. An easy-to-comprehend manual that will guide you from beginning to end on what has to be done to succeed in today’s digital marketing arena.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

In Invisible Influence, the New York Times bestselling author of Contagious explores the subtle influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat. “Jonah Berger has done it again: written a fascinating book that brims with ideas and tools...

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way: engaging their minds and imaginations.

Prospect the Sandler Way shares 30 core principles for mastering stress-free lead development by phone and over the Internet, in accordance with the selling system developed by David H. Sandler. Includes updated strategies on 21st-century topics like conducting effective online pre-call research, and using LinkedIn to generate referrals.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

This audiobook will provide you with a step-by-step guide to the same paths I have followed to make up to six figures per year. Even if you are a complete beginner in this field, you can start at zero and create your own business within a few days.

Social scientists have adopted the practices of more traditional scientists in the past few decades - using randomized trials to design policies aimed at improving educational levels, lowering crime rates, elevating employment rates, and improving living standards among the poor. Andrew Leigh and P.J. Ochlan bring the lives of these radical researchers to life as their experiments to overturn conventional wisdom lead to breakthroughs like finding the cure for scurvy and discovering what policies really improve literacy rates.

With the rise of digital media and advertising, a constant barrage of information makes it nearly impossible to be seen and heard. In The Iconist, branding and design strategist Jamie Mustard shows you how individuals, organizations, and brands can break through the noise. The secret to standing out lies in creating content that the desired audience will “lock” onto and remember with little effort - simple, bold ideas that can be immediately understood.

Ready to escape the 9–to–5, build multiple income streams, and launch a business that actually fits your life? This powerful 2-in-1 collection combines Practical Passive Income Mastery Blueprint and The Practical Starting a Business Blueprint to give you proven strategies and step-by-step guidance for taking control of your financial future.

The success of your business depends on the success of your marketing efforts. If you can identify what customers want, need, and can afford - and give it to them - you will achieve outstanding results.This indispensable guide contains 21 powerful marketing ideas you can use immediately.

Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour faire parler d'une marque ou d'une entreprise. Une étude Cisco estime que la vidéo représentera 82 % du trafic global d'Internet d'ici 2020, contre 70 % en 2015. Quant aux dépenses en publicité vidéo sur Internet, elles devraient passer de 9,90 milliards de dollars en 2016 à 28,08 milliards de dollars en 2020. Mais, concrètement, comment réaliser une vidéo de qualité à moindres coûts, et le plus simplement possible ?

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

To connect with today's buyer, you need to stop pushing your message out and start pulling your customers in. The rules of marketing have changed and the key to winning is to use this change to your advantage. If you've wondered how to get found in Google or why blogs and social media sites like Facebook and Twitter are important, Inbound Marketing is the audiobook for you.

Unlock the tools, strategies, and mindset you need to thrive in the digital world with three exceptional books in one. Whether you're starting from scratch or looking to scale, this all-in-one resource delivers the most up-to-date techniques in AI marketing, digital strategy, and social media monetization.

If you want to discover how to dominate your niche using Instagram marketing, then pay attention... Instagram is one of the largest social media platforms in the world, and the platform is rapidly growing into one of the most powerful online marketing tools for small businesses and personal brands. If you are currently in business, or if you are planning on launching a business in 2019, you need to consider getting your business on Instagram and start building engagement on this social media giant.

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there's no one like Guy Kawasaki, the legendary former chief evangelist for Apple and a pioneer of business blogging, tweeting, Facebooking, Tumbling, and much more. Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he's ever met, to offer The Art of Social Media - the one essential guide to get the most bang for your time, effort, and money.