What if you could have more premium sales calls - without feeling pushy or salesy?

Many service professionals struggle with enrolling clients because their sales conversations lack the necessary elements to guide a prospect to a confident yes (without using emotional manipulation, scarcity and hard selling techniques).

The typical roadblock is not having a systemized approach that nurtures the lead, builds rapport, and informs the potential client why you are the only choice, before they ever get to your appointment. Without this process in place, sales calls can feel awkward, and conversion rates can remain frustratingly low.

Feeling called to help more people, but struggling to scale your service beyond 1:1 work? Maybe you've thought about launching a group coaching program or membership, but the logistics—and doubts—keep holding you back. Or perhaps you have a program already, but it’s not quite gaining traction yet. Either way, if you’re craving more income and impact without burning out, this episode is going to be a game changer.

Imagine designing a membership program that not only addresses your clients’ needs but eliminates scheduling headaches, fosters true community, and positions your offer as the clear “heck yes” solution in a crowded market.

In episode 438 of the Amplify Your Success Podcast, I take you behind the scenes with an On Air Coaching Monetization Session for Kim Guche, an experienced speech pathologist who helps overwhelmed moms of high-needs children. I help her work on her offering suite strategy, break down the hurdles of group program logistics, price points, community building—and show her how to create something her audience will genuinely value and want to share with others.

On air, we mapped out how Kim can roll out a membership-based model—the “Calm Mom Community”—with the right blend of resources, connection, and flexible participation, so no mom feels left behind. Tune in to hear practical tips, creative solutions, and heartfelt encouragement for anyone ready to amplify their impact (and results) by serving more clients through leveraged offers.

04:34 Discover Kim Guche’s unique expertise supporting overwhelmed moms of high-needs kids—and learn why targeting the right ideal client can amplify both your impact and results.

06:29 Find out how clarifying your program’s vision and outcome fuels confidence and momentum—essential for launching your own scalable group experience.

10:55 Learn the secret to building a compelling offer suite—while maximizing your income and impact.

11:44 Uncover the “magic wand” exercise: how imagining your dream program helps you design offerings clients are already asking for (and ready to buy!).

14:54 How to think outside the box and construct different ways of creating a group program that will appeal to your buyer and light you up.

18:03 How to find the sweet spot for pricing your new offer: How to assess what feels like a “no-brainer” for clients while ensuring your revenue goals are met.

19:54 The membership model blueprint—why recurring value, community, and clear deliverables can differentiate your program from free alternatives and foster true transformation.

23:40 Discover easy ways to tier your offerings—so clients can “upgrade” for more access, and you can grow your revenue with less burnout.

26:58 Learn the step-by-step path for your beta launch: Start small, refine with real feedback, and grow your membership with confidence and clarity.

• Would you like to be considered for an On Air Coaching session for Monetization & Visibility? Apply here.

• Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people’s audiences. Check out the details here

• Are you ready to stop being a “best-kept secret” and start creating waves of impact in your industry? Take the Ripple Makers™ Readiness Quiz here and find out!

Strategic partnerships can be a valuable strategy to open doors to new lead sources. When a peer refers an ideal client to you, it often speeds up the time from lead to purchase. So imagine how powerful it would be to have those referrals come in bulk with hundreds if not thousands of leads arriving in your inbox on a regular basis?

Even though you recognize how valuable it can be, chances are this goldmine is untapped in your business. Maybe you don’t have clarity on how to initiate these relationships. Sometimes you’ve been burned and don’t know who you can trust. You’re definitely not the only one! When it comes to actually finding the right partners, setting healthy boundaries, and figuring out what really works (and what doesn’t) in things like joint ventures… that’s where having expert advice can be helpful.

On episode 437 of Amplify Your Success, Melanie Benson and business strategist and partnership expert, Marie Mack go deep on this very struggle. Marie discusses how important it is to be intentional—not just jumping into deals hoping for magic, but actually getting clear on what you want, who your ideal partners are, and trusting your gut when something feels off.

They both agree: not every peer is supposed to be a great partner, and—let’s be honest—a lot of folks make the mistake of chasing “shiny” big names or big email lists, when what really matters is having values that match up and creating authentic, win-win relationships that last.

Marie shares super relatable stories (awkward Zoom calls, weird vibes, and all), and real strategies for “dating” potential partners before committing. Think having open, real conversations; protecting your audience; and being okay walking away if it’s not a fit.

So if you’ve been spinning your wheels, feeling behind or confused about where to even begin, this episode is the perfect, real-world guide to not just finding partnerships, but finding the right ones—and making them work for everyone involved. Tune in to learn how to craft powerful, profitable partnerships that amplify your reach, deepen your impact, and create a ripple effect of growth for years to come.

05:15 Why some partnerships feel transactional and fail instead of flourish.

07:05 How to build a ‘partner profile’ to avoid disappointment and frustration in partnerships that aren’t lucrative.

07:34 The secret art of vetting potential business collaboration partners that will create a win-win.

11:23 An important red flag: ‘a big name’ doesn’t always mean aligned partner.

14:59 What to do when the ‘numbers’ aren’t coming in from a partner.

16:21 The two parts of a partnership that matter and how a transactional vs strategic approach impacts your results.

19:07 Using your business ‘why’ and purpose to help drive partnership choices

21:40 How you can benefit each other even when a ‘deal’ isn’t doable.

24:43 How to overcome partnership barriers like ‘I don’t have a big audience or list’.

27:25 How to prepare for a successful partnership and what to do before you hop on that first call.

30:19 How friendships can blossom because of fruitful collaborations and partnerships.

• Unlock The Power Of Joint Ventures & Grab Marie’s outreach templates here

• FREE DOWNLOAD: Get my proven 7 Step Framework and learn how to tap into Million-Dollar visibility streams

• Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people’s audiences. Check out the details here

You’ve heard you need to be visible to attract a steady stream of clients, right?

Spending time being visible when it doesn’t produce quality results is sooo frustrating.

And if you are seeing prospects coming in, are they recognizing your value and quickly saying YES to working together?

One of the most common mistakes experts make when it comes to visibility is jumping straight into getting booked on podcasts without having critical components like a compelling topic, Lighthouse Message™ strategy, and a client conversion system.

And for many talented entrepreneurs who invest in coaching programs or booking services to speed up results, they’ve found the experience “under-whelming” and doesn’t really help them shift into success.

Today, I'll take you behind the scenes of my popular program, Authority Accelerator, and share why I’ve designed my program completely opposite what many celebrity coaches offer, sidestepping the typical scaling trends, to ensure transformation occurs for my clients.

In episode 436 of Amplify Your Success Podcast, I'm pulling back the curtain to demystify the process of accelerating authority in today’s marketplace. I'll also address the current revolution happening in the coaching industry and why I'm not just another coach removing myself from my program to offer on-demand videos. Instead, I focus on transformation, not just information, guiding my clients through personalized strategies that generate real results.

I’ll discuss why many invest in coaching but don’t see results – and how The Authority Accelerator program is more than just a course—it's a comprehensive system designed to equip you with a strategic messaging plan, helping you maximize your visibility and convert listeners into leads. I'll discuss the unique approach of integrating insights from the trenches of today's market, teaching you how to pitch effectively, refine your message, and leverage your social platforms for more impactful engagement.

If you're tired of information overload and are seeking transformative results for your business, this episode will guide you on the path to becoming an unignorable authority in your field. Join me as we explore how to amplify your visibility and achieve authentic business growth.

00:01 One of the most common mistakes in visibility efforts—diving into bookings without having a compelling strategy or client conversion system.

02:52 Why many people feel disappointed with coaching results why ‘information’ is not the answer.

04:50 Why clarity on your Lighthouse Message™ can make all the difference in attracting leads and clients.

06:47 What happens when you don’t have a strategic marketing plan in place.

08:20 The role of personal interactions and real-time guidance in transforming your coaching journey.

09:39 One of the key reasons why you can take other coaching programs but not get results.

10:14 How I activate the visibility multiplier effect that is constantly producing interviews, speaking opportunities and client leads.

11:35 The evolution of effective client attraction—why outdated strategies might be holding you back.

14:44 Avoiding mistakes with VA delegations and understanding the nuances of pitching and visibility management.

16:04 What a visibility sprint is and how it connects you with your ideal audience and achieve real business growth.

16:59 How to harness the power of a compelling topic and strategic storytelling to captivate audiences.

18:59 Leveraging established relationships and introductions to amplify your voice in the podcasting world.

22:19 Exploring the potential of a well-defined authority positioning and visibility strategy for exponential growth.

• Authority Accelerator 6-month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people’s audiences. Check out the details here