Things you will learn:

• Understand the true idea of branding and why people buy brands
• Identify your target customer like a pro
• Define a real value of your product
• Learn top techniques for finding a sticky brand names
• Create brand personality to build relationship with your customers
• Learn how to separate yourself from the crowd
• What copywriting is and what you need to know to do it effectively
• How to gain a thorough understanding of your audience, competition, products, and your brand’s unique voice
• Proven copywriting formulas that remove the guesswork from writing
• Communication skills that will make you stand out
• Write copy that builds trust and engages customers

The book focuses on a strategic approach to brand building and using online platforms to your benefit. Learn how to master your website, blog, social network profiles, and YouTube channels with this unique book. It will help you to understand the essence of branding and the difference between marketing and branding.

It primarily focuses on the individual brand and product, and is a tool to position you in this global world, make impact and make money. Don’t be indifferent, be the difference.

You will learn how to get started, whether you would like to do this on the side or as your new career choice as well as how to find your first job, working with a variety of clients, learning how to craft quality content that your clients will enjoy and some of the best tips to help you plan a sustainable strategy for long-term success.

Brand building is essential for today’s companies. No matter if it is a big brand, or a less known, but every product has to have its customers and consumers. Also, every person who became a brand has to have a fan-base to go by the name of a brand.

This book is helpful to marketers, bloggers, entrepreneurs, and anyone with interests to be aware of what exactly copywriting is and how to excel in this line of work. Users of the professional guidelines for copywriting can get excellent support to write a copy to sell products or services.

This book covers:

• What is branding?
• The benefits of building a captivating brand
• The fundamentals for building your brand
• Tips on how to create and maintain your personal brand
• Building a brand
• The impact of SEO in your branding efforts
• The traits of successful brands
• Branding your business with social media

This book is for:

• All entrepreneurs running physical product business
• Physical product startup founders
• Anybody interested and willing to learn more about branding
• Anybody who want to start a new business
• Anyone want to learn how to share your brand story with the world