
Playing to Win
How Strategy Really Works
Échec de l'ajout au panier.
Échec de l'ajout à la liste d'envies.
Échec de la suppression de la liste d’envies.
Échec du suivi du balado
Ne plus suivre le balado a échoué
Acheter pour 22,49 $
Aucun mode de paiement valide enregistré.
Nous sommes désolés. Nous ne pouvons vendre ce titre avec ce mode de paiement
-
Narrateur(s):
-
LJ Ganser
-
Auteur(s):
-
Roger L. Martin
-
A.G. Lafley
À propos de cet audio
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: (1) What is our winning aspiration? (2) Where will we play? (3) How will we win? (4) What capabilities must we have in place to win? and (5) What management systems are required to support our choices? The result is a playbook for winning.
The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approachand then making the right choices to support itmakes the difference between just playing the game and actually winning.
Playing to Win outlines a proven method that has worked for some of today’s most celebrated brands and products. Let this book serve as your new guide to winning, as well.
©2013 A.G. Lafley and Roger L. Martin (P)2013 Audible, Inc.Vous pourriez aussi aimer...
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- Auteur(s): Verne Harnish
- Narrateur(s): Spencer Cannon
- Durée: 8 h et 49 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
-
The best foundation you can give yourself
- Écrit par Matthew McQuinn le 2020-07-05
Auteur(s): Verne Harnish
-
The Advice Trap
- Be Humble, Stay Curious & Change the Way You Lead Forever
- Auteur(s): Michael Bungay Stanier
- Narrateur(s): Michael Bungay Stanier
- Durée: 4 h et 45 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
The Advice Trap is about getting to grips with how to actually change your behavior, so you stay curious a little bit longer. It sounds like it should be easy, but it’s not. To get there, leading coach and trainer Michael Bungay Stanier offers specific coaching strategies, particularly on how to focus on what matters most. The audiobook of The Advice Trap gives you tools to make your conversations, coaching, and otherwise, irresistible.
-
-
The Author Shouldn't Narrate His Own Books
- Écrit par Andrew Coates le 2023-05-15
Auteur(s): Michael Bungay Stanier
-
A New Way to Think
- Your Guide to Superior Management Effectiveness
- Auteur(s): Roger L. Martin
- Narrateur(s): Stephen R. Thorne
- Durée: 7 h et 58 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.
Auteur(s): Roger L. Martin
-
Company of One
- Why Staying Small Is the Next Big Thing for Business
- Auteur(s): Paul Jarvis
- Narrateur(s): Paul Jarvis
- Durée: 7 h et 32 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
-
-
Start small, then choose your path
- Écrit par smaclell le 2019-12-04
Auteur(s): Paul Jarvis
-
Built to Sell
- Creating a Business That Can Thrive Without You
- Auteur(s): John Warrillow
- Narrateur(s): Erik Synnestvedt
- Durée: 4 h et 24 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
A business parable about how to create a start-up that won't trap you when you want to sell it. According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency.
-
-
Horrible narration
- Écrit par Kindle Customer le 2018-04-12
Auteur(s): John Warrillow
-
The Blind Watchmaker
- Why the Evidence of Evolution Reveals a Universe Without Design
- Auteur(s): Richard Dawkins
- Narrateur(s): Richard Dawkins, Lalla Ward
- Durée: 14 h et 40 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
The Blind Watchmaker, knowledgably narrated by author Richard Dawkins, is as prescient and timely a book as ever. The watchmaker belongs to the 18th-century theologian William Paley, who argued that just as a watch is too complicated and functional to have sprung into existence by accident, so too must all living things, with their far greater complexity, be purposefully designed. Charles Darwin's brilliant discovery challenged the creationist arguments; but only Richard Dawkins could have written this elegant riposte.
-
-
Excellent Discussion
- Écrit par Langer MD le 2020-02-23
Auteur(s): Richard Dawkins
-
Scaling Up
- How a Few Companies Make It...and Why the Rest Don't, Rockefeller Habits 2.0
- Auteur(s): Verne Harnish
- Narrateur(s): Spencer Cannon
- Durée: 8 h et 49 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
It's been over a decade since Verne Harnish's best-selling book Mastering the Rockefeller Habits was first released. Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business.
-
-
The best foundation you can give yourself
- Écrit par Matthew McQuinn le 2020-07-05
Auteur(s): Verne Harnish
-
The Advice Trap
- Be Humble, Stay Curious & Change the Way You Lead Forever
- Auteur(s): Michael Bungay Stanier
- Narrateur(s): Michael Bungay Stanier
- Durée: 4 h et 45 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
The Advice Trap is about getting to grips with how to actually change your behavior, so you stay curious a little bit longer. It sounds like it should be easy, but it’s not. To get there, leading coach and trainer Michael Bungay Stanier offers specific coaching strategies, particularly on how to focus on what matters most. The audiobook of The Advice Trap gives you tools to make your conversations, coaching, and otherwise, irresistible.
-
-
The Author Shouldn't Narrate His Own Books
- Écrit par Andrew Coates le 2023-05-15
Auteur(s): Michael Bungay Stanier
-
A New Way to Think
- Your Guide to Superior Management Effectiveness
- Auteur(s): Roger L. Martin
- Narrateur(s): Stephen R. Thorne
- Durée: 7 h et 58 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.
Auteur(s): Roger L. Martin
-
Company of One
- Why Staying Small Is the Next Big Thing for Business
- Auteur(s): Paul Jarvis
- Narrateur(s): Paul Jarvis
- Durée: 7 h et 32 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
-
-
Start small, then choose your path
- Écrit par smaclell le 2019-12-04
Auteur(s): Paul Jarvis
-
Built to Sell
- Creating a Business That Can Thrive Without You
- Auteur(s): John Warrillow
- Narrateur(s): Erik Synnestvedt
- Durée: 4 h et 24 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
A business parable about how to create a start-up that won't trap you when you want to sell it. According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency.
-
-
Horrible narration
- Écrit par Kindle Customer le 2018-04-12
Auteur(s): John Warrillow
-
The Blind Watchmaker
- Why the Evidence of Evolution Reveals a Universe Without Design
- Auteur(s): Richard Dawkins
- Narrateur(s): Richard Dawkins, Lalla Ward
- Durée: 14 h et 40 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
The Blind Watchmaker, knowledgably narrated by author Richard Dawkins, is as prescient and timely a book as ever. The watchmaker belongs to the 18th-century theologian William Paley, who argued that just as a watch is too complicated and functional to have sprung into existence by accident, so too must all living things, with their far greater complexity, be purposefully designed. Charles Darwin's brilliant discovery challenged the creationist arguments; but only Richard Dawkins could have written this elegant riposte.
-
-
Excellent Discussion
- Écrit par Langer MD le 2020-02-23
Auteur(s): Richard Dawkins
-
Hooked: How to Build Habit-Forming Products
- Auteur(s): Nir Eyal, Ryan Hoover
- Narrateur(s): Nir Eyal
- Durée: 4 h et 40 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
-
If it wasn't so short, I wouldn't have finished it
- Écrit par Jeremy Parkin le 2021-12-04
Auteur(s): Nir Eyal, Autres
-
Exponential Organizations
- New Organizations Are Ten Times Better, Faster, and Cheaper Than Yours (and What to Do About It)
- Auteur(s): Salim Ismail, Yuri van Geest, Michael S. Malone, Autres
- Narrateur(s): Kevin Young
- Durée: 11 h et 11 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
In business, performance is key. In performance, how you organize can be the key to growth. In the past five years, the business world has seen the birth of a new breed of company - the Exponential Organization - that has revolutionized how a company can accelerate its growth by using technology.
Auteur(s): Salim Ismail, Autres
-
Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Auteur(s): April Dunford
- Narrateur(s): April Dunford
- Durée: 3 h et 31 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.
-
-
Fantastic viewpoint on Positioning
- Écrit par Andy le 2020-05-22
Auteur(s): April Dunford
-
Time, Money, Freedom
- 10 Simple Rules to Redefine What's Possible and Radically Reshape Your Life
- Auteur(s): Ray Higdon, Jessica Higdon
- Narrateur(s): Ray Higdon, Jessica Higdon
- Durée: 5 h et 28 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
From living on Jess's wages as a makeup counter sales clerk, to achieving dramatic success as network marketing partners, to running a multi-million-dollar coaching and training company today, Ray and Jessica Higdon have built their lives on a shared desire for freedom and balance. With 10 simple rules for redefining what's possible in your life, this book will help you build confidence, shift your mind-set, and learn the tools to take control of your life and start on a path toward your own definition of freedom.
-
-
Must Read
- Écrit par Amazon Customer le 2021-02-24
Auteur(s): Ray Higdon, Autres
-
Mindfulness
- The Most Effective Techniques: Connect With Your Inner Self To Reach Your Goals Easily and Peacefully
- Auteur(s): Ian Tuhovsky
- Narrateur(s): Randy Streu
- Durée: 1 h et 34 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Mindfulness is not about complicated and otherworldly woo-woo spiritual practices. It doesn't require you to be a part of any religion or a movement. What mindfulness is about is living a good life (that's quite practical, right?), and this book is all about deepening your awareness, getting to know yourself, and developing attitudes and mental habits that will make you not only a successful and effective person in life, but a happy and wise one as well.
-
-
Three Mantras
- Écrit par Amazon Customer le 2021-06-14
Auteur(s): Ian Tuhovsky
-
Essentialism
- The Disciplined Pursuit of Less
- Auteur(s): Greg McKeown
- Narrateur(s): Greg McKeown
- Durée: 6 h et 25 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Essentialism is more than a time-management strategy or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution toward the things that really matter.
-
-
Why does this book exist?
- Écrit par Amazon Customer le 2020-08-24
Auteur(s): Greg McKeown
Ce que les auditeurs disent de Playing to Win
Moyenne des évaluations de clientsÉvaluations – Cliquez sur les onglets pour changer la source des évaluations.
-
Au global
-
Performance
-
Histoire
- Douglas Rawson
- 2020-03-10
Wowzers! an amazing book with meaningful tools
Wowzers! An amazing book with meaningful tools that can be implemented in any size organization, for-profit or not for profit. wish I had picked this up years ago.
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Vous avez donné votre avis sur cette évaluation.
Vous avez donné votre avis sur cette évaluation.
-
Au global
-
Performance
-
Histoire
- DW
- 2018-09-13
The first strategy book you need to read
This book is the best strategy book I've come across. It is full of real, applicable examples, and the narrative walks through the strategic process is a logical sequence that is easy to follow and understand. Additionally, it provides great context for using other traditional strategy tools (i.e. Porter's 5 Forces) to get real value in setting the strategic direction of an organization. It makes me wish i had found it much sooner, and I suddenly want to go work at P&G.
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Vous avez donné votre avis sur cette évaluation.
Vous avez donné votre avis sur cette évaluation.
-
Au global
-
Performance
-
Histoire
- Vinny
- 2023-02-12
Great book about strategy
Liked all the examples about P&G and how they implemented the tools in the book. If you like case studies, it’s a good book. Would have liked to have seen more failures instead of all winners.
A visual aid of the diagrams would have been helpful
Recommended for any C suite and entrepreneur struggling with strategy.
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Vous avez donné votre avis sur cette évaluation.
Vous avez donné votre avis sur cette évaluation.
-
Au global
-
Performance
-
Histoire
- Utilisateur anonyme
- 2020-05-02
horribly vague
it has great content but it's extremely vague, poorly written.
it is filled with unnecessary complexities.
overall I do not recommend this book unless you're into Shakespeare.
Un problème est survenu. Veuillez réessayer dans quelques minutes.
Vous avez donné votre avis sur cette évaluation.
Vous avez donné votre avis sur cette évaluation.