What does it take to transform your book marketing from a solo sprint to a community-powered marathon?

In this episode, award-winning author, speaker, and small business guru Pam Slim joins us to talk about some of her experiences and tips for successful book writing, launching, and marketing. Pam introduces her groundbreaking concepts of "watering holes" and "tiny marketing actions" from her book The Widest Net, which guides authors in cultivating strategic and authentic connections within their own unique ecosystems. Pam's emphasis on reciprocity, community, and adding real value forms the cornerstone of any effective book marketing plan.

Listen in as Pam shares her author journey from her blog writing days to her next big book idea. This episode is chock-full of actionable tips for authors who are looking for ways to connect with their communities.

Resources:
Check out Pam’s book here: https://pamelaslim.com/books/
Connect with Pam on LinkedIn: https://www.linkedin.com/in/pamelaslim/

Apply for Fran & Bethany’s 2024 BOOKBOUND Accelerator here.

Produced by Share Your Genius

Does the road to publishing your book feel like an impossible maze of stats and gatekeepers?

Meet Julie Chavez. Her writing has been featured in the New York Post and Zibby Mag, and she is the author of USA Today bestselling book, “Everyone But Myself: A Memoir”. She writes to explore the joys and impossibilities of mothering and modern womanhood and her story of getting her book published will inspire you to keep going, even when roadblocks seem like the rule.

Julie sits down with us to share her journey from blogging, to successfully navigating the publishing world. This is THE episode for peeling back the layers of the traditional, boutique, and hybrid publishing types, underscoring the financial and creative implications of each.

We’re extra excited because we got to sit down with Julie even before Everyone But Myself was set to launch in January of 2023. Our discussion about the march toward her launch event and the emotional toll of publicly sharing one's art is extra juicy because her book so quickly became a USA Today Bestseller!

Join us as Julie outlines her winning strategies—from impactful newsletter engagement to storytelling through essays and a novel. This episode is a masterclass for new writers ready to make that first book happen.

Resources:
Check out Julie’s work and follow her here.
BOOKBOUND Spring Accelerator with Fran & Bethany

Produced by Share Your Genius

On this episode of BOOKBOUND, we’re joined by the brilliant and insightful Maggie Jackson, award-winning 3x author and journalist. Her latest book, Uncertain: The Wisdom and Wonder of Being Unsure, is a Next Big Idea Book and was nominated for a National Book Award and a Library Journal Best Book of 2023.

Bringing Maggie’s research and the writing process together, we explore the complexities of uncertainty: a feeling all creatives need to learn to tolerate and learn from. Maggie shares the nuances behind framing a book that challenges conventional thought and builds a counter-intuitive idea, which is—by the way—the formula behind every successful book.

So tune in for wisdom that transcends the mess of the writing and the insecurity of the publishing process so that you can take the next step toward sharing the story you can’t stop telling.

Resources:
Connect with Maggie
Read Maggie’s books

BOOKBOUND Spring Accelerator with Fran & Bethany

Produced by Share Your Genius