Summary

David Osborne reflects on the theme of 'people do business with people they know, like, and trust.' He breaks down the concept into three main points: being known, being liked, and being trusted. Each point is further divided into subtopics, providing actionable insights for the listener. The episode covers the importance of networking, building relationships, and delivering consistent quality to establish trust. David emphasizes the significance of authenticity, transparency, and maintaining a positive attitude in business relationships.

Toryn's "Art of Networking Course" - click here

Takeaways

• The importance of being known, liked, and trusted in business relationships
• Actionable strategies for building trust and credibility in professional relationships
• The role of authenticity, transparency, and a positive attitude in business interactions

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Summary

In this conversation, David Osborne and Toryn Lankford discuss the importance of networking and building relationships in the DJ industry. They share their experiences attending conferences and how it has transformed their businesses. They emphasize the value of in-person connections and the depth of relationships that can be formed through networking events. They also mention various organizations and groups that provide networking opportunities for event professionals.

The conversation highlights the significance of going beyond superficial conversations and finding common ground to deepen connections. Networking is about building genuine connections and showing that you care about others. Remembering personal details about someone can make a lasting impression. It's important to go beyond surface-level conversations and get to know the whole person.

Networking can lead to opportunities and growth in business. It can help you expand your reach, gain new clients, and even host events. The Art of Networking course provides valuable strategies for successful networking, including investing in preparation, initiating conversations, interacting with others, and integrating new contacts into your network.

The Art of Networking Online Course (Taught by Toryn)

Takeaways

• Attending conferences and networking events in the DJ industry can be transformational for business growth.
• In-person connections and relationships formed at these events are invaluable.
• Going beyond superficial conversations and finding common ground helps deepen connections.
• Joining industry organizations and local groups provides additional networking opportunities.
• Networking with event professionals outside of the DJ industry can also be beneficial.
• Remembering personal details about someone can make a lasting impression.
• Networking can lead to opportunities and growth in business.
• The Art of Networking course provides valuable strategies for successful networking.

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In this episode, David Osborne discusses the importance of technology integration for scaling a business. He covers various tools and systems that can automate tasks, save time, and improve efficiency.

Takeaways

• Technology integration is essential for scaling a business and improving efficiency.
• ERPs and CRMs are powerful tools that can handle client communications, contracts, finances, HR, logistics, and supply chain management.
  • DJEP
  • SMPL
• Calendar automations, like Calendly, can save time by managing scheduling and availability.
• Gmail filters and templates can help organize and automate email management.
• QuickBooks is a popular financial management software that can generate accurate and detailed reports.
• Training resources like HireVire and Blueprint can streamline the training process and save time.
• Event planning tools like Vibo can improve communication and organization with clients and DJs.
• Library syncing methods, like Drew Pierce's, can ensure DJs have access to the most up-to-date music libraries.
• Inventory management systems are crucial for tracking and managing equipment.
• Podcast production tools like Riverside.fm can simplify the recording and editing process.
• Video editing tools like CapCut offer built-in effects and easy editing capabilities.
• Social media scheduling platforms like Later can automate the posting of Instagram content.
• Zapier and IFTTT allow for platform integration and automation by connecting different programs.
• Start with the most problematic task or area and find technology solutions to solve the problem.
• Consider the specific needs and challenges of your business when choosing technology tools and systems.

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Summary

In this episode, David Osborne interviews Eric Massengale, owner of Dow Oak Events, about the power of automation in the DJ industry. They discuss the benefits of using CRM software like DJ Event Planner and SMPL, and how automation can save time, increase efficiency, and improve profitability. Eric shares his workflow for automating the client process, from lead generation to review collection. They also touch on the importance of finding the right pricing sweet spot and not overcomplicating things. Overall, the conversation highlights the value of automation in running a successful DJ business.

Takeaways

• Automation can save time, increase efficiency, and improve profitability in the DJ industry.
• CRM software like DJ Event Planner and Simple can streamline the client process and automate tasks.
• Finding the right pricing sweet spot is crucial for success in the DJ industry.
• Simplifying and automating processes can lead to higher profit margins.
• It's important to use automation tools that you are comfortable with and can effectively utilize.

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Summary

In this episode, David Osborne discusses the concept of operational independence and how to start working towards it by building systems. He explains the process of documenting tasks in video format and creating playbooks or standard operating procedures. David emphasizes the importance of training and delegating tasks to achieve true operational independence. He also provides tips on which systems to start building and the role of administrative and executive assistants.

Takeaways

• Operational independence means that the business can run without relying on the owner to perform daily tasks.
• Building systems and documenting tasks in video format is essential for achieving operational independence.
• Start by creating systems for the tasks you most urgently need someone else to take over.
• To achieve true operational independence, you need both rockstar systems and rockstar people to operate them.
• Inspect what you expect and provide mentorship and development opportunities for your staff.
• Consider hiring administrative or executive assistants to handle specific tasks and support the company or executive.

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Summary

In this podcast episode, David Osborne interviews Troy Adams, the owner of Carolina DJ Professionals. They discuss Troy's diverse speaking topics, his love for business and leading people, and the challenges of managing multiple locations. Troy shares his approach to creating systems and empowering his team members. He also talks about the importance of strategic planning and balancing personal and professional life. The episode concludes with a discussion on upcoming conferences and resources for further learning.

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In this episode, David Osborne discusses the importance of making decisions for profitability rather than ego in the multi-op DJ industry. He shares his personal experience of expanding his business to include live musicians and the financial challenges it created. He emphasizes the need to focus on core offerings and maintain a healthy profit margin. Osborne also provides industry standards for profitability and explains how to calculate costs of goods sold and fixed expenses. He encourages listeners to make decisions based on profit and scalability, rather than following trends or trying to look cool on social media.

Takeaways

• Make decisions for profitability, not ego, in the multi-op DJ industry.
• Focus on core offerings and maintain a healthy profit margin.
• Understand industry standards for profitability, including costs of goods sold and fixed expenses.
• Consider scalability when making business decisions.
• Avoid following trends or trying to look cool on social media if it doesn't contribute to profitability.

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Summary

In this episode, David Osborne interviews Chad Brown, a tax expert and business owner, about common financial mistakes made by business owners. They discuss the importance of focusing on business improvement, avoiding the mistake of trying to serve everybody and everything, the need for long-term planning, and the dangers of putting too much money in one place. Chad emphasizes the importance of staying focused on your niche, planning for the future, and diversifying investments.

Takeaways

• Avoid the mistake of trying to serve everybody and everything. Focus on your niche and avoid adding multiple revenue streams that can lead to a financial mess.
• Plan for the future and have a clear vision for your business. Map out your goals and financial needs for the next 5, 10, or 15 years.
• Be cautious with your investments and avoid putting too much money in one place. Diversify your investments to minimize risk and protect your financial future.

Resources

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