We've been watching talented, capable financial coaches hold themselves back from doing their best work, and it has nothing to do with skills or caring.

They'll create a freebie but never really put it out there. Someone asks about their coaching, but they don't follow up. They get invited to present at a workshop but decide “now's not the right time.”

It's not that they don't want the results on the other side. It's not that they're not capable, even if it feels a little scary. So why aren't they taking action on the things they say they want to do?

What we’re seeing is a fear of failure epidemic that's showing up in ways that might surprise you. It's creating this cycle where people avoid taking meaningful action because they're terrified of not getting it right.

But we live in a world where everything feels permanent and public. Social media makes it so your mistakes can follow you forever. There's this pressure to have everything figured out before you even start, which creates paralyzing perfectionism where people would rather do nothing than risk doing something imperfectly.

And our environment makes it easier than ever to avoid the challenging work that creates real results. When something feels hard, there's always an easier alternative just a swipe away. You can spend hours watching videos about marketing strategies without ever implementing a marketing strategy, which tricks you into feeling like you're working but leaves you confused about why you're not getting results.

The irony? You’re listening to this podcast right now, learning instead of doing. And that's exactly the trap.

But what if instead of quietly shrinking away and not doing the thing you said you wanted to do, you committed to what we’re calling “loud failure”? What if you decided that if you're going to fail either way, you'd rather fail by actually putting yourself out there?

Because wouldn't it be cool if being okay with loud failure meant you were doing the hard things—talking more, presenting more, offering to help people more—and maybe, just maybe, those things would actually make you successful?

Links & Resources:

• Join the Mastermind
• Ultimate Growth Guide
• Join the Facebook group

Key Takeaways:

• You'd rather spend three days writing the perfect email sequence than three hours making phone calls, because one feels safe and the other doesn't. But only one actually gets you closer to new clients.
• “Good enough to move on” is your new standard, not perfection. Embrace it instead of staying stuck in endless revision cycles.
• If you're going to fail either way, fail loudly by putting yourself out there rather than quietly shrinking away and creating the very failure you're trying to avoid.
• Productive procrastination keeps you busy with tasks that feel important but don't move your business forward, like researching every certification instead of just starting to help people.
• Choose one source of business education and stick with it for a month. Consuming information from multiple sources creates overwhelm and imposter syndrome, not progress.
• Discomfort is a sign of growth, not a warning to stop. Learn to dance with your fear instead of running from it.
• Break big goals into smaller actions: instead of “make $100,000 this year,” commit to “have 5 Q&A calls this week.” The smaller step is what actually gets you there.

There's a question that keeps coming up from coaches, and honestly, it's one that can make or break your business if you get the timing wrong.

Should you start a group coaching program or membership?

The appeal is obvious—leverage your time, help more people, bring in more revenue for your time. What's not to love, right? But there's a reason why some coaches launch group programs and absolutely crush it, while others spend weeks building something only to have one person sign up.

And the difference isn't what you think it is.

There are three very specific indicators that tell whether you're ready to host a group program or if you should pump the brakes. Miss these signs, and you could end up like I did years ago: spending weeks creating content and marketing only to wind up with one person paying me $397 for what became a five-dollar-per-hour time suck.

But when you have these three things in place? Group programs can be incredible. People feel less alone when they realize they're not the only one struggling with money. There's this hive mind effect where one person's question unlocks something for three other people. The accountability that happens naturally in groups can make people implement faster than they ever would on their own.

The catch is that most coaches think building a group program will attract the masses, but it's actually the opposite. You want to attract people first, then provide the offering once you have people there to fill it.

This week, we’re walking through exactly when group coaching makes sense, when it doesn't, and if you're ready, the practical steps to actually make it happen without the mistakes that leave you wondering why nobody signed up.

Links & Resources:

• Ultimate Growth Guide
• Join the Facebook group

Key Takeaways:

• One-on-one coaching must come first. It's where you develop actual coaching skills and learn what works versus what you think should work.
• Don't build a group program to attract people; attract people first, then build the program. There's nothing more disheartening than launching a group with only one person in it.
• Three signs you're ready for group coaching: you're fully booked with demand, you have a large engaged audience, or you serve a unique niche that services masses.
• Without one-on-one experience first, you'll become a financial educator instead of a coach. Managing group dynamics while figuring out how to coach is like conducting an orchestra before learning to play an instrument.
• Pattern recognition from individual clients becomes your group program foundation—you need to see the common challenges, resistance points, and breakthrough moments to create effective group content.
• Group programs work when demand already exists, not when you're hoping to create demand from scratch.
• Start small with workshops or mini-programs before committing to a full group offering. Test the group dynamic and your enjoyment of it before making a major time investment.

There's something missing in your coaching business, and it's probably not what you think.

You've got the big stuff figured out—your coaching skills, your programs, maybe even your marketing. But there are four smaller things that many coaches overlook, and without them, something always feels a little off.

These four missing pieces might seem small on the surface. You might even wonder if you really need them. But when they're not there, your business feels harder than it should be. Progress feels slower. You second-guess yourself more. And honestly, you're way more likely to just give up.

We see this happen all the time to coaches with really big dreams. They start out strong, but eventually get burnt out or stuck because they're trying to do everything alone. And far too often, they quit.

The thing is, there's actually research that shows when you have just one of these missing ingredients in place, your chance of achieving your goals jumps. That's not a typo. We're talking about a massive difference in your probability of success.

That's the power of having all the right ingredients in your business. Without them, every decision feels heavier. Every setback feels more personal. Even your wins don't feel as good because you don't have anyone to celebrate with.

But when you have all the pieces you need? You move faster. You aim higher. You bounce back faster. And you stop wasting so much time and energy second-guessing yourself.

The key ingredients we’re talking about on this week’s episode are the difference between you just thinking about your goals and keeping them to yourself, versus actually following through on the things that matter. They're what separate coaches who keep spinning their wheels from those who build thriving businesses.

Listen in as we share exactly what these four missing ingredients are, why they matter so much, and how you can get them in your business. Because honestly, you'll be so thankful you have them.

Links & Resources:

• Ultimate Growth Guide
• Join the Facebook group

Key Takeaways:

• Your business might have all the obvious ingredients but still feel “off” because you’re missing some small pieces that you don’t realize yet are missing.
• Community isn't just networking, it's belonging. When you're surrounded by people who actually get what you're building, you stop second-guessing yourself so much.
• There’s a big difference in success rates when you keep goals to yourself versus have accountability with at least one other person.
• How many times has a client said, “The only reason I got this done is because I knew we had our meeting today”? You need that same external motivation for your business goals.
• Support comes in three forms: tactical (bounce ideas off someone), emotional (reminder you're not failing), and celebratory (someone to cheer your wins with).
• You can't gain the same insights trying to figure everything out alone. Expert guidance helps you avoid spending months wondering why leads aren't converting.
• Every decision feels heavier without these four ingredients, but when you have them, you move faster and aim higher.