Résultats Éditeur "Brilliance Audio" dans Réussite personnelle

In this second book in the Mind Capture business series, you'll discover ways to quickly investigate, cross-pollinate, and then detonate ideas into your marketing and sales efforts for maximum profits, and many more strategies. In each generation a bold, unique, disruptor emerges to shake up the scene and status quo with a unique perspective on business. If you're looking to positively impact your sales, market, and industry, you've found the perfect book.

No one likes to diet, but the personal stories in Chicken Soup for the Soul: Shaping the New You will encourage and inspire listeners with positive, practical, and purposeful tales of dieting and fitness. This is a great book for anyone embarking on a healthier lifestyle.

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity.

New Rules of the Game provides insights, tips and direction to women in business, based on experiences from author and HGTV co-founder Susan Packard's own 30 year career, along with a dozen other prominent executives. Packard advocates for a revolutionary new perspective for businesswomen, which she calls "gamesmanship" - a strategic way of thinking that cultivates creativity, focus, optimism, teamwork, and competitiveness.

Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.

VICTORIOUS in the War of American Independence, Alexander Hamilton and the founding fathers built the first successful democratic government. They'll forever go down in history as having changed the rules of leadership and redefined what it means to ignite change in people.

Overcoming Fake Talk explains why we often fail at our most important communications and offers proven advice for turning challenging confrontations into rewarding exchanges that foster collaboration, improve performance, and achieve results. You'll develop an understanding of the skills for holding a REAL conversation, including both the "said" and the "unsaid" elements present in any conversation; discover the framework for preparing and holding difficult yet meaningful conversations; and learn to no longer avoid the tough conversations they need to have.

This is the book every sales manager wishes they had - before they accepted the job. The advice within acts as a 24/7 coach for beleaguered sales leaders dealing with perplexing dilemmas.

When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy.

Decade of Change features insights and wisdom into how to manage, and make the most of, change. Vinton Cerf, co-creator of the Internet, peers into the Web's future. Nobel Prize winner Daniel Kahneman probes the nature of decision making. Lieutenant General Russel Honoré, the Hurricane Katrina hero, offers leadership lessons he applied in that crisis. Visionary executive Ray Anderson makes a powerful business case for environmental sustainability.

Over the past three decades, our daily lives have changed slowly but dramatically. Boundaries between leisure and work, public space and private space, and home and office have blurred and become permeable. How many of us now work from home, our wireless economy allowing and encouraging us to work 24/7? How many of us talk to our children while scrolling through e-mails on our BlackBerrys? How many of us feel overextended, as we are challenged to play multiple roles - worker, boss, parent, spouse, friend, and client - all in the same instant?

Dalton Conley, social scientist and writer, provides us with an X-ray view of our new social reality. In Elsewhere, U.S.A., Conley connects our daily experience with occasionally overlooked sociological changes: women's increasing participation in the labor force; rising economic inequality generating anxiety among successful professionals; the individualism of the modern era - the belief in self-actualization and expression - being replaced by the need to play different roles in the various realms of one's existence. In this groundbreaking book, Conley offers an essential understanding of how the technological, social, and economic changes that have reshaped our world are also reshaping our individual lives.

For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor - the size of the generations we are selling to. As each generation ages, what they buy and how much they buy will change.

Whether it's at home or at work, so much of our lives involves negotiating to get what we want. From negotiating a higher salary, to lowering costs from suppliers, to hammering out a new contract with a major customer, or even deciding where to go on vacation, the only way to consistently arrive at successful conclusions is to master the art of negotiation.

This book continues Chicken Soup for the Soul's focus on inspiration and hope in these difficult times. These inspirational stories remind us that each day holds something to be thankful for - whether it is having the sun shine or having food on the table. These stories of the joy of giving, attitude, and being grateful for what you have remind us of the simple pleasures of family, home, health, and inexpensive good times.

NFL Hall of Fame quarterback Fran Tarkenton is a friend of failure. In the 1970s, he brought the Minnesota Vikings to the Superbowl three times - and three times his team was crushed. The first two companies he founded both quickly folded. But by learning how to deal with defeat, Tarkenton discovered the key to success.

We all need to think more like entrepreneurs. Seeking and seizing opportunities, boldly taking risks, quickly changing course - achieving success today requires the kind of action-first, fake-it-'til-you-make-it ethos celebrated in the tech industry. This formula is not typically a female one. Women tend to be cautious. We overthink our next moves, become paralyzed by fear, and simply don't act. We might be safer...but we're also stuck.

Your reputation defines how people see you and what they will do for you. It determines whether your bank will lend you money to buy a house or car; whether your landlord will accept you as a tenant; which employers will hire you and how much they will pay you. It can even affect your marriage prospects.

Technology has transformed the way we communicate. We send and receive more and more emails every day. We text. We tweet. We have reduced our communications down to efficient sound bites - and at the same time, many of us seem to know less and less about how to connect. Deeply, profoundly connect.

Whether you want to start eating healthy, switch careers, or improve a relationship, Brett Blumenthal's A Whole New You will inspire you to take control of your life and to live at your very best. Drawing on her own experience with personal reinvention, her professional work as a change-management consultant, and her studies in the fields of psychology and human behavior, Blumenthal breaks down how to successfully reinvent your life in six steps. Each stage is comprehensively explained, with action items, tools, and resources to enable you to follow through and effect change in your life.

Women are steadily showing up in powerful positions, and better communication and public speaking give women the ability to develop their full potential, seize every opportunity, and realize their aspirations. Whether pitching for new business, delivering a talk at a conference, raising money for a non-profit, or communicating one-on-one with coworkers, women can become effective, powerful communicators when they learn to speak with authenticity and confidence.