Career English

The Art of War is a renowned ancient Chinese military treatise written by Sun Tzu, a military strategist and philosopher. Composed around the fifth century BC, it provides valuable insights into warfare and strategy. The book emphasizes the importance of careful planning, understanding the enemy, exploiting weaknesses, and employing tactics to achieve victory.

Being a pastor is a complicated calling. Pastors are often pulled in multiple directions and must "become all things to all people" (1 Cor. 9:22). What does the New Testament say (or not say) about the pastoral calling? And what can we learn about it from the apostle Paul? According to popular New Testament scholar Scot McKnight, pastoring must begin first and foremost with spiritual formation, which plays a vital role in the life and ministry of the pastor. As leaders, pastors both create and nurture culture in a church.

Crack the Funding Code will show listeners how to find the money, create pitches that attract investors, and then structure fair, ethical deals that will bring them new sources of outside capital and invaluable professional advice. It will give listeners the broader perspective - how funding works, how investors think, and what they need to hear to put their money where your mouth is.

From back-office accountant to front-line executive, the rapid rise of the chief financial officer is unrivalled by any other corporate role. With access to every facet of the business, CFOs now wield a level of influence matched only by chief executives. This book explains how CFOs earned their privileged position, and what the future may hold for them. It describes their ever-expanding role, and how they are transforming their departments to help them deal with it.

Hall-of-Fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke's innovative concept of Contact Marketing - using personalized campaigns to create alliances with executive assistants and reach the elusive VIPs who can make or break a sale, with response rates as high as 100 percent - has helped professionals around the world open more doors in their careers and reach new heights of success. Now, Heinecke shares the latest tips, tools, and tactics to help listeners break through to their top accounts in the most effective ways possible.

The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. For the last two years, I've interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the first time they’ve agreed to a two-to-three-hour interview.

By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.

As a single mom living on food stamps, Sarah completely changed her life of poverty to enable her to live her dream in just 18 months. Sarah discovered the tools to change her life after her husband abandoned her and their three small children in 2008. Her story has impacted hundreds of thousands worldwide through her simple eight-step plan for achieving success known as the #HBRMethod.

Despite our good intentions, many of us experience a chronic imbalance between the desire to live our values and the distractions and never-ending to-do lists that can get in the way. In Your 168: Finding Purpose and Satisfaction in a Values-Based Life, listeners learn how to pursue a values-based life by identifying and committing to their values and priorities.

Whether you are building a small business from the ground up or managing a multinational company, you can learn the seven key traits for leadership success from one of the greatest business innovators and creative thinkers of the 20th century: Walt Disney. Whether you know him as the first to produce cartoons in Technicolor, the mastermind behind the theme park Disneyland, or the founder of the largest entertainment conglomerate, Walt's story of creativity, perseverance in spite of obstacles, and achieving goals resonates and inspires as much today as it ever has.

The traditional attitude toward creativity in the American business world is to "think outside the box": to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally. Inside the Box demonstrates Systematic Inventive Thinking (SIT), a method that systemizes creativity as part of the corporate culture. SIT requires thinking "inside the box", working in one’s familiar world to create new ideas independent of specific problems.

As a professional baseball player in the Chicago Cubs organization, Jim Murphy’s sense of worth revolved around results. He was focused on achievement but also afraid of failure. When he started coaching professional and Olympic athletes, he often encountered the same mindset. He became obsessed with learning how the best in the world performed with poise under pressure. After years of research, Murphy had a revelatory insight: the pursuit of extraordinary performance and the pursuit of the best possible life are the same path.

Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers' repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities.

Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

Unlock Your Emotional Potential and Forge Deeper Connections with Those Around You! Are you navigating life feeling overwhelmed by stress, strained relationships, or a lack of self-awareness? Do you struggle to manage your emotions effectively, leading to repeated challenges in personal and professional settings? Are you searching for a practical guide to cultivate emotional intelligence and foster meaningful connections in your life?

Why is it that some people have all the elements of success - education, skills, integrity, motivation - but can't seem to move from effectiveness to excellence in their careers? Behavior expert Joe Navarro reveals the long-sought answer. Louder Than Words teaches how to master nonverbal intelligence, the ability to interpret and nonverbal signals - in poker terms, "tells" - in business, to assess and influence others.

Want more out of life? You're not alone. And best-selling author Mel Robbins is here to help with no-bullshit life and business advice that you won't get anywhere else. This follow-up to The 5-Second Rule - available only in audio - takes the classic talk-show format and elevates it to a premium audio experience. Listen to private, one-on-one coaching sessions between the celebrated motivational speaker and people like you - people who want better relationships, to be healthier and more productive, to get unstuck from destructive habits.

How would you like to start making lots of money on the Internet? Let expert Joe Vitale, "The Buddha of the Internet", and online guru Jillian Coleman Wheeler enlighten you and lead you towards the path of prosperity in Your Internet Cash Machine. They will show you how you can rake in astronomical profits using a little business know-how and the power of the Internet.

What will separate you from the rest early in your career? The ability to take ownership, manage expectations, navigate people dynamics, and communicate professionally - skills that school doesn't teach.

This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way. Case studies show how real-world companies are taking the next leap forward. Artificial intelligence and machine learning provide a data-driven basis for more robust and intensely-targeted marketing strategies - and companies that effectively utilize these latest tools will reap the benefit in the marketplace.