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  • $100M Offers

  • How to Make Offers So Good People Feel Stupid Saying No
  • Written by: Alex Hormozi
  • Narrated by: Alexander Hormozi
  • Length: 3 hrs and 48 mins
  • 4.9 out of 5 stars (978 ratings)

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$100M Offers

Written by: Alex Hormozi
Narrated by: Alexander Hormozi
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Publisher's Summary

I took home more in a year than the CEOs of McDonald's, IKEA, Ford, Motorola, and Yahoo combined as a kid in my 20s using the $100M Offers method. It works. And it will work for you.

Not that long ago, though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change...but what?

Over the next 48 months, I went from losing money to making $36 for every $1 spent. In that time period, we generated over $120,000,000 across four different industries: service, ecommerce, software, and brick and mortar.

But, unlike everyone else, we didn’t have great funnels, great ads, or a wealthy niche. In fact, we didn’t even send emails until we had crossed $50M in sales. Instead, we were able to do this one thing really well: We created offers so good, people felt stupid saying no.

Here’s exactly what this book will show you how to do:

  • How to charge a lot more than you currently are
  • The tiny market, big money process we use to laser focus on niche markets overflowing with cash
  • The “unfair” pricing formula: How we multiplied our pricing by 100 (and got more people to say yes...for real)
  • The value flip...so you never get price compared again (That’s a promise.)
  • The virtuous cycle of price: Use it to outspend your competition (for good) while using your product to attract the best talent.
  • How to make your product so good, prospects find a way to pay for it
  • The unbeatable value equation: to make what you sell worth more than your prospects have ever received
  • The delivery cube: to make delivering your products and services cost less but provide more
  • The trim and stack hack: to maximize profit using the absolute best delivery methods. (This has never been shared publicly and was how we made $17m in profit on $28m in revenue in a year when I was 28 years old)
  • How to enhance your offer so much, prospects buy without hesitating
  • The scarcity stack: How to use the three different types of scarcity in every offer you make (without lying) to get people to buy the moment you ask
  • The “everyday” urgency blueprint: to get prospects to buy right now, using everyday life to create real, ethical time pressure
  • Unbeatable bonuses...and watch your prospects' hesitations melt away as they begin reading their credit cards to you before you even finish!
  • God-mode guarantees: So good they make anyone say yes (even people who would never normally consider buying). I’ll show you how to stack and layer all four types of guarantees together. I even give you my 13 favorite guarantees word-for-word to swipe for yourself.
  • Magic naming formula to get the absolute highest response rates and conversion rates from everything you do to get new clients
  • And so much more

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.

©2021 Acquisition com LLC (P)2021 Acquisition com LLC

What listeners say about $100M Offers

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21 year old car salesman

I didn’t truly understand what VALUE really is until I started listening to this book, Alex breaks it down into such a way that I will never look at it with the same old lens. Looking forward to learning much more from him.

4 people found this helpful

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It’s a real book

So far I’ve found that it’s a real world no bs kind of book. I’ve thoroughly enjoyed it!

2 people found this helpful

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Already making a difference

I’m reading and listening to this book and I’ve already implemented Alex’s wisdom into an offer I’m working on for channeling your own Soul… I know crazy right?

I’ve been stumped on “How To” get this message out without sounding like a nut, airy fairy and super spiritual.

So this is what I came up with:

Channel Your Highest Self In Minutes

Make releasing self doing feel so easy it actually becomes enjoyable!

I’ve also used it to help promote my son’s moving company.

I’m super excited to use Alex’s system to help me create my grand slam offers. Yes. Multiple. Because I have so much to offer!

2 people found this helpful

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My Eyes are Open

This book has changed how I will approach my business. Alex has put a tremendous amount of thought into articulating his success for the reader to benefit from and implement immediately.

1 person found this helpful

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  • Jen
  • 2022-10-22

Mind Blown💥

After listening to 30 minutes of this book, I quickly realized I was doing EVERYTHING wrong in my business. More importantly, I learned how to fix it. One of the most impactful books I’ve ever read…total business game-changer.

1 person found this helpful

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Awesome

If you follow everything in this book, (which is simple but in no way easy!), you will be successful is all you desire!

1 person found this helpful

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Amazing

You MUST read this book.

It is a no brainer for every entrepreneur.
Choose you with $100M Offers

1 person found this helpful

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A must read for any entrepreneur

One of the best books I have ever read on how to create an offer. Thank you Alex for taking the time and dedication to pass on your knowledge.

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It’s great!!!

Just read it trust me it will transform your business. Share it with one of your friends too!

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I love it

As I am started to create my own brand. Alex’s book really helps me acquire the knowledge and skills I need.

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  • Don L
  • 2021-09-02

Typical Fluff

The book is clearly a promo for his acquisition dot com business. Which is why his YouTube channel offers this book for like a $1 or so. People are such sheep.

Anyway the information here is a perfect example of everything that went wrong with capitalism. Henry Ford and other innovators got it right by producing a product the average Joe can afford. The author (Alex Hormozi) teaches the exact opposite! His philosophy is get the most bank from each customer by increasing the price. This is our world today. GREED!

Just Google "Gym Launch BBB" and read the complaints. It's a perfect example of greed over integrity.

16 people found this helpful

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  • Amazon Customer
  • 2021-08-03

Money maker!

This man is a genius. It’s all you need to know. But if that’s not enough, there hasn’t been a podcast or book this man has released that hasn’t made me money or better as a business owner. Everyone should own this book. Unless of course you don’t want to increase in revenue.

13 people found this helpful

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  • Amazon Customer
  • 2021-09-29

Great content littered with filthy language

I would have liked this better if he did not start out dropping the f word so much, but there was still a lot of value!

12 people found this helpful

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  • Derrick Wood
  • 2021-08-03

Pay Attention

Alex has taken time to document how he went from barely making offers to how he started making “Grand Slam” offers that generates $100 million offers. It’s pack with action steps, bonus worksheets to help craft offers and bonus videos to help scale our offers to knock them out the park. I recommend this to anyone who wants to double their earning in less than a year. Don’t get this if you are curious, get this because you are serious about implementing what you are about to learn.

11 people found this helpful

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  • James Tanner
  • 2021-08-03

Thank you

Offer is the most important thing. You cant outwork a bad offer. This book really explains offers.

8 people found this helpful

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  • Amazon Customer
  • 2021-10-06

First undesirable experience at audible.

I couldn't finish this title. Can't stand the narrator. I couldn't get much after three or four chapters.

7 people found this helpful

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  • Brian Sachetta
  • 2021-10-05

Cool approach

I’ll pick a book like this one up every now and then to try to learn some new strategies for my business. On the whole, I’m glad I gave it a shot, as it was full of interesting insights and helpful ways of looking at marketing and sales.

I really enjoyed the author’s general business approach. He mentions how his strategy is to give away a lot of his content for free so that he makes tons of entrepreneurs successful. In turn, many of those entrepreneurs decide to work with him. He then takes the most successful of those people, invests in their companies, and makes more money than he otherwise would by charing for his content upfront. I thought that was a super novel and cool idea.

The book is filled with similar counterintuitive, yet really interesting, approaches to running a successful company. There are two reasons I’m not going five stars, however. First, you almost feel compelled to read the subsequent installments in the series; this book doesn’t stand on its own 100%. Second, some of the information in this one is high-level and, thus, a bit hard to figure out how to apply to a specific business.

That being said, I would still definitely recommend checking it out. Though I listened to it, it’s super cheap on Kindle, which makes it a no-brainer.

-Brian Sachetta
Author of “Get Out of Your Head”

7 people found this helpful

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  • Anonymous User
  • 2021-10-12

Unreal

This book is as practical as you’re going to find when it comes to scaling businesses. I recommend to any business owner looking to grow their business.

5 people found this helpful

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  • Budroni
  • 2021-09-25

Reader bug

Book is good but because of reader I couldn’t understand a lot of sequences even if I was putting back many times.

4 people found this helpful

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  • Anonymous User
  • 2021-11-04

This changed my business

Practical, no-BS, and written specifically for entrepreneurs. The amount of highlights and underlines I’ve added to this book is crazy. Sent it to every entrepreneur I know

2 people found this helpful

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  • Dynale
  • 2022-03-02

Génial et instructif

A écouter, prenez le temps et intégrez les lessons géniales partagées. C’est un raccourci vers le succès en entreprenariat

1 person found this helpful

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  • Eliott Rousseau
  • 2022-02-23

Un livre plein de valeur

Le meilleur livre business que j'ai lu jusqu'ici. Pleins de bon conseils applicables pour tous les business. C'est vraiment une vraie pépite!

1 person found this helpful

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  • Anonymous User
  • 2022-02-18

Eye opening and full of value

I love the simplicity Alex uses to convey his message. it is a book that keeps you engaged and instantly delivers by a offering new spectrum to apprehend the world you live in.

1 person found this helpful

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  • Anonymous User
  • 2022-11-26

100 M offers

This book is made me open minded and I really learn new stuff that hopefully will make me succesfull

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  • Jerome Ahrens
  • 2022-10-21

Free Goodwill

The book really is great.
Just at around page 60 you can already have an idea of how you have to market what you want to sell.

Can't wait to figure out how I find what I want to sell

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  • Anonymous User
  • 2022-09-02

Very well written and packed with info

You won't regret investing your time in this book packed with amazing infos for entrepreneurs

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  • deborah
  • 2022-08-29

I absolutely loved his book

This book is so packed with useful advice that I wonder why did I sign up to so many marketing course before.
It is a masterpiece and you could also feel the generosity of the author Through all the bonuses that he is providing.

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  • Anonymous User
  • 2022-08-27

C'est LE Livre miracle des ventes et du business !

Ce livre juste INCROYABLE ! Ma vision de la vente et du business ont totalement changé ! Même en étant français, j'arrive à comprendre les concepts interprétés. Je conseille de relire chaque chapitre 2 fois puis de prendre des notes lors de la 3e lecture, puis de regarder les vidéos en lien avec les chapitres sur Acquisition.com. Mais ça, c'est quelque cjose que seul ceux qui ont vraiment la rage de réussir feront.

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    5 out of 5 stars
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  • GROOVE LIKE A PIG PUBLISHING OÜ
  • 2022-08-18

Alex content is just awesome, I have read...

Alex content is just awesome, I have read this book 4 times since January 2022. I made better offer, and got more money €€€€.

I sell music lesson, and your advices are priceless.

You and your wife are a true source of inspiration.

Love from Estonia.

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  • Aubin S. Douglas
  • 2022-06-15

Great tips to get a business up and running.

I highly recommend this book. Very complete on the how to do it. I mean create a great offer and get paid for it