Get a free audiobook

Traction

Get a Grip on Your Business
Written by: Gino Wickman
Narrated by: Kevin Pierce
Length: 6 hrs and 56 mins
4.5 out of 5 stars (110 ratings)

CDN$ 14.95/month after 30 days. Cancel anytime.

Publisher's Summary

Do you have a grip on your business, or does your business have a grip on you?

All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

The Entrepreneurial Operating System is a practical method for achieving the business success you have always envisioned. More than 2,000 companies have discovered what EOS can do.

InTraction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses - and you can too.

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2011 Gino Wickman (P)2012 Audible, Inc.

What members say

Average Customer Ratings

Overall

  • 4.5 out of 5 stars
  • 5 Stars
    78
  • 4 Stars
    18
  • 3 Stars
    11
  • 2 Stars
    2
  • 1 Stars
    1

Performance

  • 4.5 out of 5 stars
  • 5 Stars
    66
  • 4 Stars
    16
  • 3 Stars
    11
  • 2 Stars
    4
  • 1 Stars
    0

Story

  • 4.5 out of 5 stars
  • 5 Stars
    63
  • 4 Stars
    19
  • 3 Stars
    12
  • 2 Stars
    1
  • 1 Stars
    2

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

essential

Gino Wickman has written an essential book on business system and gaining traction for those that have visions but no idea how to get there

1 person found this helpful

  • Overall
    2 out of 5 stars
  • Performance
    2 out of 5 stars
  • Story
    1 out of 5 stars

don't listen ... probably buy this book

probably you need to read this book or you need visuals. There is so many acronyms it is hard to follow. The reader sounds like a robot.

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Traction will change how you approach manageme

Well organized, easy listening, really encouraging , I plan to implement EOS within the next 12 months

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

An awesome overview of how any business and leaders should operate to succeed.

I just finished listening to this fascinating book titled “Traction.” Gino Wickman has given a detailed description of his entire “Entrepreneurial Operating System” and laid out a candid step-by-step approach to implementing every tool and each step. Nothing held back and nothing is overstated.

This book is a must read for all entrepreneurs, business owners and managers, and all leaders in any discipline.

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

This book is a game changer!

A must read for anyone leading a company! This book is a game-changer if you implement the tools in your business!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Valuable

This book contains a ton of valuable information. A program to get a handle on your business is laid out. I have been involved in business coaching in the past and this book cleared io many things and help to see the light.

  • Overall
    3 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    3 out of 5 stars

good read

very well laid out advice for leaders to grow their business and also keep managers engaged

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Brian Kashner
  • 2015-07-28

Best business & culture building book I've ever read.

I've read almost all of the top books written about building teams, scaling out organizations, building culture, etc. (Rockefeller habits, start with why, good to great, etc. ) and this book tops em all by far.

17 people found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars
  • Chad
  • 2019-07-23

Not innovative, but a specific process.

There's not really much here that you haven't heard many times before in other business books. The anecdotes and jokes in particular tend to be very tired, and often references other books that the concepts came from. But there is one key way in which it stands out: it presents a list of steps to follow. You certainly could take the book and work through the processes one at a time in your business. (I feel this book is geared to small businesses with 5-200 employees.) That makes it much more practical than many other books. So hey, worth a shot, right?

6 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Amazon Customer
  • 2017-09-29

awesome system for running a business

Loved this book! Very actionable system for establishing new ways and working and getting everyone on the same page with the company direction.

6 people found this helpful

  • Overall
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    3 out of 5 stars
  • Ryan Taft
  • 2018-03-06

this is for 50+ employee companies, not small ones

I thought this was about how to build a company, it's not. its about how to take a medium sized company and improve/automate it. the content is good, but not what I needed for my small business.

4 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars
  • H-H
  • 2018-01-07

Great business advice

What made the experience of listening to Traction the most enjoyable?

I listened to this while the startup I was working for was going through some hard times. The more I listened to it, the more I realized we were on the wrong path. When attorneys spoke to employees about their ideas on how to fix the company, I felt like I was prepared to make a good case for some change.

What did you like best about this story?

I got what I wanted out of this book and don't feel a need to read more - however if I find myself working for another startup company, it might be time to read it again.

Which character – as performed by Kevin Pierce – was your favorite?

Lots of examples and anecdotes. Without it, this would have been a very boring book, but the plentiful real-life examples made it easy to listen to.

Was there a moment in the book that particularly moved you?

Nothing

Any additional comments?

It makes a good point that company mantras might feel cheesy, but they are needed. If you're going through a list of ideals you want your employees to follow, you will soon realize what you want in a person that you hire - and you will realize the employees you have that don't follow your standards.

4 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Fortuna Vardeman
  • 2018-01-05

Love the concept

I love all the concept. Can’t wait to implement the structure level 10 meeting in our dental office. We have meeting but it is a hit and miss because of crazy schedule. This align with my consultant accountability preaching.
Creates less drama in the organization.

4 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
  • Doctor Joe
  • 2018-07-15

Great Book

Traction was put together well and was very helpful. In my opinion it expands on the book the E Myth. I would advise any business owner and entrepreneur to read and study Traction.

3 people found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    3 out of 5 stars
  • John Watson
  • 2019-07-19

Good

The content is good and the performance is good, but overall, it's just... good. I got some solid nuggets out of this book. The best way I can explain it is that I wouldn't give this book a second read.

2 people found this helpful

  • Overall
    3 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    3 out of 5 stars
  • Virgiliu Lupu Sfarlea
  • 2019-04-03

A few Good points, stretched over six hours

In my case, this book was not at all life-changing. All the points in there are valid, the main idea is that in order to have a successful organization, there needs to be systems in place, people to follow them, and have the right people in the right mindset. This is all very obvious.

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    3 out of 5 stars
  • Anonymous User
  • 2018-11-07

Made me think and act.

Some very good points of views. If implemented, surely will make a shift in any company.

2 people found this helpful