Global Marketing
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Why She Buys
- The New Strategy for Reaching the World’s Most Powerful Consumers
- Written by: Bridget Brennan
- Narrated by: Vanessa Daniels
- Length: 7 hrs and 22 mins
- Unabridged
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If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy, driving nearly 80 percent of consumer household spending in the United States alone. They hold the purse strings, and when they've got a tight grip on them as they do now, companies must be shrewder than ever to win them over.
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Meh
- By Manuel on 2020-11-08
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Why She Buys
- The New Strategy for Reaching the World’s Most Powerful Consumers
- Narrated by: Vanessa Daniels
- Length: 7 hrs and 22 mins
- Release date: 2016-10-11
- Language: English
- If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy....
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Price: $30.55 or 1 Credit
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What's Wrong with China
- Written by: Paul Midler
- Narrated by: George Spelvin
- Length: 8 hrs and 29 mins
- Unabridged
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What's Wrong with China is the widely anticipated follow-up to Paul Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a whole. Once again, Midler delivers the goods by rejecting commonly held notions, breaking down old myths, and providing fresh explanations of lesser-understood cultural phenomena.
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What's Wrong with China
- Narrated by: George Spelvin
- Length: 8 hrs and 29 mins
- Release date: 2018-04-17
- Language: English
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What's Wrong with China is the follow-up to Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a whole....
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Price: $27.83 or 1 Credit
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Quantum NLP
- From Personal to Global Transformation
- Written by: Christiane Turner
- Narrated by: Christiane Turner
- Length: 5 hrs and 47 mins
- Unabridged
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Christiane Turner, NLP Trainer and Author, invites you to the magical place of self discovery and transformation that will lead to enhancing your own life and the contribution you are able to make to the larger systems you are a part of... your family, your community, your country and ultimately the whole planet.
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Quantum NLP
- From Personal to Global Transformation
- Narrated by: Christiane Turner
- Length: 5 hrs and 47 mins
- Release date: 2008-12-19
- Language: English
- The wait is over. Humanity is going through a major learning curve on its path to maturity and we are already fully immersed in the adventure....
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Price: $27.82 or 1 Credit
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Winning Across Global Markets
- How Nokia Creates Strategic Advantage in a Fast-Changing World
- Written by: Dan Steinbock
- Narrated by: John Allen Nelson
- Length: 8 hrs and 55 mins
- Unabridged
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Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages - such as a home base that often accounts for 30 to 50 percent of their revenues - multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base.
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Winning Across Global Markets
- How Nokia Creates Strategic Advantage in a Fast-Changing World
- Narrated by: John Allen Nelson
- Length: 8 hrs and 55 mins
- Release date: 2020-07-10
- Language: English
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Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia....
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Price: $22.26 or 1 Credit
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Sell Local, Think Global
- 50 Innovative Ways to Make a Chunk of Change and Grow Your Business
- Written by: Olga Mizrahi
- Narrated by: Lyndsay Vitale
- Length: 8 hrs and 12 mins
- Unabridged
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After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and her column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out. You'll be excited and motivated to state your difference clearly to the world--and your neighborhood--while confidently selling yourself and your business.
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Sell Local, Think Global
- 50 Innovative Ways to Make a Chunk of Change and Grow Your Business
- Narrated by: Lyndsay Vitale
- Length: 8 hrs and 12 mins
- Release date: 2015-02-02
- Language: English
- You'll be excited and motivated to state your difference clearly to the world--and your neighborhood--while confidently selling yourself and your business....
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Price: $31.16 or 1 Credit
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Global Brand Power
- Leveraging Branding for Long-Term Growth
- Written by: Barbara E. Kahn
- Narrated by: Rose Itzcovitz
- Length: 3 hrs and 49 mins
- Unabridged
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Today, brands have become even more important than the products they represent: Their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition.
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Global Brand Power
- Leveraging Branding for Long-Term Growth
- Narrated by: Rose Itzcovitz
- Length: 3 hrs and 49 mins
- Release date: 2013-11-26
- Language: English
- The branding bible for today’s globalized world. Today, brands have become even more important than the products they represent....
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What Women Want
- The Global Marketplace Turns Female Friendly
- Written by: Paco Underhill
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 19 mins
- Unabridged
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Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.
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Influencing the World
- By Amazon Customer on 2023-01-04
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What Women Want
- The Global Marketplace Turns Female Friendly
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 19 mins
- Release date: 2011-04-27
- Language: English
- Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace....
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Price: $17.12 or 1 Credit
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Non-Obvious
- How to Think Different, Curate Ideas & Predict the Future
- Written by: Rohit Bhargava
- Narrated by: Tom Zingarelli
- Length: 5 hrs and 29 mins
- Unabridged
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What do Disney, Bollywood, and "the Batkid" teach us about how to create celebrity experiences for our audiences? How can a vending machine inspire world peace? Can being "imperfect" make your business more marketable? Can a selfie improve one's confidence? When can addiction be a good thing?
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Non-Obvious
- How to Think Different, Curate Ideas & Predict the Future
- Narrated by: Tom Zingarelli
- Length: 5 hrs and 29 mins
- Release date: 2015-11-10
- Language: English
- What do Disney, Bollywood, and "the Batkid" teach us about how to create celebrity experiences for our audiences? Listen to find out....
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Price: $18.92 or 1 Credit
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Counter-Cola
- A Multinational History of the Global Corporation
- Written by: Amanda Ciafone
- Narrated by: Hillary Huber
- Length: 15 hrs and 49 mins
- Unabridged
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Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.
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Counter-Cola
- A Multinational History of the Global Corporation
- Narrated by: Hillary Huber
- Length: 15 hrs and 49 mins
- Release date: 2019-06-28
- Language: English
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Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part....
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The Language of Global Marketing: Translate Your Domestic Strategies into International Sales and Profits
- Written by: Wendy MacKenzie Pease
- Narrated by: Wendy MacKenzie Pease
- Length: 6 hrs and 8 mins
- Unabridged
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A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. If your business wants international growth across borders into global industries, pursuing buyers without considering their culture or by using a machine translation hurts your efforts. A solid strategy with high-quality, culturally adapted content and translations connects you to prospective buyers online and leads to completed sales.
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The Language of Global Marketing: Translate Your Domestic Strategies into International Sales and Profits
- Narrated by: Wendy MacKenzie Pease
- Length: 6 hrs and 8 mins
- Release date: 2021-08-16
- Language: English
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A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. A solid strategy with high-quality, culturally adapted content and translations connects you to prospective buyers online....
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Price: $25.00 or 1 Credit
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Communicate or Die: Getting Results Through Speaking and Listening
- Global Leader Series, Book 1
- Written by: Thomas D. Zweifel
- Narrated by: Shlomo Zacks
- Length: 3 hrs and 19 mins
- Unabridged
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Frustrated by endless indecisive meetings, lack of alignment, mistrust, blame games, turf wars, toxic colleagues and/or weak performance? All of these are a result of bad communication. And effective communication can solve them. Dr. Zweifel, former CEO, Columbia leadership professor, and award-winning author, has trained and coached over 5,000 executives to communicate effectively. Now he unpacks the toolbox he developed over three decades of working with CEOs, C-level executives, and even heads of state like Nelson Mandela to reveal the communication secrets of winners.
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Communicate or Die: Getting Results Through Speaking and Listening
- Global Leader Series, Book 1
- Narrated by: Shlomo Zacks
- Length: 3 hrs and 19 mins
- Release date: 2017-03-31
- Language: English
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More than a best seller, Communicate or Die is your system to be a master communicator, take charge of negotiations or conflicts - in meetings, calls, emails, texts, or posts - and rise to the top. Simply by how you speak and listen....
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Price: $10.10 or 1 Credit
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The Curse of Bigness
- Antitrust in the New Gilded Age (Columbia Global Reports)
- Written by: Tim Wu
- Narrated by: Marc Cashman
- Length: 4 hrs and 12 mins
- Unabridged
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We live in an age of extreme corporate concentration, in which global industries are controlled by just a few giant firms - big banks, big pharma, and big tech, just to name a few. But concern over what Louis Brandeis called the "curse of bigness" can no longer remain the province of specialist lawyers and economists, for it has spilled over into policy and politics, even threatening democracy itself.
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Wake Up.
- By Jake L.S. on 2018-12-14
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The Curse of Bigness
- Antitrust in the New Gilded Age (Columbia Global Reports)
- Narrated by: Marc Cashman
- Length: 4 hrs and 12 mins
- Release date: 2018-11-13
- Language: English
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From the man who coined the term "net neutrality", author of The Master Switch and The Attention Merchants, comes a warning about the dangers of excessive corporate and industrial concentration for our economic and political future....
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Price: $17.48 or 1 Credit
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Break Through the Noise
- The Nine Rules to Capture Global Attention
- Written by: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
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The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
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Break Through the Noise
- The Nine Rules to Capture Global Attention
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Release date: 2019-07-09
- Language: English
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The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it....
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Startupland
- How Three Guys Risked Everything to Turn an Idea into a Global Business
- Written by: Mikkel Svane, Carlye Adler
- Narrated by: Christopher Price
- Length: 5 hrs and 20 mins
- Unabridged
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Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional. Founded in a Copenhagen loft by three 30-something friends looking to break free from corporate doldrums, Zendesk Inc. became one of the hottest enterprise software companies, rapidly growing with customers in 150 countries. But its success was anything but predestined.
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Startupland
- How Three Guys Risked Everything to Turn an Idea into a Global Business
- Narrated by: Christopher Price
- Length: 5 hrs and 20 mins
- Release date: 2020-07-27
- Language: English
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Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional....
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Price: $17.81 or 1 Credit
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Stock Trading Investing for Beginners
- The Bible for Making Money from Home. How to Understand Trends and Learn New Techniques and Tactics. How the Market Works with Day Trading and Futures
- Written by: Henry Anderson
- Narrated by: Peter Prova
- Length: 6 hrs and 40 mins
- Unabridged
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Today’s investment world has a low cost of entry and is more convenient than at any time in history. Easier access to the marketplace for retail investors has made a dazzling array of financial products available. The huge selection of passively managed funds, such as index funds and exchange-traded funds, keeps costs down and allows beginners to build a diverse portfolio without spending long hours doing research.
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Stock Trading Investing for Beginners
- The Bible for Making Money from Home. How to Understand Trends and Learn New Techniques and Tactics. How the Market Works with Day Trading and Futures
- Narrated by: Peter Prova
- Length: 6 hrs and 40 mins
- Release date: 2020-10-02
- Language: English
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Today’s investment world has a low cost of entry and is more convenient than at any time in history. Easier access to the marketplace for retail investors has made a dazzling array of financial products available....
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Badass Social Media Advertising
- A Guide to Using Snapchat Social Media Advertising to Promote Your Brand and Dominate the Millennial/Gen-Z Global Market
- Written by: Owen Gallagher
- Narrated by: Jon Turner
- Length: 1 hr and 9 mins
- Unabridged
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Wouldn't you like to take your business adventures to the next level and engage the highest-spending demographic on the planet? Seventy-seven percent of Snapchat's users are over 18, with 25-to-34-year-olds making up 26% of Snapchat's audience. This demographic is widely overlooked by brands' social media policies. Many businesses are missing the mark with Snapchat because they simply don't understand the wide array of demographics on this platform.
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Badass Social Media Advertising
- A Guide to Using Snapchat Social Media Advertising to Promote Your Brand and Dominate the Millennial/Gen-Z Global Market
- Narrated by: Jon Turner
- Length: 1 hr and 9 mins
- Release date: 2017-09-14
- Language: English
- Wouldn't you like to take your business adventures to the next level and engage the highest-spending demographic on the planet? Find out more....
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Global Viral Change: Die Auswirkungen von Corona auf Gesellschaft, Konsum und Marketing [Global Viral Change: The Effects of Corona on Society, Consumption and Marketing]
- Written by: Dirk Ziems, Rochus Winkler, Thomas Ebenfeld
- Narrated by: Nic Romm
- Length: 4 hrs and 17 mins
- Unabridged
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Nichts hat die Grundfesten der globalen Gemeinschaft in den letzten Jahrzehnten soins Wanken gebracht wie die Corona-Pandemie. Staaten straucheln, Branchen kriseln und immer mehr und mehr Unternehmen kommen in existenzielle Schwierigkeiten.
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Global Viral Change: Die Auswirkungen von Corona auf Gesellschaft, Konsum und Marketing [Global Viral Change: The Effects of Corona on Society, Consumption and Marketing]
- Narrated by: Nic Romm
- Length: 4 hrs and 17 mins
- Release date: 2021-02-12
- Language: German
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Nichts hat die Grundfesten der globalen Gemeinschaft in den letzten Jahrzehnten soins Wanken gebracht wie die Corona-Pandemie. Staaten straucheln, Branchen kriseln und immer mehr und mehr Unternehmen kommen in existenzielle Schwierigkeiten....
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Forex Trading Investing for Beginners
- The Bible of How the Trading Market Works. Learn How to Invest and Start Making Money Without Quitting Your Job. (Forex, Swing, Options, and Futures)
- Written by: Andrew Stock
- Narrated by: Peter Prova
- Length: 10 hrs and 58 mins
- Unabridged
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Are you tired of making mistakes, earning less, or not hitting your daily or monthly targets because of employing average techniques? Are you ready to take your game a notch higher and learn new advanced strategies, secrets, and tips to improve your winning probability and make more money? If so, you’ve come to the right place.
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Forex Trading Investing for Beginners
- The Bible of How the Trading Market Works. Learn How to Invest and Start Making Money Without Quitting Your Job. (Forex, Swing, Options, and Futures)
- Narrated by: Peter Prova
- Length: 10 hrs and 58 mins
- Release date: 2020-09-18
- Language: English
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Are you tired of making mistakes, earning less, or not hitting your daily or monthly targets because of employing average techniques? Listen to find out more....
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The Story of Smilez Finesse: The Nation's Pimp
- Written by: Smilez Finess
- Narrated by: Warren Keyes
- Length: 1 hr and 51 mins
- Unabridged
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The Story of Smilez Finesse The Nations Pimp is a book and audiobook that highlights the trial of Brandon Jennings AKA Smilez Finesse from his perspective. The book concludes with the question, was his sentence too harsh for the crimes that he was accused and convicted?
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The Story of Smilez Finesse: The Nation's Pimp
- Narrated by: Warren Keyes
- Length: 1 hr and 51 mins
- Release date: 2023-12-29
- Language: English
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The Story of Smilez Finesse The Nations Pimp is a book and audiobook that highlights the trial of Brandon Jennings AKA Smilez Finesse from his perspective....
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Global Ecommerce Domination: 7 Tested, Proven, Successful International Ecommerce Scaling Strategies
- Written by: Harold F. Rich
- Narrated by: Anthony Gainer
- Length: 1 hr and 28 mins
- Unabridged
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This book is all about helping you tap into new markets to reach millions of new potential customers fast. Everything I share in this audiobook is based on my 20+ years of digital marketing experience, my consulting work for international clients, and, last but not least, my own experience running multiple highly successful ecommmerce businesses.
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Global Ecommerce Domination: 7 Tested, Proven, Successful International Ecommerce Scaling Strategies
- Narrated by: Anthony Gainer
- Length: 1 hr and 28 mins
- Release date: 2018-03-12
- Language: English
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This book is all about helping you tap into new markets to reach millions of new potential customers fast....
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