Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels. 

From Mike Michalowicz, the author of Profit First, Clockwork, and The Pumpkin Plan, comes the ultimate diagnostic tool for every entrepreneur.... The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent - but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.   

Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.

Like financial classics The Latte Factor and The Richest Man in Babylon, The Money Tree uses a compelling story with captivating characters to share its core insight: You are never at the mercy of fortune as long as you have an appetite for hard work and a willingness to step outside your comfort zone.

Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.   

Too often we live our lives for an audience and miss out on the kind of life we really desire. In Stop Checking Your Likes, author and life coach Susie Moore shows listeners how to escape the "approval trap" and accept themselves as they are right now. With warmth and down-to-earth humor, Moore reveals 14 principles for developing unshakable self-confidence, illustrating her lessons with stories from her experience as a young executive and self-made entrepreneur. 

Think about your five closest friends. Are they happy? Do they live their lives with purpose? Do you? We put on a fake front for what we want people to see and think about us, but the reality is most people aren’t happy. We’re lost. We settle. We aren’t happy with where we are. You can’t be happy if you don’t know your purpose. It’s not possible. You want more but you don’t even know where to start. You know there is more out there. You see others having success and you want it, too; there is nothing wrong with that. You just need help finding your purpose.

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.

The best-selling SEO book in history has been updated! This audiobook has taught more than 10,000 business owners, marketing managers, marketing students, and even professional marketing agency staff how to increase the ranking of any website. Ever wondered how websites get to the top of Google? Experienced Google ranking expert Tim Kitchen shares the secrets of the industry that many pay tens of thousands for.   

Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.

Bob Goff is on a mission to help people recapture the version of their lives they dreamed about before fear started calling the shots. He wants them to dream big. In his revelatory yet utterly practical new audiobook, Bob takes you on a life-proven journey to rediscover your dreams and turn them into reality. Based on his enormously popular Dream Big workshop, Bob draws on a lifetime of living and dreaming large to help you reach your larger-than-life dreams.

The Age of Persuasion is for those who say "advertising doesn't work on me" as well as those who want to understand how this industry has become inseparable from modern culture. Using their popular CBC Radio series as a starting point, Terry O'Reilly and Mike Tennant tell the fascinating story of how modern marketing came of age - from the early players to the Mad Men of the 1960s and beyond.